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AI + Data
Community Tour
Build the Next Generation of Apps
with the Einstein 1 Platform
Paris, June 12, 2024
Philippe Ozil, Developer Advocate
Forward Looking Statements
This presentation contains forward-looking statements about, among other things, trend analyses and statements regarding future events, future financial performance, anticipated growth, industry prospects,
environmental, social and governance goals, our strategies, expectation or plans regarding our investments, including strategic investments or acquisitions, our beliefs or expectations regarding our competition, our
intentions regarding use of future earnings or dividends, and the expected timing of product releases and enhancements. The achievement or success of the matters covered by such forward-looking statements
involves risks, uncertainties and assumptions. If any such risks or uncertainties materialize or if any of the assumptions prove incorrect, Salesforce’s results could differ materially from the results expressed or implied by
these forward-looking statements. The risks and uncertainties referred to above include those factors discussed in Salesforce’s reports filed from time to time with the Securities and Exchange Commission, including,
but not limited to: our ability to maintain security levels and service performance that meet the expectations of our customers, and the resources and costs required to avoid unanticipated downtime and prevent,
detect and remediate performance degradation and security breaches; the expenses associated with our data centers and third-party infrastructure providers; our ability to secure additional data center capacity; our
reliance on third-party hardware, software and platform providers; uncertainties regarding AI technologies and its integration into our product offerings; the effect of evolving domestic and foreign government
regulations, including those related to the provision of services on the Internet, those related to accessing the Internet, and those addressing data privacy, cross-border data transfers and import and export controls;
current and potential litigation involving us or our industry, including litigation involving acquired entities, and the resolution or settlement thereof; regulatory developments and regulatory investigations involving us or
affecting our industry; our ability to successfully introduce new services and product features, including any efforts to expand our services; the success of our strategy of acquiring or making investments in
complementary businesses, joint ventures, services, technologies and intellectual property rights; our ability to complete, on a timely basis or at all, announced transactions; our ability to realize the benefits from
acquisitions, strategic partnerships, joint ventures and investments, and successfully integrate acquired businesses and technologies; our ability to compete in the markets in which we participate; the success of our
business strategy and our plan to build our business, including our strategy to be a leading provider of enterprise cloud computing applications and platforms; our ability to execute our business plans; our ability to
continue to grow unearned revenue and remaining performance obligation; the pace of change and innovation in enterprise cloud computing services; the seasonal nature of our sales cycles; our ability to limit
customer attrition and costs related to those efforts; the success of our international expansion strategy; the demands on our personnel and infrastructure resulting from significant growth in our customer base and
operations, including as a result of acquisitions; our ability to preserve our workplace culture, including as a result of our decisions regarding our current and future office environments or remote work policies; our
dependency on the development and maintenance of the infrastructure of the Internet; our real estate and office facilities strategy and related costs and uncertainties; fluctuations in, and our ability to predict, our
operating results and cash flows; the variability in our results arising from the accounting for term license revenue products; the performance and fair value of our investments in complementary businesses through our
strategic investment portfolio; the impact of future gains or losses from our strategic investment portfolio, including gains or losses from overall market conditions that may affect the publicly traded companies within
our strategic investment portfolio; our ability to protect our intellectual property rights; our ability to maintain and enhance our brands; the impact of foreign currency exchange rate and interest rate fluctuations on our
results; the valuation of our deferred tax assets and the release of related valuation allowances; the potential availability of additional tax assets in the future; the impact of new accounting pronouncements and tax
laws; uncertainties affecting our ability to estimate our tax rate; uncertainties regarding our tax obligations in connection with potential jurisdictional transfers of intellectual property, including the tax rate, the timing of
transfers and the value of such transferred intellectual property; uncertainties regarding the effect of general economic, business and market conditions, including inflationary pressures, general economic downturn or
recession, market volatility, increasing interest rates, changes in monetary policy and the prospect of a shutdown of the U.S. federal government; the potential impact of financial institution instability; the impact of
geopolitical events, including the ongoing armed conflict in Europe; uncertainties regarding the impact of expensing stock options and other equity awards; the sufficiency of our capital resources; our ability to execute
our share repurchase program; our ability to comply with our debt covenants and lease obligations; the impact of climate change, natural disasters and actual or threatened public health emergencies; expected
benefits of and timing of completion of the restructuring plan and the expected costs and charges of the restructuring plan, including, among other things, the risk that the restructuring costs and charges may be
greater than we anticipate, our restructuring efforts may adversely affect our internal programs and ability to recruit and retain skilled and motivated personnel, our restructuring efforts may be distracting to employees
and management, our restructuring efforts may negatively impact our business operations and reputation with or ability to serve customers, and our restructuring efforts may not generate their intended benefits to the
extent or as quickly as anticipated; and our ability to achieve our aspirations, goals and projections related to our environmental, social and governance initiatives, including our ability to comply with emerging
corporate responsibility regulations.
