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FORTUNE 500, STARTUP CEOs, VENTURE CAPITALISTS, & ANALYSTS
BUSINESS INSIGHTS @ValaAfshar
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Vala Afshar is the Chief
Marketing Officer for 
Extreme Networks. He is
the co-host of CXO-Talk,
with Michael Krigsman, and
the author of The Pursuit of
Social Business Excellence.
He also authors blogs
on HuffingtonPost.com,
InformationWeek.com, as
well as Inc.com.
Special thanks to @JimMacLeod,
@PearlCheryl, @CareyMercier,
@dcassidyextreme
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@Kimsstevenson
There are no IT projects, only
business projects. Business
executives should have higher
expectations of IT.
KIM STEVENSON
CIO, Intel
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AARON LEVIE
CO-FOUNDER  CEO, Box
@levie
IT should be the information
enabler. If you’re not the simplest
solution, you’re the target of one.
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@GuyKawasaki
The foundation of crowdsourcing
is built on trust. Trust the crowd.
And Luck favors the people who
are willing to grind it out.
GUY KAWASAKI
FOUNDER, Alltop
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MICHELLE MCKENNA-DOYLE
CIO, NFL
The in-home experience is
raising the bar for the in-stadium
experience.
@nflcio
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@Vivek
VIVEK RANADIVÉ
CEO, TIBCO
There is only one reason why
you should give me the order —
because I have fire in my eyes.
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RAMON BAEZ
SENIOR VP  CIO, Hewlet-Packard
Creativity needs to come from
everywhere, not just the C-level.
Stay focused on what moves the
needle.
@RamonfBaez
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@mdkail
There’s never been a better time
for CIOs to fix IT’s reputation — by
shifting from blocking to enabling.
MIKE D. KAIL
CIO  SVP OF INFRASTRUCTURE, Yahoo
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@KirillTatarinov
The role of technology in business
is to help companies better
engage, connect with, and serve
customers.
KIRILL TATARINOV
PRESIDENT, Microsoft Business Solutions Group
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MICHAEL LAZEROW
CHIEF STRATEGY OFFICER, Salesforce.com
@Lazerow
You could provide the best service
at the best price but if you’re
not delivering it the way that
customers want it, they’re going
to go somewhere else.
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GERRI MARTIN-FLICKINGER
CIO, Adobe Systems
@GMFlickinger
Declare your intent to your
customers. Don’t trap them.
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JOHN HAGEL
CO-CHAIRMAN, Deloitte  Touche
@jhagel
Power comes less from the
answers you have and more from
the questions you ask.
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CRAWFORD DEL PRETE
EVP OF WORLDWIDE PRODUCTS 
CHIEF RESEARCH OFFICER, IDC
In the end we will see a very
different world that is consumer
empowered and it will come faster
than anyone can believe.
@craw
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@bhalligan
A great company culture attracts
great employees.
BRIAN HALLIGAN
CEO, Hubspot
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CHARLES PHILLIPS
CEO, Infor
Designing beautiful software must
go deeper than user experience.
@cpinfor
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@AndiKaraboutis
ANDI KARABOUTIS
VP  GLOBAL CIO, Dell
Don’t chase shadow IT, chase
innovation. Work at the speed of
your customers, not the speed of
your processes.
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ROBERT SCOBLE
CHIEF STARTUP LIASON, Rackspace
As we shift to the Age of Context,
the value of privacy will change.
@Scobleizer
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FRED KIRSCH
VP OF CONTENT, Kraft Sports Productions
@Fred_Kirsch
Know your customers and view IT
infrastructure is a business asset.
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@Accenture
IT must develop a deeper
understanding of the business
through collaboration. CIOs must
cultivate a culture of agility and
customer service.
FRANK MODRUSON
CIO, Accenture
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KAREN EVANS
CIO, US Federal Government
In any heirarchial organization,
people at the bottom know what
is going on and what technology
works best.
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DR. ALEXANDER OSTERWALDER
AUTHOR, ENTREPRENEUR
The cloud is key for allowing
anywhere, anytime, anyplace
computing.
@AlexOsterwalder
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Technology that promotes
employees’ point of view can
enable positive culture change.
EDUARDO F. CONRADO
VP OF MARKETING  IT, Motorola Solutions, Inc.
@conradoeduardo
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@sgblank
STEVE BLANK
ENTREPRENEUR AND AUTHOR
Entrepreneurship isn’t a career
choice it’s a passion and obsession.
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@perryhewitt
PERRY HEWITT
CHIEF DIGITAL OFFICER, Harvard University
Bake data-informed thinking into
your culture.
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JOHN HALAMKA
CIO, Beth Israel Deaconness Medical Center 
Harvard Medical School
@JHalamka
No matter where I am in the world,
my office is where my laptop is.
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JONATHAN BECHER
CHIEF MARKETING OFFICER, SAP
@jbecher
If you focus on what your end
customers want everything else
takes care of itself.
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RAY WANG
FOUNDER, Constellation Research
@rwang0
The CIO must ensure that the
technology supports the brand’s
mission. Build trust in your brand.
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@caseycoleman
CASEY COLEMAN
CLIENT EVP, ATT Government Solutions
CIO is a choreographer or a
conductor of an orchestra,
bringing various services together
to co-create value.
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CHRIS HUMMEL
CHIEF MARKETING OFFICER, Schneider Electric
@Hummel_Chris
There is a group focused on digital
marketing; it’s called marketing.
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It’s all about the outcome, not who
has authority. Good people trump
bad organizational structure every
time.
MIKE CAPONE
CIO, ADP
@MikeCaponeADP
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TIFFANI BOVA
VP DISTINGUISHED ANALYST, Gartner
@Tiffani_Bova
The most disruptive thing in the
market is not technology, but
rather the customer.
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OLIVER BUSSMANN
GROUP CIO,	 UBS AG
Talk to incubators in the start-up
community and learn from them
immediately.
@obussmann
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@jcycio
To better the customer experience,
you must fully understand it.
