Use Of Social Media In Non Profit Organizations

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Using social media to support non-profit organizations.

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  • Use Of Social Media In Non Profit Organizations

    1. 1. Use of Social Media in Non-Profit Organizations<br />Stan Skrabut<br />
    2. 2. The use of social media is on the rise in comparison to traditional media methods.<br />
    3. 3. As non-profit leaders, you need to be aware of social media integration opportunities.<br />
    4. 4. Your potential volunteers and donors are using social media, you are missing engagement opportunities.<br />
    5. 5. You want to integrate social media strategies into your communication plan.<br />
    6. 6. I will show you a strategy for integrating social media into your current operations.<br />
    7. 7. Social media is an extension to traditional networking.<br />
    8. 8. Individuals across the spectrum are actively engaged in social media.<br />
    9. 9. There are 70 million videos on YouTube; 200 million Facebook users; 40 million LinkedIn users; 2.7 billion tweets to date.<br />
    10. 10. 75% of Internet users are between 18 and 54.<br />
    11. 11. 90% of consumers trust people they know personally and 70% trust opinions from other online consumers.<br />
    12. 12. Let’s explore why individuals are increasingly going to social media.<br />
    13. 13. Many people join social networks in order to reconnect with others.<br />
    14. 14. A number of individuals join networks to increase business connections.<br />
    15. 15. People are also using social media to stay informed.<br />
    16. 16. The challenge to implementing a good social media strategy is the number of applications.<br />
    17. 17. When it comes to building community the top sites are Facebook, MySpace, and Ning.<br />
    18. 18. With sites like YouTube, Flickr, and iTunes, you can distribute your message.<br />
    19. 19. Keeping your membership informed is essential; Twitter, blogs, and Facebook are useful tools.<br />
    20. 20. You are interested in utilizing social media methods but are they worth your time and energy; here are examples of non-profit organizations that are using social media. <br />
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    34. 34. Wyoming Wing<br />
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    38. 38. Now that you know more about social media, you need to understand how to develop a strategy for integrating it into your operations.<br />
    39. 39. I am going to recommend 4 top performers that can be integrated with each other.<br />
    40. 40. Use Twitter to broadcast your message to the world. <br />
    41. 41. Use Facebook to nurture your community of supporters.<br />
    42. 42. Use YouTube to share video content.<br />
    43. 43. Use LinkedIn to develop your professional network.<br />
    44. 44. Establish a communication plan to update your sites.<br />
    45. 45. Who are your audiences?<br />
    46. 46. How are you planning to communicate?<br />
    47. 47. When are you planning to communicate?<br />
    48. 48. What are you planning to communicate?<br />
    49. 49. How will you address feedback? <br />
    50. 50. Social media is a two-way conversation.<br />
    51. 51. Work to increase your network.<br />
    52. 52. Provide links from your various sites to other opportunities to connect with you.<br />
    53. 53. Encourage members to invite friends to be fans of your networking initiatives.<br />
    54. 54. All members of your organization need to assist in developing your social media strategy.<br />
    55. 55. You want to integrate social media strategies into your communication plan.<br />
    56. 56. Use of Social Media in Non-Profit Organizations<br />Stan Skrabut<br />

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