September 8, 2023
Data Cloud + Demo
Einstein 1 Studio
Prompt Builder + Hands on
Einstein Copilot + Hands on
Agenda
Data Cloud + Demo
Einstein 1 Studio
Prompt Builder + Hands on
Einstein Copilot + Hands on
Agenda
Data Systems Connect at Hyperscale
How Data Cloud works
Out-of-the-Box
Connectors
MuleSoft Anypoint
Platform
Data Bundles
Streaming & Batch
Data Ingestion
Streaming & Batch
Data Transforms
Harmonize
Data Spaces
Data Models
Data Graphs
Data Mapping
Identity Resolution
Segmentation
Calculated Insights
Analytics
Activate
Automations
Open Access
Bring Your Own Lake
First-Party Advertising
AppExchange
MuleSoft
Segment Generation
Segment Generation
Einstein Studio
Google Vertex AI
Amazon SageMaker
Einstein Copilot Studio
Google Vertex AI
Amazon SageMaker
Grounded AI
Bring Your Own
Lake
CRM
Cloud Storage
Amazon S3
Google Cloud
Microsoft Azure
Data Lakes & Warehouses
Snowflake
Google BigQuery
Mobile & Web
APIs & SDKs
Legacy Systems
Data Systems Connect at Hyperscale
How Data Cloud works
Out-of-the-Box
Connectors
MuleSoft Anypoint
Platform
Data Bundles
Streaming & Batch
Data Ingestion
Streaming & Batch
Data Transforms
Harmonize
Data Spaces
Data Models
Data Graphs
Data Mapping
Identity Resolution
Segmentation
Calculated Insights
Analytics
Activate
Automations
Open Access
Bring Your Own Lake
First-Party Advertising
AppExchange
MuleSoft
Segment Generation
Segment Generation
Einstein Studio
Google Vertex AI
Amazon SageMaker
Einstein Copilot Studio
Google Vertex AI
Amazon SageMaker
Grounded AI
Bring Your Own
Lake
CRM
Cloud Storage
Amazon S3
Google Cloud
Microsoft Azure
Data Lakes & Warehouses
Snowflake
Google BigQuery
Mobile & Web
APIs & SDKs
Legacy Systems
Data Systems Connect at Hyperscale
How Data Cloud works
Out-of-the-Box
Connectors
MuleSoft Anypoint
Platform
Data Bundles
Streaming & Batch
Data Ingestion
Streaming & Batch
Data Transforms
Harmonize
Data Spaces
Data Models
Data Graphs
Data Mapping
Identity Resolution
Segmentation
Calculated Insights
Analytics
Activate
Automations
Open Access
Bring Your Own Lake
First-Party Advertising
AppExchange
MuleSoft
Segment Generation
Segment Generation
Einstein Studio
Google Vertex AI
Amazon SageMaker
Einstein Copilot Studio
Google Vertex AI
Amazon SageMaker
Grounded AI
Bring Your Own
Lake
CRM
Cloud Storage
Amazon S3
Google Cloud
Microsoft Azure
Data Lakes & Warehouses
Snowflake
Google BigQuery
Mobile & Web
APIs & SDKs
Legacy Systems
Coral Cloud Resorts
Coral Cloud Resorts is a small resort chain that combines technology with
luxury hospitality to offer a personalized guest experience at a beachside
location.
The resort utilizes data and AI to customize every aspect of a guest's stay
based on their preferences. Their goal is to create a seamless and
memorable experience for each guest by integrating cutting-edge
technology throughout their journey.
Guest Management CRM
Reservations Case Management Experiences
Coral Cloud System Landscape
Unify Data with Data Streams
Data Lake Objects Data Model Objects
Source Systems Data Streams
External systems and
platforms providing
data to Salesforce
Data Cloud. These
include databases,
CRMs, ERPs, and
other cloud services.
Ongoing, dynamic
flow of data from
various sources into
Salesforce Data
Cloud, ensuring
real-time or
near-real-time data
updates for timely
insights.