JOANNA YOUNG
CIO, Michigan State University
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JOHN GALLANT
CHIEF CONTENT OFFICER, IDG Media US
@JohnGallant1
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A good relationship is about
exchange of value.
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MIKE FAUSCETTE
GROUP VP, IDC
@mfauscette
The market is moving in the direction
of ad-hoc decision support – CMO
and CIO must collaborate to deliver
value.
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CHIP COYLE
CHIEF MARKETING OFFICER, Infor
@Infor
Successful companies
continuously add value to
a customer’s experience.
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MARK MCDONALD
MANAGING DIRECTOR, Accenture Strategy
@markpmcdonald
Technology is bigger than IT. Ideas
do not become reality without
CMO and CIO collaboration.
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CRAIG NEWMARK
FOUNDER, Craigslist
@CraigNewmark
The government does a lot of
data collection but then they have
to turn around and do a lot of
infomation dissemination.
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@celtics
JAY WESSEL
CIO, Boston Celtics
Maintain a winning attitude.
Cultivate a culture of teamwork
across all departments and
adore what you do.
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@bhaines0
Take care of the basics, then take
care of the parts that help the
business. Theories are no match
for field experience.
BEN HAINES
VP CORPORATE APPLICATIONS  PLATFORMS,
Yahoo
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DION HINCHCLIFFE
CHIEF STRATEGY OFFICER, Adjuvi
Social media is bigger deal than
the printing press. Social allows
business to be faster than ever.
@dhinchcliffe
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Successful CIOs experience
longevity in their role when they
are deeply involved in the business.
@MaryfranJohnson
MARYFRAN JOHNSON
EDITOR IN CHIEF, CIO Magazine
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ANDREW WILSON
CIO, Accenture
@Accenture
The relationship between the CIO
and CMO is key to digital business
transformation.
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@WendySLea
The centerpiece of your world
is your customers. Encourage
your customers to engage their
networks on your behalf.
WENDY LEA
CEO, Get Satisfaction
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@Marc2e2
Convince your colleagues that
working together will yield
stronger systems.
MARC TOUITOU
CIO, City of San Francisco
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@ShawnPrice1000
Put the right people in the right
place doing the right things.
Nobody wins on their own. You
need a great team behind you.
SHAWN PRICE
PRESIDENT, Successfactors
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@jtaschek
JOHN TASCHEK
VP OF STRATEGY, Salesforce.com
Marketing influence is market
strategy built from the influence
of others.
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EVANGELOS SIMOUDIS
SR. MANAGING DIRECTOR, Trident Capital
@esimoudis
Business model innovation is
just as important as technology
innovation. Solve customers’
problems, not yours.
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@PhilKomarny
PHIL KOMARNY
CEO, Robots and Pencils
You cannot stay relevant with a
command-and-control mindset.
Collaborate to co-create value.
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@S_dF
Culture eats strategy. Create
a culture of acceptance, be
accessible and stay relevant by
being part of the conversation.
STEPHEN DIFILIPO
CIO, Cecil
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@Ekaterina
EKATERINA WALTER
GLOBAL EVANGELIST, Sprinklr
It all comes down to culture and
purpose. We are in the age of
advocacy. Skills can be taught,
passion can’t.
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@AndrewGrill
Influence is not scientific, its
talking to people. If you have to tell
someone you are influential, you
are not.
ANDREW GRILL
GLOBAL PARTNER, SOCIAL BUSINESS, IBM
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@EmergingEdTech
Social media enhances
communication effectiveness.
React fast and move priorities to
meet customers’ demands.
KELLY WALSH
CIO, The College Of Westchester
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@pgreenbe
Smart companies don’t focus on
technology, they focus on positive
outcomes. Companies must strive
to be “customer focused.”
PAUL GREENBERG
PRESIDENT, The 56 Group
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Control is both an illusion and a
delusion. Control is for beginners.
@dscofield
DEB MILLS-SCOFIELD
OWNER, Mills-Scofield, LLC
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@FlemmingMa
Be great at communicating your
story and be useful to others.
Influence  popularity.
FLEMMING MADSEN
FOUNDER, Onalytica
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@marshallk
MARSHALL KIRKPATRICK
CEO, Little Bird
Be interesting. This can’t be
automated or bought. Content
should be a conversation starter.
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KRISTIN RUSSELL
CIO, Colorado
@KristinDRussell
CIOs can make an intimate
connection with employees and
customers by harnessing social
and mobile.
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ESTEBAN KOLSKY
PRINCIPAL  FOUNDER, ThinkJar LLC
@ekolsky
Knowing who to ask can be as
important as knowing what to ask.
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STEVE GILLMOR
HEAD OF TECH MEDIA STRATEGY, Salesforce
@stevegillmor
Customers are your best
influencers. Choose your
influencers wisely.
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ALISSA JOHNSON
DEPUTY CIO TO THE EXECUTIVE OFFICE
OF THE PRESIDENT, The White House
Working in the White House is like
building a start-up every four or
eight years.
@dralissajay
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@markfidelman
People do business with people,
not logos. Businesses must provide
the right tools for their people to
adapt quickly.
MARK FIDELMAN
CEO, Evolve! Inc.
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Inspiration in the enterprise comes
from the customer. Know what the
consumer needs and deliver it.
@nenshad
NENSHAD BARDOLIWALLA
CO-FOUNDER  VP OF PRODUCTS, Paxata
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CHRISTINE COMAFORD
STRATEGY CONSULTANT, CC Associates
@Comaford
Instead of telling people what to
do, ask questions in a tone that is
curious and fascinated.
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Bloom 
Wallace
NAOMI BLOOM
MANAGING PARTNER, Bloom  Wallace
@InFullBloomUS
CMOs must take advantage of the
analytic opportunities of big data,
or they will drown in it.
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Demonstrate vulnerability through
transparency to build trust.
DAVID CHOU
CIO, University of Mississippi Medical Center
@dchou1107
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@jobsworth
It’s not about scarcity or
abundance. It’s about the
customer and using their behaviors
to increase loyalty and retention.
