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Efficient47 use or usability48. To my way of thinking both terms mean the same thing, and in reality were going to be talking about usability. However, you should be thinking of usability in more general terms; the more general terms of efficient use. This is because the concept of usability is much broader than the narrow confines of ‘Task Completion Time’ it is often associated with [9241-100:2011, 2011] usability, in the context of UX, seems to be simple but in reality can be quite taxing. Complex computerised systems and interfaces are becoming increasingly widespread in everyday usage, components of computerised systems are embedded into many commercial appliances. Indeed, the miniaturisation of computerised systems, often found in mobile telephones and personal digital assistants, is on the increase.