Storage units within
the lakehouse for
vast amounts of
unstructured and
structured data,
supporting scalable
analytics and data
processing.
Structured entities in
Data Cloud defining
how data is
organized, related,
and managed,
including both
standard and custom
objects for efficient
data handling.
Unify Data with Data Streams
Contacts
Guests
Reservations
Data Lake Objects
Contact Point
Email
Individual
Reservations
Data Model Objects
Contacts
Reservations
Guests
Source Systems
Data Streams
Data Streams
Data Cloud Demo
Data Cloud + Demo
Einstein 1 Studio
Prompt Builder + Hands on
Einstein Copilot + Hands on
Agenda
Terminology
Large Language Model (LLM)
Prompt
Retrieval-Augmented Generation (RAG)
Grounding
Reasoning
Generative AI
Copilot Builder
Extend your Einstein Copilot
through custom actions
Prompt Builder
Activate prompts in the
flow of work
Model Builder
Build or bring your own
AI models to Salesforce
Einstein 1 Studio
Data Cloud + Demo
Einstein 1 Studio
Prompt Builder + Hands on
Einstein Copilot + Hands on
Agenda
Prompt Builder
Activate prompts in the flow of work
Build trusted generative AI with ease
Help employees finish tasks faster by creating prompt
templates that summarize and generate content with
clicks
Enrich prompts with your data
Create more relevant prompts grounded in your business
data from CRM, Data Cloud, and external sources
Augment every business task
Build prompts once and reuse them everywhere in
Einstein Copilot, Lightning pages, and flows
Field Generation Templates GA | Now
Flex Templates GA | Now
Record Summary Templates GA | Now
Salesforce Standard Templates GA | Now
GA
Prompt template
type
Description Inputs Entry points
Sales Email
Draft personalized emails through Email
Composer.
Contact or lead, and
optionally another object of
your choice
Email Composer
Flow
Apex
REST API
Copilot action
Field Generation
Generate text to be stored in a custom field
within a record page.
An object of your choice
Record page
Flow
Apex
REST API
Copilot action
Record Summary
Generate a summary for a record to be used in
Einstein Copilot.
An object of your choice Copilot action
Flex Generate text to be used anywhere.
Up to five objects of your
choice
Flow
Apex
REST API
Copilot action
Prompt Builder Template Types
Hosted Models
in Salesforce
trust boundary
External Models
with shared
trust boundary
Models
CRM
Apps
Secure
Gateway
Einstein Trust Layer
Zero
Retention
Toxicity
Detection
Feedback
Framework
Response
Data
Demasking
Audit
Trail
Bring Your Own
Models, on Your
Infrastructure
Secure Data
Retrieval
Dynamic
Grounding
Data
Masking
Prompt
Prompt
Defense
Before Generation
Einstein Trust Layer
3
1
2
sforce.co/
ai-data-community-form
Prompt Builder Hands On
sforce.co/
ai-data-paris-docs
Code:
PZLYKU
Data Cloud + Demo
Einstein 1 Studio
Prompt Builder + Hands on
Einstein Copilot + Hands on
Agenda
Reason through asks, then securely
take action to get work done
Einstein Copilot
One conversational
AI assistant across every app
GA | April 2024
Conversational AI, grounded in your
data and metadata
Opportunities
Cases
Engagement events
Knowledge articles
Customizations
Page context
Permissions
Automations
Data Metadata
Apex
Standard
Actions
Platform Actions
Cloud Actions
Salesforce
Customers
Prompt Template Flow
External Service
Forward looking
Actions Overview
Custom
Actions
Invoke
How Einstein Copilot works
Conversation Outcome
Plan Execution
Can you create
an email for my
top open
opportunity this
week?
Hi, I’m Einstein,
your trusted AI
assistant.
Flows Prompts
Apex APIs
Einstein generates a plan of action
Engage Einstein with any task
Identify Record
Revise Email
Dra Email
Identify Record
Einstein invokes services
Einstein grounds AI in your data
CRM
Data Cloud
External
User Input
Einstein generates a response
Einstein Trust Layer (LLM Gateway)
Einstein
Copilot Search
Einstein Trust Layer
Is this customer eligible for an upgrade?
Generated Answer
Based on this help article*, this
customer is good to upgrade!