JP RANGASWAMI
CHIEF DATA OFFICER, Deutsche Bank
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@Workday
Simplicity results in a more cost-
effective and more presentable
solution.
STAN SWETE
CTO, Workday
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@LouisColumbus
To reach full potential, align an
employee’s passion with company
goals.
LOUIS COLUMBUS
VP WORLDWIDE MARKETING, iBASEt
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@fcc_cio
Strong leaders understand the art
of bringing joy and benefit to the
organization while driving results.
DAVID BRAY
CIO, FCC
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@JohnEMichel
JOHN MICHEL
BRIGADIER GENERAL, NATO
Leaders are willing to fail forward
and try again.
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@tcordrey
TANYA CORDREY
CHIEF DIGITAL OFFICER, Guardian News
Users don’t necessarily want to
be engaging with banners and
buttons all the time. They want a
more deep and rich experience.
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@DelMonteCIO
Elevate IT from Service Provider
to Business Partner.
TIMOTHY WEAVER
CIO, Del Monte Foods, Inc
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SCOTT BRINKER
CO-FOUNDER  CTO, ion Interactive, Inc.
@chiefmartec
Great people and process can
overcome mediocre technologies.
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ALEXANDER HOWARD
FELLOW, Columbia University
@digiphile
A new generation demands
data-driven journalism.
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@KareAnderson
Good communication is about
mutuality. It’s not about me, it’s not
about you.
KARE ANDERSON
AUTHOR  SPEAKER, Say it Better
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@msuster
Invest in lines, not dots.
MARK SUSTER
GENERAL PARTNER, Upfront Ventures
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PATTY HATTER
SVP OF OPERATIONS AND CIO, McAfee
We can solve anything, as long
as we solve it now and we don’t
let little problems snowball into
something much bigger.
@PattyHatter
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Time to market is everything in our
space, and data prevents running
extra cycles.
BILL MILLER JR.
SVP  CIO, Broadcom
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@celtics
Success depends on best use
of individual talent to support
the team.
JOJO WHITE
FORMER NBA PLAYER, Boston Celtics
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SANJAY DHOLAKIA
CHIEF MARKETING OFFICER, Marketo
@sdholakia
Without marketing automation,
you’ll be spending half your
budget, but you won’t know
which half.
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@brandonberger
BRANDON BERGER
CHIEF DIGITAL OFFICER, Ogilvy  Mather
Unless everyone is committed to
the ambition and direction, the
strategy is just a piece of paper.
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DARCY ORTIZ
GM OF MANUFACTURING IT, Intel
@darcylortiz
Make the end goal the business
goal, not the IT goal.
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MAYUR GUPTA
CHIEF MARKETING TECHNOLOGIST, Kimberly-Clark
@inspiremartech
Don’t be technology obsessed,
be consumer obsessed.
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BRIAN STEVENS
CTO, Red Hat	
Migrating from proprietary
technologies to open source
starts with one agent of change.
Hire that person.
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DR. ENG LIM GOH
CTO	, Silicon Graphics International
Serendipity is where you
start out with a goal, but the
machine eventually guides
you to a different, even more
profound goal.
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JEANETTE HORAN
CIO,	IBM
IT shouldn’t be about doing things
to the business, it should be doing
things with and for the business.
@jeanettehoran
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JEREMY BURTON
PRESIDENT OF PRODUCTS  MARKETING, EMC
Every business will need to
become a software company
to drive dramatic change in the
enterprise. @jburton
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NANCY DUARTE
CEO, Duarte Design
If you don’t control the narrative of
your own organization someone
else will.
@nancyduarte
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SONNY HASHMI
CIO, U.S. General Services Administration
Change should be constant,
intuitive and incremental
@sonny_h
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MICHAEL WU
CHIEF DATA SCIENTIST, Lithium Technologies
Marketers need to influence
behavior under the four
conditions of no carrot, no sticks,
no annoyance and no tricks.
@mich8elwu
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JEREMY STANLEY
CHIEF DATA SCIENTIST, Sailthru, Inc.
Using personalization and data
science allows businesses to have
unique engagements with the
customer.
@jeremystan
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BROOK COLANGELO
EVP  CTO, Houghton Mifflin Harcourt
@brookcolangelo
The gold mine lies in companies
evolving from what they find in
big data.
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MICHAEL SKOK
PARTNER, North Bridge Venture Partners
Outsource what you can so you
can focus on innovation.
@mjskok
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GANESH BELL
CDO  GM OF COMMERCIAL SOFTWARE  ANALYTICS	, GE
Look for opportunities to create
digital solutions, digital software
or an app that accompanies your
physical product.
@GaneshBell
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HEIDI ROIZEN
VENTURE CAPITALIST, DFJ
Beside money, VCs are interested
in adding value and helping a
company grow.
@HeidiRoizen
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MALCOLM FRANK
EVP OF STRATEGY  MARKETING, Cognizant
The future of work is the SMAC
Stack (social, mobile, analytics
and cloud).
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@LisaDavisCIO
The cloud is key for allowing
anywhere, anytime, anyplace
computing.
LISA DAVIS
CIO, Georgetown University
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BRIAN VELLMURE
MANAGEMENT CONSULTANT
@BrianVellmure
Marketing needs a technology
partner, whether that comes from
the CIO or whether that comes
from building their own staff.
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MITCH LIEBERMAN
SUCCESS ARCHITECT, Sugar CRM
@mjayliebs
You can’t get away from the fact
that marketing is to raise brand
awareness and to communicate
and engage people at a human
level.
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@CMOTobias
TOBIAS LEE
CHIEF MARKETING OFFICER, Thomson Reuters
You have to prioritize and establish
focus, but be smart enough to
know when you need to modify
and do something different.
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@Brucevc
BRUCE CLEVELAND
GENERAL PARTNER, InterWest
CRM is one technology area that
will definitely get funding as digital
business is cruicial to remaining
competitive.
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@DavidLAires
DAVID AIRES
IT VP – OPERATIONS  INFRASTRUCTURE, Intel
If you can’t keep the network
operational, no one will listen to
your ideas on how to improve
their business.
