WAR ON TWITTER
#QuitAAP vs #CongBJPQuitIndia
Overall mentions
#QuitAAP 34,617
#CongBJPQuitIndia

18,872

Dates considered: 17th January 2014 to 21st Jan 2014

mentions...
Both trended on 17th and 18th of Jan

DISCUSSION CAME AND QUICKLY DIED IN FEW DAYS.
These hashtags trended on 15th and 16t...
Major countries and cities
participated in the discussion

THE DISCUSSION GOES PAN INDIA;
AND PARTICIPATIONS FROM ABROAD A...
Similar age groups!

NO DIFFERENCE IN AGE GROUPS; AGAINST THE COMMON
NOTION THAT SOCIAL MEDIA IS DOMINATED BY YOUNGSTERS,
...
Both has similar gender
distribution

MORE OF MALE FOR BOTH; SMALLER NUMBER OF
FEMALE PARTICIPATE IN THE DISCUSSION.
Details on

#QuitAAP
Top 10 Countries

India contributes 61%; US and Greece 2nd and 3rd.
Top Languages

English remains the major language; Hindi comes at over 10%.
Topics discussed

Dominated by Delhi, Somnath Bharti and Arvind Kejriwal
Details on

#CongBJPQuitIndia
Top 10 Countries

61% from India; US and Switzerland comes 2nd and 3rd.
Top Languages

Italian replaces French from #QuitAPP other remains the same.
Topics discussed

Dominated by Police, Complaint, village and Malviya
Nagar.
Social Business Intelligence
www.simplify360.com
The World’s Favorite Contact Centre
Customer Service for the Social Generation
Leaders use Simplify360
Company Has 100+ Clients – Largely in India and America

Partners

Worldwide

Brazil and LatAM

Ma...
contact@simplify360.com
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#QuitAAP vs #CongBJPQuitIndia

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India is passing through an interesting phase in terms of Politics with Assembly Elections due in few months. With Social Media playing very active role in making and breaking the leaders, and mainline Media trying to find its place in the discussion, Indian Political scenario is not only dominating the Indian mind-space but making a huge mark around the World.
Shashi Tharoor, Narendra Modi, Arvind Kejriwal from 3 different parties are leading the Social Media campaigns, while Rahul Gandhi and Sonia Gandhi are making huge contribution to the buzz. This presentation shows about recent Social Media fight between AAP with Indian Congress and BJP. #election2014

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#QuitAAP vs #CongBJPQuitIndia

  1. 1. WAR ON TWITTER #QuitAAP vs #CongBJPQuitIndia
  2. 2. Overall mentions #QuitAAP 34,617 #CongBJPQuitIndia 18,872 Dates considered: 17th January 2014 to 21st Jan 2014 mentions in the last 5 days mentions in the last 5 days
  3. 3. Both trended on 17th and 18th of Jan DISCUSSION CAME AND QUICKLY DIED IN FEW DAYS. These hashtags trended on 15th and 16th. That data is not included in this research.
  4. 4. Major countries and cities participated in the discussion THE DISCUSSION GOES PAN INDIA; AND PARTICIPATIONS FROM ABROAD AS WELL.
  5. 5. Similar age groups! NO DIFFERENCE IN AGE GROUPS; AGAINST THE COMMON NOTION THAT SOCIAL MEDIA IS DOMINATED BY YOUNGSTERS, 40+ AGE GROUP DOMINATES.
  6. 6. Both has similar gender distribution MORE OF MALE FOR BOTH; SMALLER NUMBER OF FEMALE PARTICIPATE IN THE DISCUSSION.
  7. 7. Details on #QuitAAP
  8. 8. Top 10 Countries India contributes 61%; US and Greece 2nd and 3rd.
  9. 9. Top Languages English remains the major language; Hindi comes at over 10%.
  10. 10. Topics discussed Dominated by Delhi, Somnath Bharti and Arvind Kejriwal
  11. 11. Details on #CongBJPQuitIndia
  12. 12. Top 10 Countries 61% from India; US and Switzerland comes 2nd and 3rd.
  13. 13. Top Languages Italian replaces French from #QuitAPP other remains the same.
  14. 14. Topics discussed Dominated by Police, Complaint, village and Malviya Nagar.
  15. 15. Social Business Intelligence www.simplify360.com
  16. 16. The World’s Favorite Contact Centre Customer Service for the Social Generation
  17. 17. Leaders use Simplify360 Company Has 100+ Clients – Largely in India and America Partners Worldwide Brazil and LatAM Malaysia Qatar USA India Singapore & India Saudi Arabia Worldwide Korea
  18. 18. contact@simplify360.com
  19. 19. 19

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