Learning the business rules of<br />Stan Skrabut<br />@uwcesedtech<br />#uwces<br />http://www.slideshare.net/skrabut<br />
In today’s economy, business has been tough.<br />
You are a business owner who wants more foot traffic, you heard Foursquare could help.<br />
You have heard about Foursquare, but you do not know how it can help you.<br />
You want to know how to leverage Foursquare for your business. <br />
I will not only explain what Foursquare is, but also provide you with business ideas.<br />
What is Foursquare?<br />?<br />?<br />?<br />?<br />?<br />?<br />?<br />
Foursquare is part friend finder.<br />
Your friends can find you when you check in to a venue.<br />
You can let your friends know great things to do at the venues you visit. <br />
Four square is a game.<br />
You can earn points for checking into business locations.<br />
Adding new business venues will earn you points.<br />
You earn points for going from one venue to another.<br />
As you progress, you earn badges for different milestones.<br />
You and your friends can compete for leaderboard status.<br />
You can become a mayor of a business if you frequent it more than others.<br />
Foursquare is a way you can explore your local surroundings.<br />
Harvard University has put together a great to do list for visitors.<br />
Chicago partnered with Foursquare to develop a virtual tour guide.<br />
Fourwhere can show you Foursquare locations in your area.<br />
Bing maps has an map application that will show you Foursquare locations<br />
How do you use Foursquare?<br />
You can use Foursquare devices to include the Web.<br />
Here are the different devices supporting a Foursquare application.<br />
You can also access Foursquare from http://www.foursquare.com/mobile/<br />
You begin by creating a personal account.<br />
As you change locations, you need to update Foursquare.<br />
You can have Foursquare make updates your Facebook and Twitter accounts.<br />
Conduct a search of your other accounts in order to add friends.<br />
If you own a business, ensure you add a venue.<br />
Add things to do, this will show up on the listing.<br />
Enter specials that would be only available to Foursquare participants.<br />
Specials will show up on a user’s phone if they check into a near by venue.<br />
How do you use Foursquare to attract business?<br />
You can increase fan loyalty by recognizing Foursquare fans.<br />
Publicize that you are a Foursquare business through traditional advertizing.<br />
Put up a sign or table flyers encouraging individuals to check in on Foursquare.<br />
Tie your Foursquare venue to Twitter to announce when members check in.<br />
Sponsor a leaderboard.<br />
You can increase in store traffic by offering exclusive Foursquare specials.<br />
Offer a special to first time Foursquare visitors.<br />
Offer a special to the first X number of visitors for the day.<br />
Offer a special to an individual after their X visit.<br />
Offer specials to only Foursquare members.<br />
Offer specials to your Foursquare mayor.<br />
You can increase in store traffic by hosting Foursquare special events.<br />
Sponsor a Foursquare member night to earn the “Swarm Badge.”<br />
You have heard about Foursquare, but you do not know how it can help you.<br />
You want to know how to leverage Foursquare for your business. <br />
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Learning the business rules of foursquare

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Foursquare is a new social media application which can help a business promote their business. It is part game, part friend finder, and if businesses use it, beneficial to all.

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  • Learning the business rules of foursquare

    1. 1. Learning the business rules of<br />Stan Skrabut<br />@uwcesedtech<br />#uwces<br />http://www.slideshare.net/skrabut<br />
    2. 2. In today’s economy, business has been tough.<br />
    3. 3. You are a business owner who wants more foot traffic, you heard Foursquare could help.<br />
    4. 4. You have heard about Foursquare, but you do not know how it can help you.<br />
    5. 5. You want to know how to leverage Foursquare for your business. <br />
    6. 6. I will not only explain what Foursquare is, but also provide you with business ideas.<br />
    7. 7. What is Foursquare?<br />?<br />?<br />?<br />?<br />?<br />?<br />?<br />
    8. 8. Foursquare is part friend finder.<br />
    9. 9. Your friends can find you when you check in to a venue.<br />
    10. 10. You can let your friends know great things to do at the venues you visit. <br />
    11. 11. Four square is a game.<br />
    12. 12. You can earn points for checking into business locations.<br />
    13. 13. Adding new business venues will earn you points.<br />
    14. 14. You earn points for going from one venue to another.<br />
    15. 15. As you progress, you earn badges for different milestones.<br />
    16. 16. You and your friends can compete for leaderboard status.<br />
    17. 17. You can become a mayor of a business if you frequent it more than others.<br />
    18. 18. Foursquare is a way you can explore your local surroundings.<br />
    19. 19. Harvard University has put together a great to do list for visitors.<br />
    20. 20. Chicago partnered with Foursquare to develop a virtual tour guide.<br />
    21. 21. Fourwhere can show you Foursquare locations in your area.<br />
    22. 22. Bing maps has an map application that will show you Foursquare locations<br />
    23. 23. How do you use Foursquare?<br />
    24. 24. You can use Foursquare devices to include the Web.<br />
    25. 25. Here are the different devices supporting a Foursquare application.<br />
    26. 26. You can also access Foursquare from http://www.foursquare.com/mobile/<br />
    27. 27. You begin by creating a personal account.<br />
    28. 28. As you change locations, you need to update Foursquare.<br />
    29. 29. You can have Foursquare make updates your Facebook and Twitter accounts.<br />
    30. 30. Conduct a search of your other accounts in order to add friends.<br />
    31. 31. If you own a business, ensure you add a venue.<br />
    32. 32. Add things to do, this will show up on the listing.<br />
    33. 33. Enter specials that would be only available to Foursquare participants.<br />
    34. 34. Specials will show up on a user’s phone if they check into a near by venue.<br />
    35. 35. How do you use Foursquare to attract business?<br />
    36. 36. You can increase fan loyalty by recognizing Foursquare fans.<br />
    37. 37. Publicize that you are a Foursquare business through traditional advertizing.<br />
    38. 38. Put up a sign or table flyers encouraging individuals to check in on Foursquare.<br />
    39. 39. Tie your Foursquare venue to Twitter to announce when members check in.<br />
    40. 40. Sponsor a leaderboard.<br />
    41. 41. You can increase in store traffic by offering exclusive Foursquare specials.<br />
    42. 42. Offer a special to first time Foursquare visitors.<br />
    43. 43. Offer a special to the first X number of visitors for the day.<br />
    44. 44. Offer a special to an individual after their X visit.<br />
    45. 45. Offer specials to only Foursquare members.<br />
    46. 46. Offer specials to your Foursquare mayor.<br />
    47. 47. You can increase in store traffic by hosting Foursquare special events.<br />
    48. 48. Sponsor a Foursquare member night to earn the “Swarm Badge.”<br />
    49. 49. You have heard about Foursquare, but you do not know how it can help you.<br />
    50. 50. You want to know how to leverage Foursquare for your business. <br />

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