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@LBrousell
Know what your customer wants
and deliver it. Learn to read
between the lines of data analytics.
LAUREN BROUSELL
STAFF WRITER, CIO Magazine
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@SameerPatel
SAMEER PATEL
SVP, SAP
This distinction of building
separate systems where I record
data and where I engage is just
completely artificial.
Read the Recap and
Watch the Video
Read the Recap and
Watch the Video
@sree
SREE SREENIVASAN
CHIEF DIGITAL OFFICER, Metropolitan Museum of Art
The future of all business is about
storytelling.
Read the Recap and
Watch the Video
Read the Recap and
Watch the Video
MEG BEAR
GROUP VP SOCIAL CLOUD, Oracle
@MegBear
Organizations should first and
foremost be true to the culture
and identity of their organization
when thinking about social.
Read the Recap and
Watch the Video
Read the Recap and
Watch the Video
STEVE MANN
CMO, LexisNexis
@stevemann
CMOs sit at the intersection
of creativity and strategy.
Engagement trumps consumption.
Read the Recap and
Watch the Video
Read the Recap and
Watch the Video
AZIZ SAFA
VP, GM, ENTERPRISE APPS  APP STRATEGY, Intel
The best ways to engage
customers can be found in
the data.
Read the Recap and
Watch the Video
Read the Recap and
Watch the Video
Government should learn from the
private sector when it comes to
innovation.
@AneeshChopra
ANEESH CHOPRA
CO-FOUNDER  CTO, Hunch Analytics
Read the Recap and
Watch the Video
Read the Recap and
Watch the Video
MIKE SUTCLIFF
GROUP CHIEF EXECUTIVE, Accenture Digital
@MikeSutcliff
Try not to measure activity, but
outcome. Focus on what matters
and measure that.
Read the Recap and
Watch the Video
Read the Recap and
Watch the Video
PHILIPPE MAUCHARD
PRINCIPAL, McKinsey Solutions
@pmauchard
The fundamental and first-most
important condition for success is
organizing the corporation for the
collaboration with the startup to
be a successful one.
Read the Recap and
Watch the Video
Read the Recap and
Watch the Video
TODD SCHOFIELD
MANAGING DIRECTOR, SC Studios Innovation Ctr.
Standard Chartered Bank
@toddschofield
It’s important to find a startup who
can really help your business, and
at the same time you’re helping
their business, so it works both
ways.
Read the Recap and
Watch the Video
CHRISTOPER MICHEL
INVESTOR, Nautilus Ventures
@chrismichel
The primary driver of behavior
is really good leadership. It’s
inspiration. It’s making people
feel valued.
Read the Recap and
Watch the Video
Read the Recap and
Watch the Video
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at http://www.huffingtonpost.com/vala-afshar/

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100 Business Insights from Fortune 500, Startup CEOs, Venture Capitalists, and Analysts

  • 1. Read the Recap and Watch the Video CIO CIO CIO CIO CIO CDO CDO Chairman CDO CMO CMO CMO CMO CTO CIO CIO CIO CIO CIO CIO CIO CIO CIO CEO President Group VP President Editor in Chief Group VP CEO CEO CEO CSO EVP CEO CEO FORTUNE 500, STARTUP CEOs, VENTURE CAPITALISTS, & ANALYSTS BUSINESS INSIGHTS @ValaAfshar
  • 2. Read the Recap and Watch the Video Vala Afshar is the Chief Marketing Officer for Extreme Networks. He is the co-host of CXO-Talk, with Michael Krigsman, and the author of The Pursuit of Social Business Excellence. He also authors blogs on HuffingtonPost.com, InformationWeek.com, as well as Inc.com. Special thanks to @JimMacLeod, @PearlCheryl, @CareyMercier, @dcassidyextreme
  • 3. Read the Recap and Watch the Video
  • 4. @Kimsstevenson There are no IT projects, only business projects. Business executives should have higher expectations of IT. KIM STEVENSON CIO, Intel Read the Recap and Watch the Video
  • 5. Read the Recap and Watch the Video AARON LEVIE CO-FOUNDER CEO, Box @levie IT should be the information enabler. If you’re not the simplest solution, you’re the target of one. Read the Recap and Watch the Video
  • 6. Read the Recap and Watch the Video @GuyKawasaki The foundation of crowdsourcing is built on trust. Trust the crowd. And Luck favors the people who are willing to grind it out. GUY KAWASAKI FOUNDER, Alltop Read the Recap and Watch the Video
  • 7. Read the Recap and Watch the Video MICHELLE MCKENNA-DOYLE CIO, NFL The in-home experience is raising the bar for the in-stadium experience. @nflcio Read the Recap and Watch the Video
  • 8. Read the Recap and Watch the Video @Vivek VIVEK RANADIVÉ CEO, TIBCO There is only one reason why you should give me the order — because I have fire in my eyes. Read the Recap and Watch the Video
  • 9. RAMON BAEZ SENIOR VP CIO, Hewlet-Packard Creativity needs to come from everywhere, not just the C-level. Stay focused on what moves the needle. @RamonfBaez Read the Recap and Watch the Video
  • 10. Read the Recap and Watch the Video @mdkail There’s never been a better time for CIOs to fix IT’s reputation — by shifting from blocking to enabling. MIKE D. KAIL CIO SVP OF INFRASTRUCTURE, Yahoo Read the Recap and Watch the Video
  • 11. Read the Recap and Watch the Video @KirillTatarinov The role of technology in business is to help companies better engage, connect with, and serve customers. KIRILL TATARINOV PRESIDENT, Microsoft Business Solutions Group Read the Recap and Watch the Video
