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1. Explain why children are so vulnerable to media messages and why marketers covet this
demographic.
2. What media industry do you believe is doing the best job of adapting to audiences and which
is doing the worst?
3. Discuss the issues with our current copyright system in regards to independent creators and
derivative works.

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  • 1. 1. Explain why children are so vulnerable to media messages and why marketers covet this demographic. 2. What media industry do you believe is doing the best job of adapting to audiences and which is doing the worst? 3. Discuss the issues with our current copyright system in regards to independent creators and derivative works.