Design Challenge Final Presentation

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The final presentation for our Design Challenge project.

Published in: Technology, Education
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Design Challenge Final Presentation

  1. 1. Sjoerd Blauw Allan Lin Renske van Slooten Pieter Visser
  2. 2. <ul><li>Design an Open Company Network for Tam Tam </li></ul>
  3. 3. Agenda <ul><li>Introduction </li></ul><ul><ul><li>Open Company </li></ul></ul><ul><li>Opportunity </li></ul><ul><li>Solution </li></ul><ul><ul><li>Feedback </li></ul></ul><ul><ul><li>Demonstration </li></ul></ul><ul><li>Future </li></ul><ul><li>Recommendations and Conclusion </li></ul>
  4. 4. Tam Tam <ul><li>Full service software company </li></ul><ul><li>Delft </li></ul><ul><li>Innovative </li></ul><ul><li>Hutspot </li></ul><ul><ul><li>Vision </li></ul></ul><ul><ul><li>Believe in Open Company </li></ul></ul>
  5. 5. Opportunity <ul><li>Companies more open </li></ul><ul><ul><li>Less costs </li></ul></ul><ul><ul><li>Flexible </li></ul></ul><ul><ul><li>New way of working </li></ul></ul><ul><li>No software available </li></ul><ul><li>Showcase: Tam Tam </li></ul>
  6. 6. <ul><li>Model </li></ul>
  7. 7. Open Innovation Collaboration Managing your network
  8. 8.
  9. 9.
  10. 10.
  11. 11.
  12. 12. <ul><li>Social networks </li></ul>
  13. 13. Network <ul><li>Important to maintain </li></ul><ul><ul><li>Human nature </li></ul></ul><ul><ul><li>Information exchange </li></ul></ul><ul><ul><li>Building better relationships </li></ul></ul><ul><ul><li>Know your company </li></ul></ul><ul><li>Keeping in touch </li></ul>
  14. 14. <ul><li>Can’t we do that already? </li></ul>
  15. 15.
  16. 16.
  17. 17.
  18. 18.
  19. 19. Keeping in touch at work <ul><li>Not sufficient </li></ul><ul><ul><li>Limited reach </li></ul></ul><ul><ul><li>Not structured </li></ul></ul><ul><li>Waste </li></ul><ul><ul><li>Information </li></ul></ul><ul><ul><li>Potential synergies </li></ul></ul>
  20. 20. <ul><li>New way of keeping in touch </li></ul>
  21. 21.
  22. 22. Current platforms
  23. 23. Current platforms at Tam Tam
  24. 24. <ul><li>A new platform </li></ul>
  25. 25. New platform <ul><li>Integrating existing accounts </li></ul><ul><li>Direct overview of activities </li></ul><ul><li>Ranking of information </li></ul><ul><li>Low barrier </li></ul>
  26. 26. New platform <ul><li>Programmed ourselves </li></ul><ul><li>Added several lead users </li></ul><ul><li>Ecosystem company </li></ul><ul><ul><li>Tam Tam </li></ul></ul><ul><ul><li>Hutspot </li></ul></ul>
  27. 27. <ul><li>From employees Tam Tam </li></ul>
  28. 28.
  29. 29. User test <ul><li>Last week </li></ul><ul><ul><li>1000 messages </li></ul></ul><ul><ul><li>12 users </li></ul></ul><ul><ul><li>22 integrated accounts </li></ul></ul><ul><ul><li>1500 pageviews </li></ul></ul>
  30. 30. Reactions <ul><li>“ I can see the possibilities” </li></ul><ul><li>“ Promising prototype” </li></ul><ul><li>“ This might actually save me time” </li></ul><ul><li>“ This can work outside companies too” </li></ul>
  31. 31.
  32. 32. Feature list <ul><li>Easy to register </li></ul><ul><li>Searching </li></ul><ul><li>Filtering </li></ul><ul><li>Friend list </li></ul><ul><li>Network overview </li></ul><ul><li>Integrated accounts </li></ul><ul><li>Reply directly </li></ul>
  33. 33. <ul><li>What can we expect? </li></ul>
  34. 34. Future <ul><li>Open way of working is future </li></ul><ul><ul><li>Platform can help </li></ul></ul><ul><li>Competition </li></ul><ul><ul><li>Other social website see problem </li></ul></ul><ul><ul><ul><li>Merging </li></ul></ul></ul><ul><ul><ul><li>Developing tools for activity overview </li></ul></ul></ul><ul><ul><li>But not covering companies as our platform </li></ul></ul><ul><li>Opportunity for Tam Tam </li></ul>
  35. 35.
  36. 36. Recommendations <ul><li>More user testing </li></ul><ul><li>Further development </li></ul><ul><ul><li>Extended integration </li></ul></ul><ul><ul><li>Good algorithm for filtering </li></ul></ul><ul><ul><li>Ranking system </li></ul></ul><ul><li>Market research outside Tam Tam </li></ul>
  37. 37.
  38. 38. Conclusion <ul><li>Opportunity for new platform </li></ul><ul><ul><li>Keeping in touch </li></ul></ul><ul><ul><li>Broadcasting </li></ul></ul><ul><li>Innovative solution </li></ul><ul><ul><li>Enthousiastic users </li></ul></ul><ul><ul><li>High willingness to use platform </li></ul></ul><ul><li>Companies will be more open </li></ul><ul><li>Solution for future </li></ul>
  39. 39.
  40. 40. Planning
  41. 41. Methodology <ul><li>Analysis </li></ul><ul><ul><li>Literature research </li></ul></ul><ul><ul><li>Interviews </li></ul></ul><ul><ul><li>Creative sessions </li></ul></ul><ul><ul><li>Survey </li></ul></ul><ul><li>Design </li></ul><ul><ul><li>Agile approach </li></ul></ul><ul><ul><li>Feedback users </li></ul></ul><ul><ul><li>Survey </li></ul></ul>
  42. 42. Open Company Trends Implications Globalization More work hours in a day Shifting location of production and facilities Increasing importance of communication Bigger potential market Individualization Mass customization Involvement of client in business process Personal branding Less attachment to companies Mobile Communication Available 24 hours and 7 days a week  Increase of working at home New ways of communicating Decrease of communication cost  Fading boundary between personal and working life Demography shift Scarcity of labor Need for knowledge acquiring outside company Web 2.0 Easier access to network of friends and co/workers Easy access to customers/clients Uncontrolled forming of communities
  43. 43. Open Company Network <ul><li>How to keep in touch with people in the ecosystem of Tam Tam through social applications like twitter, social bookmarking and many more? </li></ul>
  44. 44. Our Client

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