  • 12. Read the Recap and Watch the Video MICHAEL LAZEROW CHIEF STRATEGY OFFICER, Salesforce.com @Lazerow You could provide the best service at the best price but if you’re not delivering it the way that customers want it, they’re going to go somewhere else. Read the Recap and Watch the Video
  • 13. Read the Recap and Watch the Video GERRI MARTIN-FLICKINGER CIO, Adobe Systems @GMFlickinger Declare your intent to your customers. Don’t trap them. Read the Recap and Watch the Video
  • 14. Read the Recap and Watch the Video JOHN HAGEL CO-CHAIRMAN, Deloitte Touche @jhagel Power comes less from the answers you have and more from the questions you ask. Read the Recap and Watch the Video
  • 15. Read the Recap and Watch the Video CRAWFORD DEL PRETE EVP OF WORLDWIDE PRODUCTS CHIEF RESEARCH OFFICER, IDC In the end we will see a very different world that is consumer empowered and it will come faster than anyone can believe. @craw Read the Recap and Watch the Video
  • 16. Read the Recap and Watch the Video @bhalligan A great company culture attracts great employees. BRIAN HALLIGAN CEO, Hubspot Read the Recap and Watch the Video
  • 17. Read the Recap and Watch the Video CHARLES PHILLIPS CEO, Infor Designing beautiful software must go deeper than user experience. @cpinfor Read the Recap and Watch the Video
  • 18. Read the Recap and Watch the Video @AndiKaraboutis ANDI KARABOUTIS VP GLOBAL CIO, Dell Don’t chase shadow IT, chase innovation. Work at the speed of your customers, not the speed of your processes. Read the Recap and Watch the Video
  • 19. Read the Recap and Watch the Video ROBERT SCOBLE CHIEF STARTUP LIASON, Rackspace As we shift to the Age of Context, the value of privacy will change. @Scobleizer Read the Recap and Watch the Video
  • 20. Read the Recap and Watch the Video FRED KIRSCH VP OF CONTENT, Kraft Sports Productions @Fred_Kirsch Know your customers and view IT infrastructure is a business asset. Read the Recap and Watch the Video
  • 21. Read the Recap and Watch the Video @Accenture IT must develop a deeper understanding of the business through collaboration. CIOs must cultivate a culture of agility and customer service. FRANK MODRUSON CIO, Accenture Read the Recap and Watch the Video
  • 22. Read the Recap and Watch the Video KAREN EVANS CIO, US Federal Government In any heirarchial organization, people at the bottom know what is going on and what technology works best. Read the Recap and Watch the Video
  • 23. Read the Recap and Watch the Video DR. ALEXANDER OSTERWALDER AUTHOR, ENTREPRENEUR The cloud is key for allowing anywhere, anytime, anyplace computing. @AlexOsterwalder Read the Recap and Watch the Video
  • 24. Read the Recap and Watch the Video Technology that promotes employees’ point of view can enable positive culture change. EDUARDO F. CONRADO VP OF MARKETING IT, Motorola Solutions, Inc. @conradoeduardo Read the Recap and Watch the Video
  • 25. Read the Recap and Watch the Video @sgblank STEVE BLANK ENTREPRENEUR AND AUTHOR Entrepreneurship isn’t a career choice it’s a passion and obsession. Read the Recap and Watch the Video
  • 26. Read the Recap and Watch the Video @perryhewitt PERRY HEWITT CHIEF DIGITAL OFFICER, Harvard University Bake data-informed thinking into your culture. Read the Recap and Watch the Video
  • 27. Read the Recap and Watch the Video JOHN HALAMKA CIO, Beth Israel Deaconness Medical Center Harvard Medical School @JHalamka No matter where I am in the world, my office is where my laptop is. Read the Recap and Watch the Video
  • 28. Read the Recap and Watch the Video JONATHAN BECHER CHIEF MARKETING OFFICER, SAP @jbecher If you focus on what your end customers want everything else takes care of itself. Read the Recap and Watch the Video
  • 29. Read the Recap and Watch the Video RAY WANG FOUNDER, Constellation Research @rwang0 The CIO must ensure that the technology supports the brand’s mission. Build trust in your brand. Read the Recap and Watch the Video
  • 30. Read the Recap and Watch the Video @caseycoleman CASEY COLEMAN CLIENT EVP, ATT Government Solutions CIO is a choreographer or a conductor of an orchestra, bringing various services together to co-create value. Read the Recap and Watch the Video
  • 31. Read the Recap and Watch the Video CHRIS HUMMEL CHIEF MARKETING OFFICER, Schneider Electric @Hummel_Chris There is a group focused on digital marketing; it’s called marketing. Read the Recap and Watch the Video
  • 32. Read the Recap and Watch the Video It’s all about the outcome, not who has authority. Good people trump bad organizational structure every time. MIKE CAPONE CIO, ADP @MikeCaponeADP Read the Recap and Watch the Video
  • 33. Read the Recap and Watch the Video TIFFANI BOVA VP DISTINGUISHED ANALYST, Gartner @Tiffani_Bova The most disruptive thing in the market is not technology, but rather the customer. Read the Recap and Watch the Video
  • 34. Read the Recap and Watch the Video OLIVER BUSSMANN GROUP CIO, UBS AG Talk to incubators in the start-up community and learn from them immediately. @obussmann Read the Recap and Watch the Video
  • 35. Read the Recap and Watch the Video @jcycio To better the customer experience, you must fully understand it. JOANNA YOUNG CIO, Michigan State University Read the Recap and Watch the Video
  • 36. JOHN GALLANT CHIEF CONTENT OFFICER, IDG Media US @JohnGallant1 Read the Recap and Watch the Video A good relationship is about exchange of value.