*2024 Upgrade Eligibility
Deliver trusted, relevant responses
grounded in ALL your business data -
citations included
Pilot Retrieval Augmented Generation (RAG)
AI + Data Community Tour - Build the Next Generation of Apps with the Einstein 1 Platform.
Copilot Builder Hands On
sforce.co/BuiltWithEinstein
Get hands on with Prompt Builder and Copilot
Builder for a chance to win a Dreamforce pass
or #BuiltWithEinstein T-shirt.
Take the
#BuiltWithEinstein Quest
Thank you

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AI + Data Community Tour - Build the Next Generation of Apps with the Einstein 1 Platform.

  • 1. AI + Data Community Tour Build the Next Generation of Apps with the Einstein 1 Platform Paris, June 12, 2024 Philippe Ozil, Developer Advocate
  • 2. Forward Looking Statements This presentation contains forward-looking statements about, among other things, trend analyses and statements regarding future events, future financial performance, anticipated growth, industry prospects, environmental, social and governance goals, our strategies, expectation or plans regarding our investments, including strategic investments or acquisitions, our beliefs or expectations regarding our competition, our intentions regarding use of future earnings or dividends, and the expected timing of product releases and enhancements. The achievement or success of the matters covered by such forward-looking statements involves risks, uncertainties and assumptions. If any such risks or uncertainties materialize or if any of the assumptions prove incorrect, Salesforce’s results could differ materially from the results expressed or implied by these forward-looking statements. The risks and uncertainties referred to above include those factors discussed in Salesforce’s reports filed from time to time with the Securities and Exchange Commission, including, but not limited to: our ability to maintain security levels and service performance that meet the expectations of our customers, and the resources and costs required to avoid unanticipated downtime and prevent, detect and remediate performance degradation and security breaches; the expenses associated with our data centers and third-party infrastructure providers; our ability to secure additional data center capacity; our reliance on third-party hardware, software and platform providers; uncertainties regarding AI technologies and its integration into our product offerings; the effect of evolving domestic and foreign government regulations, including those related to the provision of services on the Internet, those related to accessing the Internet, and those addressing data privacy, cross-border data transfers and import and export controls; current and potential litigation involving us or our industry, including litigation involving acquired entities, and the resolution or settlement thereof; regulatory developments and regulatory investigations involving us or affecting our industry; our ability to successfully introduce new services and product features, including any efforts to expand our services; the success of our strategy of acquiring or making investments in complementary businesses, joint ventures, services, technologies and intellectual property rights; our ability to complete, on a timely basis or at all, announced transactions; our ability to realize the benefits from acquisitions, strategic partnerships, joint ventures and investments, and successfully integrate acquired businesses and technologies; our ability to compete in the markets in which we participate; the success of our business strategy and our plan to build our business, including our strategy to be a leading provider of enterprise cloud computing applications and platforms; our ability to execute our business plans; our ability to continue to grow unearned revenue and remaining performance obligation; the pace of change and innovation in enterprise cloud computing services; the seasonal nature of our sales cycles; our ability to limit customer attrition and costs related to those efforts; the success of our international expansion strategy; the demands on our personnel and infrastructure resulting from significant growth in our customer base and operations, including as a result of acquisitions; our ability to preserve our workplace culture, including as a result of our decisions regarding our current and future office environments or remote work policies; our dependency on the development and maintenance of the infrastructure of the Internet; our real estate and office facilities strategy and related costs and uncertainties; fluctuations in, and our ability to predict, our operating results and cash flows; the variability in our results arising from the accounting for term license revenue products; the performance and fair value of our investments in complementary businesses through our strategic investment portfolio; the impact of future gains or losses from our strategic investment portfolio, including gains or losses from overall market conditions that may affect the publicly traded companies within our strategic investment portfolio; our ability to protect our intellectual property rights; our ability to maintain and enhance our brands; the impact of foreign currency exchange rate and interest rate fluctuations on our results; the valuation of our deferred tax assets and the release of related valuation allowances; the potential availability of additional tax assets in the future; the impact of new accounting pronouncements and tax laws; uncertainties affecting our ability to estimate our