Daiana Damacus - Putting the social in social search engines
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Oct. 1, 2018•0 likes•1,922 views
Daiana Damacus - Putting the social in social search engines
Oct. 1, 2018•0 likes•1,922 views
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Daiana Damacus - Putting the social in social search engines
- 1. Daiana Damacus /in/daianadamacus Webcertain Putting the social in social search engines
- 2. What is a social search engine? “An enhanced version of a search engine that combines traditional algorithm-driven technology with online community filtering to produce highly personalized results.” whatis.techtarget.com
- 3. Fab! ... WTH does that mean?
- 5. | 5 Search within a social platform
- 6. | 6 A social platform turned social search engine
- 7. | 7 NOT a social search engine
- 8. | 8 The reason I’m here #1
- 9. | 9 The reason I’m here #2
- 10. | 10 The reason I’m here #3
- 11. What is a social search engine? An enhanced version of a search engine that combines traditional algorithm-driven technology with [user-generated content] to produce highly [diversified] results. 11
- 12. Naver
- 13. Café 13
- 14. Blog
- 15. Post
- 16. KnowledgeiN
- 18. Naver Café
- 19. Naver Café Naver Blog
- 20. Naver Café Naver Blog Naver KnowledgeiN
- 21. Naver Café Naver Blog Naver KnowledgeiN Naver Post
- 22. | Blog Priority #1 How to use them 22
- 23. | How to use them 23 Blog Priority #1 Companies need to register
- 24. | How to use them 24 Blog Priority #1 Companies need to register Post 1/week avrg.
- 25. | How to use them 25 Blog Priority #1 Companies need to register Post 1/week avrg. It’s really just blogging
- 26. | Post Priority #2 How to use them 26
- 27. | How to use them 27 Post Priority #2 Goal: Top 100
- 28. | How to use them 28 Post Priority #2 Goal: Top 100 Profiles look more social
- 29. | How to use them 29 Post Priority #2 Goal: Top 100 Profiles look more social A different ‘blog’
- 30. | How to use them 30 Café Scariest social ever
- 31. | How to use them 31 Café Scariest social ever Any kind of content
- 32. | How to use them 32 Café Scariest social ever Any kind of content Community
- 33. | How to use them 33 Café Scariest social ever Any kind of content Community Lots of time and resources
- 34. | How to use them 34 KnowledgeiN Q&A
- 35. | How to use them 35 KnowledgeiN Q&A Outreach, brand awareness & research
- 36. Baidu
- 39. Encyclopaedia
- 40. Post-It
- 41. Knows
- 42. | How to use them 42 Encyclopaedia Baidu’s Wikipedia
- 43. | How to use them 43 Encyclopaedia Baidu’s Wikipedia General knowledge
- 44. | How to use them 44 Encyclopaedia Baidu’s Wikipedia General knowledge Links to authors’ content
- 45. | How to use them 45 Post-It Forum
- 46. | How to use them 46 Post-It Forum Ads
- 47. | How to use them 47 Post-It Forum Ads Research, outreach, brand awareness
- 48. | How to use them 48 Knows Q&A
- 49. | How to use them 49 Knows Q&A Experience
- 50. | How to use them 50 Knows Q&A Experience Content types
- 51. 51
- 52. | Lesson 1 Content / social media in
- 53. | Lesson 1 Lesson 2 Content / social media in Not everything is as it seems
- 54. | Lesson 1 Lesson 2 Lesson 3 Content / social media in Not everything is as it seems Time and resources
- 55. | 55 Want to know more?
- 56. Questions? daiana.damacus@webcertain.com in/daianadamacus