SlideShare a Scribd company logo
© Vizualus. All Rights Reserved.1
500 Million Users
Worldwide
© Vizualus. All Rights Reserved.2
Monthly Active Users
250 Million
133 Million (US)
© Vizualus. All Rights Reserved.3
Here are the
stats!
© Vizualus. All Rights Reserved.4
It is never too late to
join LinkedIn
In fact all the members of a Facebook group can join
an connect with each other.
© Vizualus. All Rights Reserved.5
To get the
perfect profile
we need to
breakdown
your profile
into segments
© Vizualus. All Rights Reserved.6
Photo + Headline
+
Summary
+
Experience
+
Education
+
Recommendation
+
Accomplishment
s
+
© Vizualus. All Rights Reserved.7
Audience
is
44%Wome
n
56% Men
© Vizualus. All Rights Reserved.8
Photo + Headline
© Vizualus. All Rights Reserved.9
Think of your
summary as
an extended
Elevator
Pitch
What
problem can
you solve
for your
client?
© Vizualus. All Rights Reserved.10
Experience
=
Professiona
l + Projects
© Vizualus. All Rights Reserved.11
Education
can be formal
or informal
show your
potential
client that
you are truly
passionate.
Display the
results you
accomplishe
d
© Vizualus. All Rights Reserved.12
Do some pro
bono work and
get your
colleagues to
Recommend
you
© Vizualus. All Rights Reserved.13
Time to show off
your Awards
From honour roll
to Rookie of the
year and
everything in
between
© Vizualus. All Rights Reserved.14
Use this section “Interest” to show your
potential clients what interest you. Use it to
fill your news feed so that you can
engage with like minded people.
© Vizualus. All Rights Reserved.15
Get to 505
Connections
© Vizualus. All Rights Reserved.16
1. Have an amazing profile
2. Publish a post
3. Publish an article
4. Join Groups and Engage
5. Comment on other people’s posts,
articles and videos
6. Create LinkedIn Live videos
7. View profiles of ideal clients
8. Send Connection requests
9. Send InMails
9 Ways To Get Noticed on LinkedIn
© Vizualus. All Rights Reserved.17
Develop a content
marketing strategy
for
LinkedIn
Publish a post at least once a week
© Vizualus. All Rights Reserved.18
Develop engaging
content for your
audience on
LinkedIn
Publish an article once a month
© Vizualus. All Rights Reserved.19
Decide which
groups are best for
your business on
LinkedIn
Join Groups and Engage
© Vizualus. All Rights Reserved.20
Decide which groups are
best for your business
on
LinkedIn
Join Groups and Engage
© Vizualus. All Rights Reserved.21
Which influencers are
best for your business
Comment on other people’s content
© Vizualus. All Rights Reserved.22
What can you talk about
for 60-90 seconds?
Create LinkedIn Live Videos Every Week
© Vizualus. All Rights Reserved.23
7. View others profiles
8. Send connection
requests
9. Send InMails
The ‘Awkward’ Three
© Vizualus. All Rights Reserved.24
A. Searching for your
perfect client
B. Introduction to
Sales Navigator
C. Generating Leads
The Other Three
© Vizualus. All Rights Reserved.25
1. When you post images, you’ll notice that
you get 98% more comments.
2. If you link to your YouTube videos from
LinkedIn, on average, you’ll generate 75%
more shares.
3. Keep in mind that 60% of your connections
on LinkedIn are interested in industry
updates, while only 43% are interested in
news and products from your company.
Three simple ways in which you can get
more traffic from LinkedIn are:
© Vizualus. All Rights Reserved.26
My Stats!
© Vizualus. All Rights Reserved.27
Engage Daily
Comment and like other people’s content. Encourage others
and cheer them on.
Establish the goals for your
business
Are you wanting to to stay top of mind or are you looking to get
high end clients? Depending on the goals for you business
you will want to engage with the platform accordingly.