  • 37. Read the Recap and Watch the Video MIKE FAUSCETTE GROUP VP, IDC @mfauscette The market is moving in the direction of ad-hoc decision support – CMO and CIO must collaborate to deliver value. Read the Recap and Watch the Video
  • 38. Read the Recap and Watch the Video CHIP COYLE CHIEF MARKETING OFFICER, Infor @Infor Successful companies continuously add value to a customer’s experience. Read the Recap and Watch the Video
  • 39. Read the Recap and Watch the Video MARK MCDONALD MANAGING DIRECTOR, Accenture Strategy @markpmcdonald Technology is bigger than IT. Ideas do not become reality without CMO and CIO collaboration. Read the Recap and Watch the Video
  • 40. Read the Recap and Watch the Video CRAIG NEWMARK FOUNDER, Craigslist @CraigNewmark The government does a lot of data collection but then they have to turn around and do a lot of infomation dissemination. Read the Recap and Watch the Video
  • 41. Read the Recap and Watch the Video @celtics JAY WESSEL CIO, Boston Celtics Maintain a winning attitude. Cultivate a culture of teamwork across all departments and adore what you do. Read the Recap and Watch the Video
  • 42. Read the Recap and Watch the Video @bhaines0 Take care of the basics, then take care of the parts that help the business. Theories are no match for field experience. BEN HAINES VP CORPORATE APPLICATIONS PLATFORMS, Yahoo Read the Recap and Watch the Video
  • 43. Read the Recap and Watch the Video DION HINCHCLIFFE CHIEF STRATEGY OFFICER, Adjuvi Social media is bigger deal than the printing press. Social allows business to be faster than ever. @dhinchcliffe Read the Recap and Watch the Video
  • 44. Read the Recap and Watch the Video Successful CIOs experience longevity in their role when they are deeply involved in the business. @MaryfranJohnson MARYFRAN JOHNSON EDITOR IN CHIEF, CIO Magazine Read the Recap and Watch the Video
  • 45. Read the Recap and Watch the Video ANDREW WILSON CIO, Accenture @Accenture The relationship between the CIO and CMO is key to digital business transformation. Read the Recap and Watch the Video
  • 46. Read the Recap and Watch the Video @WendySLea The centerpiece of your world is your customers. Encourage your customers to engage their networks on your behalf. WENDY LEA CEO, Get Satisfaction Read the Recap and Watch the Video
  • 47. Read the Recap and Watch the Video @Marc2e2 Convince your colleagues that working together will yield stronger systems. MARC TOUITOU CIO, City of San Francisco Read the Recap and Watch the Video
  • 48. Read the Recap and Watch the Video @ShawnPrice1000 Put the right people in the right place doing the right things. Nobody wins on their own. You need a great team behind you. SHAWN PRICE PRESIDENT, Successfactors Read the Recap and Watch the Video
  • 49. Read the Recap and Watch the Video @jtaschek JOHN TASCHEK VP OF STRATEGY, Salesforce.com Marketing influence is market strategy built from the influence of others. Read the Recap and Watch the Video
  • 50. Read the Recap and Watch the Video EVANGELOS SIMOUDIS SR. MANAGING DIRECTOR, Trident Capital @esimoudis Business model innovation is just as important as technology innovation. Solve customers’ problems, not yours. Read the Recap and Watch the Video
  • 51. Read the Recap and Watch the Video @PhilKomarny PHIL KOMARNY CEO, Robots and Pencils You cannot stay relevant with a command-and-control mindset. Collaborate to co-create value. Read the Recap and Watch the Video
  • 52. Read the Recap and Watch the Video @S_dF Culture eats strategy. Create a culture of acceptance, be accessible and stay relevant by being part of the conversation. STEPHEN DIFILIPO CIO, Cecil Read the Recap and Watch the Video
  • 53. Read the Recap and Watch the Video @Ekaterina EKATERINA WALTER GLOBAL EVANGELIST, Sprinklr It all comes down to culture and purpose. We are in the age of advocacy. Skills can be taught, passion can’t. Read the Recap and Watch the Video
  • 54. Read the Recap and Watch the Video @AndrewGrill Influence is not scientific, its talking to people. If you have to tell someone you are influential, you are not. ANDREW GRILL GLOBAL PARTNER, SOCIAL BUSINESS, IBM Read the Recap and Watch the Video
  • 55. Read the Recap and Watch the Video @EmergingEdTech Social media enhances communication effectiveness. React fast and move priorities to meet customers’ demands. KELLY WALSH CIO, The College Of Westchester Read the Recap and Watch the Video
  • 56. Read the Recap and Watch the Video @pgreenbe Smart companies don’t focus on technology, they focus on positive outcomes. Companies must strive to be “customer focused.” PAUL GREENBERG PRESIDENT, The 56 Group Read the Recap and Watch the Video
  • 57. Read the Recap and Watch the Video Control is both an illusion and a delusion. Control is for beginners. @dscofield DEB MILLS-SCOFIELD OWNER, Mills-Scofield, LLC Read the Recap and Watch the Video
  • 58. Read the Recap and Watch the Video @FlemmingMa Be great at communicating your story and be useful to others. Influence popularity. FLEMMING MADSEN FOUNDER, Onalytica Read the Recap and Watch the Video
  • 59. Read the Recap and Watch the Video @marshallk MARSHALL KIRKPATRICK CEO, Little Bird Be interesting. This can’t be automated or bought. Content should be a conversation starter. Read the Recap and Watch the Video
  • 60. Read the Recap and Watch the Video KRISTIN RUSSELL CIO, Colorado @KristinDRussell CIOs can make an intimate connection with employees and customers by harnessing social and mobile. Read the Recap and Watch the Video
  • 61. Read the Recap and Watch the Video ESTEBAN KOLSKY PRINCIPAL FOUNDER, ThinkJar LLC @ekolsky Knowing who to ask can be as important as knowing what to ask. Read the Recap and Watch the Video
  • 62. Read the Recap and Watch the Video STEVE GILLMOR HEAD OF TECH MEDIA STRATEGY, Salesforce @stevegillmor Customers are your best influencers. Choose your influencers wisely. Read the Recap and Watch the Video
  • 63. Read the Recap and Watch the Video ALISSA JOHNSON DEPUTY CIO TO THE EXECUTIVE OFFICE OF THE PRESIDENT, The White House Working in the White House is like building a start-up every four or eight years. @dralissajay Read the Recap and Watch the Video
