This Squarespace training slideshow will provide basic introduction information for Squarespace.

1. I N T R O D U C T I O N T O S Q U A R E S PA C E
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W W W. S I T E-S H A C K .C O M

2. I N T R O D U C T I O N TO S Q U A R E S PA C E
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U N D E R S TA N D B A S I C S Q U A R E S PA C E C O N C E P T S
L O O K AT A S M A L L B U S I N E S S W E B S I T E W I T H
B A S I C B L O G F U N C T I O N
L O O K AT S O M E S Q U A R E S PA C E S P E C I A L F E AT U R E S
In this class

3. Anthony Casalena
Launched 2004
SaaS (Software as a Service)
Offers a Developer API
Has won lots of impressive awards
Squarespace 7 is the current Squarespace iteration
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www.webbyawards.com/winners/?search=true&keyword=squarespace&pagenumber=1&filter=all&sort=date

4. C M S
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1. Front end or theme/template
2. Administration area (requires login)
3. Database (holds the content - text, html etc.)

5. You host:
WordPress.org
Drupal.org
Joomla.org
They host:
Squarespace.com
WordPress.com
Wix.com
Weebly.com
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6. I N T R O D U C T I O N TO S Q U A R E S PA C E
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0 15 30 45 60
0.8
5
6.6
58.6
WordPress Joomla Drupal Squarespace
2015 CMS % Market Share
http://w3techs.com/technologies/overview/content_management/all

7. Features
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www.squarespace.com/feature-index
You can build a basic, out-of-the-box
Squarespace website
or
You can build a richly-featured, customized
Squarespace website,
utilizing custom formatting with CSS,
code injection and manual HTML.

8. Templates
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www.usingmyhead.com/squarespace-7-template-comparison-chart
www.squarespace.com/templates
A “template” is a collection of files that combines HTML, CSS
formatting, javascript etc., PHP plus any proprietary code that provide
(basically) your website’s visual interface and function.
With Squarespace, you can switch your template at any time. Starting
with a template that's right for you will make designing your site easier,
but if you decide a template doesn't meet your needs, you can preview
a new template or switch completely without starting over.
Squarespace currently offers 28 different templates.

9. I N T R O D U C T I O N TO S Q U A R E S PA C E
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10. Blog (vs Page)
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answers.squarespace.com/questions/24707/blog-page-vs-page
• A blog (“web log”) allows for a chronological listing of
(categorized and/or tagged) blog posts
• A commenting system that invites readers to participate in
the communication and leave behind comments.
• Blog posts can be presented and archived by author, date,
category, tags and sub-categories.
• RSS (Really Simple Syndication) feeds for posts and/or
comments for feed-readers like Feedly, etc.

11. Page Types
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support.squarespace.com/hc/en-us/articles/205814778-Adding-pages-to-your-navigation

12. Within (most) page types, you place a content block, depending on the type of content you want to add.
Block Types
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support.squarespace.com/hc/en-us/articles/206543757-What-are-blocks-

13. Why?
Every template is “responsive”
Professional, visually strong templates
Built-in analytics
Google and TypeKit fonts
Built-in image editing tool (Aviary)
Social Media integration (share + link)
Code injection + custom CSS
Almost complete support for retina display
Import content: WordPress, Tumblr, Squarespace 5, Blogger
Import products: Etsy, Shopify, Big Cartel
Export: WordPress
Every annual account receives a free custom domain
Very good documentation and support
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14. Why not?
No built-in email
No forums
No membership section
No backup, exactly
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15. NOTE: The following content items can't be restored:
Once text on a page or blog post is saved, any deleted text can't be recovered.
Content Blocks
Once the page is saved, deleted Content Blocks can't be recovered.
Gallery images, events, and album tracks
These collection items will ask you to confirm the removal before the item is deleted.
Once confirmed, these items can't be recovered.
Pages, blog posts, and products deleted over 30 days ago.
After 30 days, these pages and collection items cannot be recovered.
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Backups?

16. Special Features
Announcements Bar
Mobile Info Bar
Create a logo -
www.squarespace.com/logo/
SoundCloud collections
Pinterest button for images
Android apps (2)
4 IOS apps (iphone - ipad) - Blog, Metrics, Portfolio, Notes
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17. Developer “Application Programming Interface” (API)
• Complete Control. Edit all the code that affects the display of your website, every line of
HTML, CSS, and JavaScript is under your control.
• Git/SFTP. Every template is a Git repository. Version control comes standard. Connect to
template files via Git or SFTP.
• Developer Tools. LESS Preprocessing, JSON Templating, Script Comboing, Retina-
ready Responsive Image Handling, and more.
• Free. Developer accounts never expire while in development. Take as much time as you
need before launching your site, and pay nothing until you do. Then pay as little as
$16/mo. when you go live.
developers.squarespace.com
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18. Blog Information
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Ecommerce Information
www.squarespace.com/feature-index

19. Resources
support.squarespace.com/hc/en-us
answers.squarespace.com
Squarespace Answers is a peer-to-peer forum dedicated to answering
questions about the Squarespace Platform.
www.squarefront.com (potentially huge resource)
www.squareflair.com (consultants)
www.squeakworks.com (consultants)
www.sqsp.guru/products
www.lynda.com
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support.squarespace.com/hc/en-us/categories/200204575
Training videos:
blog.squarespace.com
workshops.squarespace.com

20. Built-in Social Media in Squarespace
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Follow
Login > Left Menu > Settings > Connected Accounts
Login > Left Menu > Settings > Connected Accounts
When you configure Share buttons, visitors can share your blog content,
products, and albums to their social profiles in one click. The share buttons
display differently depending on your template.
Share / Recommend

21. Image editors
Aviary (Squarespace built-in image editor)
Photoshop CC (Creative Cloud) / Expensive
Photoshop Elements / $100
Gimp / Free
Pixelmator (mac only) IOS and MAC versions / $30
http://avocode.com (subscription)
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22. Search Engine Optimization (SEO)
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support.squarespace.com/hc/en-us/articles/205814568-Increasing-your-site-s-visibility-to-search-engines
Google Search Console:
moz.com
organic vs paid
Back links
Key elements (page titles, page headers, other key elements)
Valuable, fresh content (think: blog)
www.google.com/webmasters/tools/
moz.com/blog/seo-cheat-sheet
moz.com/beginners-guide-to-seo
Stuff Google pays attention to

23. Cascading Style Sheets (CSS)
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Website and CSS Training
The term “CSS” refers to 1 or more text files using the extension .css that contain a list
of formatting attributes that may be assigned to all parts of a web page’s HTML tags.
For example: a paragraph of text in HTML is surrounded by an opening and closing paragraph tag:
www.lynda.com
http://www.w3schools.com/css/tryit.asp?filename=trycss_default
p {
color: #red;
font-family: "Times New Roman", Georgia, Serif;
font-size: 12px;
}
<p>Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum
has been the industry's standard dummy text ever since the 1500s.</p>

24. There are a few ways to access the login for your account:
1. You can go directly to your login page with this link:
http://youraccount.squarespace.com/config
2. You can press the ESC key on the top left of your keyboard while anywhere on
your site and a login prompt will present itself.
3. You can login at the Squarespace home page:
http://www.squarespace.com
www.squarespace.com
Login
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