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Sponsorship Proposal Template

     This template will ensure you do not miss out on any major point.

              Feel free to add whatever is not included here.




                                    By

                               Vivek Singh

                     www.allaboutpresentations.com

    Ask a question about sponsorship presentations on Facebook. Visit:
http://www.facebook.com/pages/All-About-Presentations/188110664598528
Your sponsorship presentation should cover the following. You can rework the order
of slides if required.




 Slide No.   Topic                                   Remarks

                                                     What is the event all about? Give
                                                     details but not get into too specifics.
    1        About the event
                                                     Give a good overview. Share
                                                     specific once interest generates.
                                                     Who is conducting the event? Your
             About the organiser of the event and
    2                                                company or college. What is your
             their credentials
                                                     experience in pulling it off properly?

    3        Who is going to come for event?         Target audience


                                                     How will you ensure the committed
    4        How will you market the event?
                                                     number of audience will come

             Why should the brand sponsor the
    5                                                In one sentence
             event?

                                                     The detailed benefits.
    6        What are the benefits the brand gets    Must share photos of how the brand
                                                     will benefit during the event.
                                                     Diamond, Platinum and other
                                                     sponsor options. What are the
    7        Types of sponsorships & cost            benefits in each slab for the brand?
                                                     Share costs if you need to. Else you
                                                     share on phone (or in person).

    8        Other sponsors                          Who else is on board?

                                                     Build credibility into your event.
                                                     Share the success story of last year.
             Last years’ event pictures & benefits
    9                                                How many people came and what all
             sponsors got
                                                     happened? What was the media
                                                     coverage (if applicable)
                                                     To know more call XYZ or email at.
    10       What next? (Call to action)             You might want to share the date by
                                                     when you want the sponsor to revert.


Note: Depending on the stage of negotiation, the template undergoes a slight
change. This template is meant for use when you are approaching the sponsor
for the first time.

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Sponsorship Proposal Template

  • 1. Sponsorship Proposal Template This template will ensure you do not miss out on any major point. Feel free to add whatever is not included here. By Vivek Singh www.allaboutpresentations.com Ask a question about sponsorship presentations on Facebook. Visit: http://www.facebook.com/pages/All-About-Presentations/188110664598528
  • 2. Your sponsorship presentation should cover the following. You can rework the order of slides if required. Slide No. Topic Remarks What is the event all about? Give details but not get into too specifics. 1 About the event Give a good overview. Share specific once interest generates. Who is conducting the event? Your About the organiser of the event and 2 company or college. What is your their credentials experience in pulling it off properly? 3 Who is going to come for event? Target audience How will you ensure the committed 4 How will you market the event? number of audience will come Why should the brand sponsor the 5 In one sentence event? The detailed benefits. 6 What are the benefits the brand gets Must share photos of how the brand will benefit during the event. Diamond, Platinum and other sponsor options. What are the 7 Types of sponsorships & cost benefits in each slab for the brand? Share costs if you need to. Else you share on phone (or in person). 8 Other sponsors Who else is on board? Build credibility into your event. Share the success story of last year. Last years’ event pictures & benefits 9 How many people came and what all sponsors got happened? What was the media coverage (if applicable) To know more call XYZ or email at. 10 What next? (Call to action) You might want to share the date by when you want the sponsor to revert. Note: Depending on the stage of negotiation, the template undergoes a slight change. This template is meant for use when you are approaching the sponsor for the first time.