  • 64. Read the Recap and Watch the Video @markfidelman People do business with people, not logos. Businesses must provide the right tools for their people to adapt quickly. MARK FIDELMAN CEO, Evolve! Inc. Read the Recap and Watch the Video
  • 65. Read the Recap and Watch the Video Inspiration in the enterprise comes from the customer. Know what the consumer needs and deliver it. @nenshad NENSHAD BARDOLIWALLA CO-FOUNDER VP OF PRODUCTS, Paxata Read the Recap and Watch the Video
  • 66. Read the Recap and Watch the Video CHRISTINE COMAFORD STRATEGY CONSULTANT, CC Associates @Comaford Instead of telling people what to do, ask questions in a tone that is curious and fascinated. Read the Recap and Watch the Video
  • 67. Read the Recap and Watch the Video Bloom Wallace NAOMI BLOOM MANAGING PARTNER, Bloom Wallace @InFullBloomUS CMOs must take advantage of the analytic opportunities of big data, or they will drown in it. Read the Recap and Watch the Video
  • 68. Read the Recap and Watch the Video Demonstrate vulnerability through transparency to build trust. DAVID CHOU CIO, University of Mississippi Medical Center @dchou1107 Read the Recap and Watch the Video
  • 69. Read the Recap and Watch the Video @jobsworth It’s not about scarcity or abundance. It’s about the customer and using their behaviors to increase loyalty and retention. JP RANGASWAMI CHIEF DATA OFFICER, Deutsche Bank Read the Recap and Watch the Video
  • 70. Read the Recap and Watch the Video @Workday Simplicity results in a more cost- effective and more presentable solution. STAN SWETE CTO, Workday Read the Recap and Watch the Video
  • 71. Read the Recap and Watch the Video @LouisColumbus To reach full potential, align an employee’s passion with company goals. LOUIS COLUMBUS VP WORLDWIDE MARKETING, iBASEt Read the Recap and Watch the Video
  • 72. Read the Recap and Watch the Video @fcc_cio Strong leaders understand the art of bringing joy and benefit to the organization while driving results. DAVID BRAY CIO, FCC Read the Recap and Watch the Video
  • 73. Read the Recap and Watch the Video @JohnEMichel JOHN MICHEL BRIGADIER GENERAL, NATO Leaders are willing to fail forward and try again. Read the Recap and Watch the Video
  • 74. Read the Recap and Watch the Video Read the Recap and Watch the Video @tcordrey TANYA CORDREY CHIEF DIGITAL OFFICER, Guardian News Users don’t necessarily want to be engaging with banners and buttons all the time. They want a more deep and rich experience.
  • 75. Read the Recap and Watch the Video @DelMonteCIO Elevate IT from Service Provider to Business Partner. TIMOTHY WEAVER CIO, Del Monte Foods, Inc Read the Recap and Watch the Video
  • 76. Read the Recap and Watch the Video SCOTT BRINKER CO-FOUNDER CTO, ion Interactive, Inc. @chiefmartec Great people and process can overcome mediocre technologies. Read the Recap and Watch the Video
  • 77. Read the Recap and Watch the Video ALEXANDER HOWARD FELLOW, Columbia University @digiphile A new generation demands data-driven journalism. Read the Recap and Watch the Video
  • 78. Read the Recap and Watch the Video @KareAnderson Good communication is about mutuality. It’s not about me, it’s not about you. KARE ANDERSON AUTHOR SPEAKER, Say it Better Read the Recap and Watch the Video
  • 79. Read the Recap and Watch the Video @msuster Invest in lines, not dots. MARK SUSTER GENERAL PARTNER, Upfront Ventures Read the Recap and Watch the Video
  • 80. Read the Recap and Watch the Video PATTY HATTER SVP OF OPERATIONS AND CIO, McAfee We can solve anything, as long as we solve it now and we don’t let little problems snowball into something much bigger. @PattyHatter Read the Recap and Watch the Video
  • 81. Read the Recap and Watch the Video Time to market is everything in our space, and data prevents running extra cycles. BILL MILLER JR. SVP CIO, Broadcom Read the Recap and Watch the Video
  • 82. Read the Recap and Watch the Video @celtics Success depends on best use of individual talent to support the team. JOJO WHITE FORMER NBA PLAYER, Boston Celtics Read the Recap and Watch the Video
  • 83. Read the Recap and Watch the Video SANJAY DHOLAKIA CHIEF MARKETING OFFICER, Marketo @sdholakia Without marketing automation, you’ll be spending half your budget, but you won’t know which half. Read the Recap and Watch the Video
  • 84. Read the Recap and Watch the Video @brandonberger BRANDON BERGER CHIEF DIGITAL OFFICER, Ogilvy Mather Unless everyone is committed to the ambition and direction, the strategy is just a piece of paper. Read the Recap and Watch the Video
  • 85. Read the Recap and Watch the Video DARCY ORTIZ GM OF MANUFACTURING IT, Intel @darcylortiz Make the end goal the business goal, not the IT goal. Read the Recap and Watch the Video
  • 86. Read the Recap and Watch the Video MAYUR GUPTA CHIEF MARKETING TECHNOLOGIST, Kimberly-Clark @inspiremartech Don’t be technology obsessed, be consumer obsessed. Read the Recap and Watch the Video
  • 87. Read the Recap and Watch the Video BRIAN STEVENS CTO, Red Hat Migrating from proprietary technologies to open source starts with one agent of change. Hire that person. Read the Recap and Watch the Video
  • 88. Read the Recap and Watch the Video DR. ENG LIM GOH CTO , Silicon Graphics International Serendipity is where you start out with a goal, but the machine eventually guides you to a different, even more profound goal. Read the Recap and Watch the Video
  • 89. Read the Recap and Watch the Video JEANETTE HORAN CIO, IBM IT shouldn’t be about doing things to the business, it should be doing things with and for the business. @jeanettehoran Read the Recap and Watch the Video
  • 90. Read the Recap and Watch the Video JEREMY BURTON PRESIDENT OF PRODUCTS MARKETING, EMC Every business will need to become a software company to drive dramatic change in the enterprise. @jburton Read the Recap and Watch the Video
