Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Boxever report sep2015-c - slideshare tease

It’s all too clear that Americans still take the allwork no-play approach to vacation as the average number of days taken by U.S. workers continues to decline. This report looks into the seasonal travel habits of Americans smart enough to take time off, from when they book to where they go.

  • Be the first to comment

  • Be the first to like this

Boxever report sep2015-c - slideshare tease

  1. 1. 1 THE HABITS OF TRAVEL BOOKERS: HOW AMERICANS TAKE VACATION BOXEVER + SKIFT BOXEVER + SKIFT PRESENT THE HABITS OF TRAVEL BOOKERS: HOW AMERICANS TAKE VACATION By Skift Team + Boxever It’s all too clear that Americans still take the all- work no-play approach to vacation as the average number of days taken by U.S. workers continues to decline. This report looks into the seasonal travel habits of Americans smart enough to take time off, from when they book to where they go. special report
  2. 2. 2 THE HABITS OF TRAVEL BOOKERS: HOW AMERICANS TAKE VACATION BOXEVER + SKIFT WINTER. SPRING. SUMMER. FALL. Know your customers' travel habits Match your offers & communications with the right customers, at the right time With Boxever's Customer Intelligence Cloud & Predictive Marketing Platform www.boxever.com @Boxever www.boxever.com
  3. 3. 3 THE HABITS OF TRAVEL BOOKERS: HOW AMERICANS TAKE VACATION BOXEVER + SKIFT ABOUT BOXEVER Boxever’s predictive marketing platform helps airlines and online travel agents (OTAs) deliver personalized, 1:1 marketing experiences to their customers across all channels and at all stages of the cus- tomer lifecycle. The company, founded in 2011 in Dublin, provides a cloud-based customer intelligence and personalized marketing It combines big data and predictive analytics into a tightly integrated marketing solution that provides a 360-degree view of the customer. With it travel companies can develop insights into each customer, customer segments, products, and channels, and then take action on those insights in the form of personalized communications, including email, mobile, web, display, and more. The solution enables travel retailers to deliver better customer experiences in real time, improve conversions, and drive revenue. The Boxever platform is a multi-tenant platform built in the cloud. Given the SaaS architecture, it takes only weeks – not months or years as with legacy “big data” solutions – for a customer to be up CompanieslikeAirNewZealand,TigerAir,Wideroe,andmoreachieve higher conversion rates, increased revenue, and improved loyalty using Boxever’s platform. Learn more at boxever.com or follow us on Twitter @Boxever.
  4. 4. 4 THE HABITS OF TRAVEL BOOKERS: HOW AMERICANS TAKE VACATION BOXEVER + SKIFT About Boxever 3 Why Don’t Americans Take Vacation? 5 When Do They Book? 7 Where DoThey Go? 8 Developing Vacation Trends 10 How Do We Solve the Anti-Vacation Epidemic? 11 Seasonality Smarts in Personalized Marketing 12 About Skift 14 About Skift Skift is a travel intelligence company to professionals in travel and profes- sional travelers, to help them make smart decisions about travel. Skift is the business of travel. Visit skift.com for more. The Habits of Travel Bookers is a quarterly series focused on the driving factors behind travel purchasing behavior. here and What Travel Brands Can Learn from Behavioral Economics here.

×