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Twitter 101<br />@simchabe<br />
Twitter Glossary<br />Tweet – a message of 140 characters or less<br />Retweet (rt) – resending a tweet that somebody else...
WOW!  Great Example of Twitter Community <br />At Work<br />
Getting StartedTo sign up for a Twitter account, go to Twitter.com and click on “Get Started – Join!”<br />
Username & PreferencesProtect your updates if you are not comfortable having everyone read your tweets.  You can always tu...
Use same username across  </li></ul>all SM platforms<br />
Getting StartedInvite your friends to join you on Twitter<br />You can always unfollow people later<br />
Complete your Twitter Accountno bio, no pic, no followers (no shirt, no shoes, no service)<br />Avatar<br />Link<br />bio<...
# (Hashtags)Hashtags allow tweets to be grouped together. <br />#wpc09<br />#sharepoint<br />#silverlight<br />#windows<br...
Trending topicsHashtags allow tweets to be grouped together. <br />#wpc09<br />#sharepoint<br />#silverlight<br />#windows...
Find People to FollowDon’t talk to yourself<br />
Find People to FollowDon’t talk to yourself<br /><ul><li>Search for people using Twitter Search.
Use keyword searches to find people with similar interests (#sharepoint, #Seattle, #Surfing)</li></li></ul><li>@MrTweet<br />
WeFollow<br />
Twitter Tools<br />Organize your Social Networking Process<br />
Desktop Tools<br /><ul><li>Tweetdeck
Ping.fm
PeopleBrowsr
Seesmic
bDule</li></li></ul><li>URL Shorteners<br />
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Twitter 101 (Microsoft Internal/Field/Partners)

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Twitter 101 training for Microsoft worldwide partner group, biz groups, field and WW partners.

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Twitter 101 (Microsoft Internal/Field/Partners)

  1. 1. Twitter 101<br />@simchabe<br />
  2. 2. Twitter Glossary<br />Tweet – a message of 140 characters or less<br />Retweet (rt) – resending a tweet that somebody else sent<br />Hashtag (#) – a tag that allows you to group conversations (#WPC09)<br />@Reply – referencing or sending a tweet to a specific account<br />DM – like IM, it’s a private tweet to one account<br />
  3. 3. WOW! Great Example of Twitter Community <br />At Work<br />
  4. 4. Getting StartedTo sign up for a Twitter account, go to Twitter.com and click on “Get Started – Join!”<br />
  5. 5. Username & PreferencesProtect your updates if you are not comfortable having everyone read your tweets. You can always turn this option off & on<br /><ul><li>Keep username <10 characters
  6. 6. Use same username across </li></ul>all SM platforms<br />
  7. 7. Getting StartedInvite your friends to join you on Twitter<br />You can always unfollow people later<br />
  8. 8. Complete your Twitter Accountno bio, no pic, no followers (no shirt, no shoes, no service)<br />Avatar<br />Link<br />bio<br />Retweet<br />Updates<br />Tweet History<br />Following<br />
  9. 9. # (Hashtags)Hashtags allow tweets to be grouped together. <br />#wpc09<br />#sharepoint<br />#silverlight<br />#windows<br />#dWPC<br />#microsoft<br />#mspartner<br />
  10. 10. Trending topicsHashtags allow tweets to be grouped together. <br />#wpc09<br />#sharepoint<br />#silverlight<br />#windows<br />#dWPC<br />#microsoft<br />#mspartner<br />
  11. 11. Find People to FollowDon’t talk to yourself<br />
  12. 12. Find People to FollowDon’t talk to yourself<br /><ul><li>Search for people using Twitter Search.
  13. 13. Use keyword searches to find people with similar interests (#sharepoint, #Seattle, #Surfing)</li></li></ul><li>@MrTweet<br />
  14. 14. WeFollow<br />
  15. 15. Twitter Tools<br />Organize your Social Networking Process<br />
  16. 16. Desktop Tools<br /><ul><li>Tweetdeck
  17. 17. Ping.fm
  18. 18. PeopleBrowsr
  19. 19. Seesmic
  20. 20. bDule</li></li></ul><li>URL Shorteners<br />
  21. 21. Twitter Tips<br />Tips for Strong Account:<br />Keep name short (&lt;10 characters)<br />Create Bio (who are you, what do you do/like)<br />Add avatar (photo)<br />Add link to your site (blog, facebook, linked in…)<br />Change the default background (Bing! ‘twitter background’)<br />Keep tweets short if you want others to RT<br />Tips to find followers:<br />Follow people interested in your product<br />The best way to get followers is through @replys – tree effect build followers<br />Give important, exclusive information<br />Be responsive<br />Retweet (RT) Share interesting information others send<br />
  22. 22. 7 Best Practices<br />Listen Effectively<br />Manage Your Time<br />Be Responsive<br />Business Casual Tone: Real<br />Leverage Tools<br />Be Helpful, Humble & Human<br />
  23. 23. Participate<br /><ul><li>4.5 million users
  24. 24. 5-10,000 new accounts/day
  25. 25. 140 million users
  26. 26. 600,000 new accounts/day
  27. 27. 71 million UUs/month
  28. 28. More people watch monthly than watch the SuperBowl</li></li></ul><li>The End<br />

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