How I started using Social Networking

419 views

Published on

Presention outlining how I started using Social Media as part of my marketing strategy.

Published in: Real Estate, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
419
On SlideShare
0
From Embeds
0
Number of Embeds
11
Actions
Shares
0
Downloads
9
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

How I started using Social Networking

  1. 1. Social Networking Sites & Social Proof Marketing<br />Jeff Baxter<br />Mortgage Banking at the Beach<br />January 23, 2009<br />
  2. 2. Why Social Networking Sites<br />I need “social proof”<br />simply the theory that people’s behavioral patterns are highly influenced by the actions of the people or community around them.<br />I seldom see clients face-to-face<br />I rely on referral market almost 100%<br />People don’t know me from say Jeff “Skunk” Baxter<br />2<br />
  3. 3. They don’t know me, but they know I know mortgages!<br />3<br />
  4. 4. Where I hang?<br />Active|Rain – www.activerain.com<br />Twitter – www.twitter.com<br />Facebook – www.facebook.com<br />Linked In – www.linkedin.com<br />Zillow – www.zillow.com<br />Zoominfo – www.zoominfo.com<br />Namyz - www.namyz.com<br />4<br />
  5. 5. Active |Rain<br />5<br />
  6. 6. Active|Rain Blog<br />6<br />
  7. 7. My Blog<br />7<br />
  8. 8. Twitter: communicate with your network 140 characters at a time!“I’m quoting 4.875% with 0 points on a $300,000 loan with 20% down and a 720 credit score.”“Yesterday I closed a refi for past clients who just bought their home last August. Dropped their rate by 1.5% -saving $200 per month.”<br />8<br />Blog post on A|R is automatically posted to my Twitter account.<br />
  9. 9. Facebook<br />9<br />My Blogs<br />My Realtors<br />
  10. 10. LinkedIn – real value with professionals, realtors, investors. Build your network and most importantly – recommendations.<br />10<br />
  11. 11. LinkedIn – link in your Blog<br />11<br />
  12. 12. LinkedIn – Real Social Proof<br />12<br />
  13. 13. Zillow – Mortgage MarketplaceAccess to discussion boards, answer questions for consumers, provide quotes, get rated<br />13<br />
  14. 14. Blackberry Tricks & Tips<br />I’ll add these later<br />14<br />

×