tax rate; uncertainties regarding our tax obligations in connection with potential jurisdictional transfers of intellectual property, including the tax rate, the timing of transfers and the value of such transferred intellectual property; uncertainties regarding the effect of general economic, business and market conditions, including inflationary pressures, general economic downturn or recession, market volatility, increasing interest rates, changes in monetary policy and the prospect of a shutdown of the U.S. federal government; the potential impact of financial institution instability; the impact of geopolitical events, including the ongoing armed conflict in Europe; uncertainties regarding the impact of expensing stock options and other equity awards; the sufficiency of our capital resources; our ability to execute our share repurchase program; our ability to comply with our debt covenants and lease obligations; the impact of climate change, natural disasters and actual or threatened public health emergencies; expected benefits of and timing of completion of the restructuring plan and the expected costs and charges of the restructuring plan, including, among other things, the risk that the restructuring costs and charges may be greater than we anticipate, our restructuring efforts may adversely affect our internal programs and ability to recruit and retain skilled and motivated personnel, our restructuring efforts may be distracting to employees and management, our restructuring efforts may negatively impact our business operations and reputation with or ability to serve customers, and our restructuring efforts may not generate their intended benefits to the extent or as quickly as anticipated; and our ability to achieve our aspirations, goals and projections related to our environmental, social and governance initiatives, including our ability to comply with emerging corporate responsibility regulations. September 8, 2023
  • 3. Data Cloud + Demo Einstein 1 Studio Prompt Builder + Hands on Einstein Copilot + Hands on Agenda
  • 4. Data Cloud + Demo Einstein 1 Studio Prompt Builder + Hands on Einstein Copilot + Hands on Agenda
  • 5. Data Systems Connect at Hyperscale How Data Cloud works Out-of-the-Box Connectors MuleSoft Anypoint Platform Data Bundles Streaming & Batch Data Ingestion Streaming & Batch Data Transforms Harmonize Data Spaces Data Models Data Graphs Data Mapping Identity Resolution Segmentation Calculated Insights Analytics Activate Automations Open Access Bring Your Own Lake First-Party Advertising AppExchange MuleSoft Segment Generation Segment Generation Einstein Studio Google Vertex AI Amazon SageMaker Einstein Copilot Studio Google Vertex AI Amazon SageMaker Grounded AI Bring Your Own Lake CRM Cloud Storage Amazon S3 Google Cloud Microsoft Azure Data Lakes & Warehouses Snowflake Google BigQuery Mobile & Web APIs & SDKs Legacy Systems
  • 6. Data Systems Connect at Hyperscale How Data Cloud works Out-of-the-Box Connectors MuleSoft Anypoint Platform Data Bundles Streaming & Batch Data Ingestion Streaming & Batch Data Transforms Harmonize Data Spaces Data Models Data Graphs Data Mapping Identity Resolution Segmentation Calculated Insights Analytics Activate Automations Open Access Bring Your Own Lake First-Party Advertising AppExchange MuleSoft Segment Generation Segment Generation Einstein Studio Google Vertex AI Amazon SageMaker Einstein Copilot Studio Google Vertex AI Amazon SageMaker Grounded AI Bring Your Own Lake CRM Cloud Storage Amazon S3 Google Cloud Microsoft Azure Data Lakes & Warehouses Snowflake Google BigQuery Mobile & Web APIs & SDKs Legacy Systems
  • 7. Data Systems Connect at Hyperscale How Data Cloud works Out-of-the-Box Connectors MuleSoft Anypoint Platform Data Bundles Streaming & Batch Data Ingestion Streaming & Batch Data Transforms Harmonize Data Spaces Data Models Data Graphs Data Mapping Identity Resolution Segmentation Calculated Insights Analytics Activate Automations Open Access Bring Your Own Lake First-Party Advertising AppExchange MuleSoft Segment Generation Segment Generation Einstein Studio Google Vertex AI Amazon SageMaker Einstein Copilot Studio Google Vertex AI Amazon SageMaker Grounded AI Bring Your Own Lake CRM Cloud Storage Amazon S3 Google Cloud Microsoft Azure Data Lakes & Warehouses Snowflake Google BigQuery Mobile & Web APIs & SDKs Legacy Systems
  • 8. Coral Cloud Resorts Coral Cloud Resorts is a small resort chain that combines technology with luxury hospitality to offer a personalized guest experience at a beachside location. The resort utilizes data and AI to customize every aspect of a guest's stay based on their preferences. Their goal is to create a seamless and memorable experience for each guest by integrating cutting-edge technology throughout their journey. Guest Management CRM Reservations Case Management Experiences
  • 9. Coral Cloud System Landscape
  • 10. Unify Data with Data Streams Data Lake Objects Data Model Objects Source Systems Data Streams External systems and platforms providing data to Salesforce Data Cloud. These include databases, CRMs, ERPs, and other cloud services. Ongoing, dynamic flow of data from various sources into Salesforce Data Cloud, ensuring real-time or near-real-time data updates for timely insights. Storage units within the lakehouse for vast amounts of unstructured and structured data, supporting scalable analytics and data processing. Structured entities in Data Cloud defining how data is organized, related, and managed, including both standard and custom objects for efficient data handling.