  • 91. Read the Recap and Watch the Video NANCY DUARTE CEO, Duarte Design If you don’t control the narrative of your own organization someone else will. @nancyduarte Read the Recap and Watch the Video
  • 92. Read the Recap and Watch the Video SONNY HASHMI CIO, U.S. General Services Administration Change should be constant, intuitive and incremental @sonny_h Read the Recap and Watch the Video
  • 93. Read the Recap and Watch the Video MICHAEL WU CHIEF DATA SCIENTIST, Lithium Technologies Marketers need to influence behavior under the four conditions of no carrot, no sticks, no annoyance and no tricks. @mich8elwu Read the Recap and Watch the Video
  • 94. Read the Recap and Watch the Video JEREMY STANLEY CHIEF DATA SCIENTIST, Sailthru, Inc. Using personalization and data science allows businesses to have unique engagements with the customer. @jeremystan Read the Recap and Watch the Video
  • 95. Read the Recap and Watch the Video BROOK COLANGELO EVP CTO, Houghton Mifflin Harcourt @brookcolangelo The gold mine lies in companies evolving from what they find in big data. Read the Recap and Watch the Video
  • 96. Read the Recap and Watch the Video MICHAEL SKOK PARTNER, North Bridge Venture Partners Outsource what you can so you can focus on innovation. @mjskok Read the Recap and Watch the Video
  • 97. Read the Recap and Watch the Video GANESH BELL CDO GM OF COMMERCIAL SOFTWARE ANALYTICS , GE Look for opportunities to create digital solutions, digital software or an app that accompanies your physical product. @GaneshBell Read the Recap and Watch the Video
  • 98. Read the Recap and Watch the Video HEIDI ROIZEN VENTURE CAPITALIST, DFJ Beside money, VCs are interested in adding value and helping a company grow. @HeidiRoizen Read the Recap and Watch the Video
  • 99. Read the Recap and Watch the Video MALCOLM FRANK EVP OF STRATEGY MARKETING, Cognizant The future of work is the SMAC Stack (social, mobile, analytics and cloud). Read the Recap and Watch the Video
  • 100. Read the Recap and Watch the Video @LisaDavisCIO The cloud is key for allowing anywhere, anytime, anyplace computing. LISA DAVIS CIO, Georgetown University Read the Recap and Watch the Video
  • 101. Read the Recap and Watch the Video BRIAN VELLMURE MANAGEMENT CONSULTANT @BrianVellmure Marketing needs a technology partner, whether that comes from the CIO or whether that comes from building their own staff. Read the Recap and Watch the Video
  • 102. Read the Recap and Watch the Video MITCH LIEBERMAN SUCCESS ARCHITECT, Sugar CRM @mjayliebs You can’t get away from the fact that marketing is to raise brand awareness and to communicate and engage people at a human level. Read the Recap and Watch the Video
  • 103. Read the Recap and Watch the Video @CMOTobias TOBIAS LEE CHIEF MARKETING OFFICER, Thomson Reuters You have to prioritize and establish focus, but be smart enough to know when you need to modify and do something different. Read the Recap and Watch the Video
  • 104. Read the Recap and Watch the Video @Brucevc BRUCE CLEVELAND GENERAL PARTNER, InterWest CRM is one technology area that will definitely get funding as digital business is cruicial to remaining competitive. Read the Recap and Watch the Video
  • 105. Read the Recap and Watch the Video @DavidLAires DAVID AIRES IT VP – OPERATIONS INFRASTRUCTURE, Intel If you can’t keep the network operational, no one will listen to your ideas on how to improve their business. Read the Recap and Watch the Video
  • 106. Read the Recap and Watch the Video @LBrousell Know what your customer wants and deliver it. Learn to read between the lines of data analytics. LAUREN BROUSELL STAFF WRITER, CIO Magazine Read the Recap and Watch the Video
  • 107. Read the Recap and Watch the Video @SameerPatel SAMEER PATEL SVP, SAP This distinction of building separate systems where I record data and where I engage is just completely artificial. Read the Recap and Watch the Video
  • 108. Read the Recap and Watch the Video @sree SREE SREENIVASAN CHIEF DIGITAL OFFICER, Metropolitan Museum of Art The future of all business is about storytelling. Read the Recap and Watch the Video
  • 109. Read the Recap and Watch the Video MEG BEAR GROUP VP SOCIAL CLOUD, Oracle @MegBear Organizations should first and foremost be true to the culture and identity of their organization when thinking about social. Read the Recap and Watch the Video
  • 110. Read the Recap and Watch the Video STEVE MANN CMO, LexisNexis @stevemann CMOs sit at the intersection of creativity and strategy. Engagement trumps consumption. Read the Recap and Watch the Video
  • 111. Read the Recap and Watch the Video AZIZ SAFA VP, GM, ENTERPRISE APPS APP STRATEGY, Intel The best ways to engage customers can be found in the data. Read the Recap and Watch the Video
  • 112. Read the Recap and Watch the Video Government should learn from the private sector when it comes to innovation. @AneeshChopra ANEESH CHOPRA CO-FOUNDER CTO, Hunch Analytics Read the Recap and Watch the Video
  • 113. Read the Recap and Watch the Video MIKE SUTCLIFF GROUP CHIEF EXECUTIVE, Accenture Digital @MikeSutcliff Try not to measure activity, but outcome. Focus on what matters and measure that. Read the Recap and Watch the Video
  • 114. Read the Recap and Watch the Video PHILIPPE MAUCHARD PRINCIPAL, McKinsey Solutions @pmauchard The fundamental and first-most important condition for success is organizing the corporation for the collaboration with the startup to be a successful one. Read the Recap and Watch the Video
  • 115. Read the Recap and Watch the Video TODD SCHOFIELD MANAGING DIRECTOR, SC Studios Innovation Ctr. Standard Chartered Bank @toddschofield It’s important to find a startup who can really help your business, and at the same time you’re helping their business, so it works both ways. Read the Recap and Watch the Video
  • 116. CHRISTOPER MICHEL INVESTOR, Nautilus Ventures @chrismichel The primary driver of behavior is really good leadership. It’s inspiration. It’s making people feel valued. Read the Recap and Watch the Video
  • 117. Read the Recap and Watch the Video Follow @ValaAfshar on Twitter or at http://www.huffingtonpost.com/vala-afshar/