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book rooms with locals, rather than hotels
PROBLEM
is an important concern for customers booking travel online.
leave you disconnected from the city and its culture.
to book a room with a local or become a host.
Price
Hotels
No easy way exists
SOLUTION
www.airbnb.com
where users can rent out their space to host travelers to:
A web platform
when traveling
SAVE
MONEY
when hosting
MAKE
MONEY
local connection to the city
SHARE
CULTURE
MARKET
VALIDATION
620,000
total users
50,000
temporary housing listings
per week in the US
MARKET SIZE
TRIPS BOOKED (WORDLWIDE)
2 Billion+
Total
Available Market
560M
BUDGET & ONLINE TRIPS
Serviceable
Available Market
84M
TRIPS W/AB&B
Market Share
PRODUCT
search by city
review listing
PRODUCT
book it
PRODUCT
BUSINESS MODELwe take a 10% commission on each transaction
TRIPS W/AB&B
$84M
Share of Market
$25
$80/night at 3 nights
Average Fee
$2.1B
2008-2011
Revenue
ADOPTIO
N
STRATE
GY
 Octoberfest (6M)
 Cebit (700,000)
 Summerfest (1M)
 EurocuSp (3M+)
 Mardi Gras (800,000)
target events monthly
EVENTS
cheap/alternative travel
PARTNERSHIPS
CRAIGSLIST
dual posting feature
COMPETITI
ON
OFFLINE
TRANSACTION
ONLINE
TRANSACTION
AFFORDABLE
EXPENSIVE
COMPETITI
VE
ADVANTAGE
S
1st TO MARKET LIST ONCE
EASE OF USE DESIGN & BRAND
For transaction-based
temporary housing site
Host post one time
vs. daily on craiglist
Search by price, location &
check-in/ check-put dates
HOST INCENTIVE
PROFILES
They can make money over
couchsurfing.com
browse host profiles, and
book in 3 clicks
Memorable name will launch at
historic DNC to gain share of mind
TEAM
Joe Gebbia
Holds a patent for his product, Critbuns®. Has
dual BFA’s in graphic design and industrial design
from Rhode Island School of Design (RSID)
User Interface & PR
Brian Chesky
Holds a patent for his product, Critbuns®. Has
dual BFA’s in graphic design and industrial design
from Rhode Island School of Design (RSID)
User Interface & PR
Nathan Blecharczyk
Holds a patent for his product, Critbuns®. Has
dual BFA’s in graphic design and industrial design
from Rhode Island School of Design (RSID)
User Interface & PR
PRESS
AirBed & Breakfast is a fun
approach to couch surfing
Think of it as Craiglist meets
Hotels.com, but a lot less creepy
A cool alternative to a boring
evening in a hotel room
AirBed’s fee-based service could
help alleviate concerns about
quality of accommodations.
“
“
“ “
“
“
“
“
Amy
Holds a patent for his product,
Critbuns®. Has dual BFA’s in graphic
design and industrial design from
Rhode Island School of Design (RSID)
Brenda
Patrick
Welsh
Holds a patent for his product,
Critbuns®. Has dual BFA’s in graphic
design and industrial design from
Rhode Island School of Design (RSID)
Holds a patent for his product,
Critbuns®. Has dual BFA’s in graphic
design and industrial design from
Rhode Island School of Design (RSID)
Holds a patent for his product,
Critbuns®. Has dual BFA’s in graphic
design and industrial design from
Rhode Island School of Design (RSID)
TESTIMON
Y
FINANCIAL
Initial Investment Opportunity
$500K
ANGEL ROUND
Average $25 fee
80K
TRIPS W/AB&B
Over 12 months
$2M
REVENUE