  • 11. Unify Data with Data Streams Contacts Guests Reservations Data Lake Objects Contact Point Email Individual Reservations Data Model Objects Contacts Reservations Guests Source Systems Data Streams Data Streams
  • 13. Data Cloud + Demo Einstein 1 Studio Prompt Builder + Hands on Einstein Copilot + Hands on Agenda
  • 14. Terminology Large Language Model (LLM) Prompt Retrieval-Augmented Generation (RAG) Grounding Reasoning Generative AI
  • 15. Copilot Builder Extend your Einstein Copilot through custom actions Prompt Builder Activate prompts in the flow of work Model Builder Build or bring your own AI models to Salesforce Einstein 1 Studio
  • 16. Data Cloud + Demo Einstein 1 Studio Prompt Builder + Hands on Einstein Copilot + Hands on Agenda
  • 17. Prompt Builder Activate prompts in the flow of work Build trusted generative AI with ease Help employees finish tasks faster by creating prompt templates that summarize and generate content with clicks Enrich prompts with your data Create more relevant prompts grounded in your business data from CRM, Data Cloud, and external sources Augment every business task Build prompts once and reuse them everywhere in Einstein Copilot, Lightning pages, and flows Field Generation Templates GA | Now Flex Templates GA | Now Record Summary Templates GA | Now Salesforce Standard Templates GA | Now GA
  • 18. Prompt template type Description Inputs Entry points Sales Email Draft personalized emails through Email Composer. Contact or lead, and optionally another object of your choice Email Composer Flow Apex REST API Copilot action Field Generation Generate text to be stored in a custom field within a record page. An object of your choice Record page Flow Apex REST API Copilot action Record Summary Generate a summary for a record to be used in Einstein Copilot. An object of your choice Copilot action Flex Generate text to be used anywhere. Up to five objects of your choice Flow Apex REST API Copilot action Prompt Builder Template Types
  • 19. Hosted Models in Salesforce trust boundary External Models with shared trust boundary Models CRM Apps Secure Gateway Einstein Trust Layer Zero Retention Toxicity Detection Feedback Framework Response Data Demasking Audit Trail Bring Your Own Models, on Your Infrastructure Secure Data Retrieval Dynamic Grounding Data Masking Prompt Prompt Defense Before Generation Einstein Trust Layer 3 1 2
  • 20. sforce.co/ ai-data-community-form Prompt Builder Hands On sforce.co/ ai-data-paris-docs Code: PZLYKU
  • 21. Data Cloud + Demo Einstein 1 Studio Prompt Builder + Hands on Einstein Copilot + Hands on Agenda
  • 22. Reason through asks, then securely take action to get work done Einstein Copilot One conversational AI assistant across every app GA | April 2024
  • 23. Conversational AI, grounded in your data and metadata Opportunities Cases Engagement events Knowledge articles Customizations Page context Permissions Automations Data Metadata
  • 24. Apex Standard Actions Platform Actions Cloud Actions Salesforce Customers Prompt Template Flow External Service Forward looking Actions Overview Custom Actions Invoke
  • 25. How Einstein Copilot works Conversation Outcome Plan Execution Can you create an email for my top open opportunity this week? Hi, I’m Einstein, your trusted AI assistant. Flows Prompts Apex APIs Einstein generates a plan of action Engage Einstein with any task Identify Record Revise Email Dra Email Identify Record Einstein invokes services Einstein grounds AI in your data CRM Data Cloud External User Input Einstein generates a response Einstein Trust Layer (LLM Gateway)
  • 26. Einstein Copilot Search Einstein Trust Layer Is this customer eligible for an upgrade? Generated Answer Based on this help article*, this customer is good to upgrade! *2024 Upgrade Eligibility Deliver trusted, relevant responses grounded in ALL your business data - citations included Pilot Retrieval Augmented Generation (RAG)
  • 29. sforce.co/BuiltWithEinstein Get hands on with Prompt Builder and Copilot Builder for a chance to win a Dreamforce pass or #BuiltWithEinstein T-shirt. Take the #BuiltWithEinstein Quest