Key to LinkedIn
Success

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9 Ways To Get Noticed On LinkedIn

  • 1. © Vizualus. All Rights Reserved.1 500 Million Users Worldwide
  • 2. © Vizualus. All Rights Reserved.2 Monthly Active Users 250 Million 133 Million (US)
  • 3. © Vizualus. All Rights Reserved.3 Here are the stats!
  • 4. © Vizualus. All Rights Reserved.4 It is never too late to join LinkedIn In fact all the members of a Facebook group can join an connect with each other.
  • 5. © Vizualus. All Rights Reserved.5 To get the perfect profile we need to breakdown your profile into segments
  • 6. © Vizualus. All Rights Reserved.6 Photo + Headline + Summary + Experience + Education + Recommendation + Accomplishment s +
  • 7. © Vizualus. All Rights Reserved.7 Audience is 44%Wome n 56% Men
  • 8. © Vizualus. All Rights Reserved.8 Photo + Headline
  • 9. © Vizualus. All Rights Reserved.9 Think of your summary as an extended Elevator Pitch What problem can you solve for your client?
  • 10. © Vizualus. All Rights Reserved.10 Experience = Professiona l + Projects
  • 11. © Vizualus. All Rights Reserved.11 Education can be formal or informal show your potential client that you are truly passionate. Display the results you accomplishe d
  • 12. © Vizualus. All Rights Reserved.12 Do some pro bono work and get your colleagues to Recommend you
  • 13. © Vizualus. All Rights Reserved.13 Time to show off your Awards From honour roll to Rookie of the year and everything in between
  • 14. © Vizualus. All Rights Reserved.14 Use this section “Interest” to show your potential clients what interest you. Use it to fill your news feed so that you can engage with like minded people.
  • 15. © Vizualus. All Rights Reserved.15 Get to 505 Connections
  • 16. © Vizualus. All Rights Reserved.16 1. Have an amazing profile 2. Publish a post 3. Publish an article 4. Join Groups and Engage 5. Comment on other people’s posts, articles and videos 6. Create LinkedIn Live videos 7. View profiles of ideal clients 8. Send Connection requests 9. Send InMails 9 Ways To Get Noticed on LinkedIn
  • 17. © Vizualus. All Rights Reserved.17 Develop a content marketing strategy for LinkedIn Publish a post at least once a week
  • 18. © Vizualus. All Rights Reserved.18 Develop engaging content for your audience on LinkedIn Publish an article once a month
  • 19. © Vizualus. All Rights Reserved.19 Decide which groups are best for your business on LinkedIn Join Groups and Engage
  • 20. © Vizualus. All Rights Reserved.20 Decide which groups are best for your business on LinkedIn Join Groups and Engage
  • 21. © Vizualus. All Rights Reserved.21 Which influencers are best for your business Comment on other people’s content
  • 22. © Vizualus. All Rights Reserved.22 What can you talk about for 60-90 seconds? Create LinkedIn Live Videos Every Week
  • 23. © Vizualus. All Rights Reserved.23 7. View others profiles 8. Send connection requests 9. Send InMails The ‘Awkward’ Three
  • 24. © Vizualus. All Rights Reserved.24 A. Searching for your perfect client B. Introduction to Sales Navigator C. Generating Leads The Other Three
  • 25. © Vizualus. All Rights Reserved.25 1. When you post images, you’ll notice that you get 98% more comments. 2. If you link to your YouTube videos from LinkedIn, on average, you’ll generate 75% more shares. 3. Keep in mind that 60% of your connections on LinkedIn are interested in industry updates, while only 43% are interested in news and products from your company. Three simple ways in which you can get more traffic from LinkedIn are:
  • 26. © Vizualus. All Rights Reserved.26 My Stats!
  • 27. © Vizualus. All Rights Reserved.27 Engage Daily Comment and like other people’s content. Encourage others and cheer them on. Establish the goals for your business Are you wanting to to stay top of mind or are you looking to get high end clients? Depending on the goals for you business you will want to engage with the platform accordingly. Key to LinkedIn Success