Portfolio Final 4 28


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Portfolio Final 4 28

  1. 1. Samantha Dole<br />607 Cowan St. Unit D2,<br />Fort Collins, Co 80524<br />sdole@rams.colostate.edu<br />303-912-9233<br />
  2. 2. Samantha Dole<br />Inspiration<br />
  3. 3. Samantha Dole<br />Target Market<br />The Sea Shell Woman<br />Shelly is a young vibrant woman that enjoys the outdoors. She spends her extra time at the beach surfing, snorkeling, kayaking, and laying out. She spends the rest of her time as a marketing director for a large fitness company. She is currently single but loves going out with her girlfriends to meet new people. Their favorite spot is a local salsa dancing club.<br />Age: 25-35<br />Gender: Female<br />Geographic Location: California, Arizona, Florida, and Hawaii<br />Income: $75,000 - $100,000 a year<br />Buying Habits/Shopping: Loves shopping at small boutiques and having a unique variety and assortment of products. Goes shopping on a fairly frequent basis, about once or twice every two weeks. Spends on average $20 - $100 every purchase<br />Color Chips<br />
  4. 4. Samantha Dole<br />Crabby Claws Tee<br />
  5. 5. Samantha Dole<br />Beached Cuffed Jeggings<br />
  6. 6. Samantha Dole<br />Cost Sheet<br />Promotional Postcard<br />
  7. 7. Samantha Dole<br />Sea Shell Boutique <br />Entrance View<br />
  8. 8. Samantha Dole<br />2011 Senior Design Fashion Show Production<br />
  9. 9. Samantha Dole<br />Target Market<br />Age: 13-20<br />Gender: Mostly Male some unisex<br />Income: May have a job while attending school, but primarily their parents pay for things. Parents income: $50,000-$200,000<br />Lifestyle/Activities: School, hanging out with friends, longboarding, playing sports, music, Television shows such as Tosh 2.0, MTV, and Vh1. <br />inspiration<br />
  10. 10. Samantha Dole<br />T-Shirt Designs<br />