Social Media Marketing Strategy


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It tells you about why social media is important for any product or brand.

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Social Media Marketing Strategy

  1. 1. Social Media Marketing
  2. 2. What Is Social Media
  3. 3. Social Media is conversationSupported by Online Tools
  4. 4. Why Social Media
  5. 5. World of Social Media
  6. 6. Social Media Facts & Figures More than 800 million active Facebook users. 3 billion Video views per week globally 100 million active Twitter users Google+ has 90 million+ users
  7. 7. Social Media Platforms
  8. 8. Why Social Media For You
  9. 9. ToMake YourProduct a Brand
  10. 10. For Online Visibility
  11. 11. For Recommendations78% of people trustrecommendation of other consumerwhile 14% of people trustadvertisement. Nielsan Trust In Advertising Report
  12. 12. To Increase Online Traffic
  13. 13. Persuasive MarketingSocial Media is going to bePersuasive and there by a critical factor insuccess or failure ofbusiness
  14. 14. Social Ecommerce
  15. 15. Which Social Media Channels to choose
  16. 16. Primarily Facebook Twitter Linkedin Youtube Pinterest Google Plus
  17. 17. What We Would Do ForYou
  18. 18.  Create Facebook Brand Page Increase Your Brand Page Fan Increase Engagement & Interaction Run CPC Campaign on Facebook For Ebazr Auctions Provide Personalized Attention to Customers
  19. 19.  Create Youtube Channel Post 10 videos monthly Disseminate these videos on other Social Media channels plus Video sites. Create Video Channels in Approximate 10 video sites
  20. 20.  Create Linkedin Company Page and Groups Add More Than 1000 Connections Look out for prospective clients and customers.
  21. 21.  Create Brand Twitter Channels Subcategory Channels Submission in Twitter Directories Increase Followers Customer Care and ORM
  22. 22. Engagement Strategy
  23. 23. Plan Of Action Facebook Regular wall postings to engage users Responding to queries & feedbacks asked by visitor. Establish direct communication between Ebazr & visitors Updates on attractive products/ deals and jobs Create Photo Albums for Products / Motors etc
  24. 24. Plan Of Action Twitter Both Manual and Automated Tweets on Twitter. Encourage re-tweeting relevant information Give Personalized tweets on products , share our opinion as well as reviews from other sites on products Build a relationship between Visitors/ Fans
  25. 25. Plan Of Action Youtube Customize Youtube Channel Link Videos To Facebook. Comment Management
  26. 26. Plan Of Action Google + Create Google+ page that will contain the following Link Videos To Facebook. Regular Wall Posting To Google + Establish Relationship with Google + User
  27. 27. ha nk T ! Y ouPresentation FromManjari Singh