Beyond Google: Maximizing Social Media Searches

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Slides for Webinar presented for the Society of American Business Editors and Writers

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  • Good list of search tools/sites/services for social media. Very useful!

    Why did you focus on these ones only? There are several other companies that could be of interest... I am thinking of Crowdeye, Collecta, OneRiot, Formspring, etc... was it an overview here? Or did you want to focus on something specific?
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Beyond Google: Maximizing Social Media Searches

  1. 1. Beyond Google: Maximizing Social Media Searches Jeremy Caplan Time Magazine Contributor Visiting Professor, CUNY Graduate School of Journalism jeremy@jeremycaplan.com
  2. 2. Part I: Smarter Twitter Searching • New Twitter Tool: Topsy • Quick Search with Bing • A Twitter Trick for Google… Part II: Targeting a Niche • Find Specialists: WeFollow • Decipher Hashtags: Twubs • Follow Peers: MuckRack… Part III: Expanding Your Scope • Digging into Facebook • Power Searches with LinkedIn • New Tools: Quora, Vark…
  3. 3. Webinar Style • Buffet Style Approach: Take What You Like • List of Links: http://bit.ly/sabewtwitter • Ask Questions Now or Later (jeremy@jeremycaplan.com)
  4. 4. Searching Within Twitter
  5. 5. Here’s How it Works:
  6. 6. Here’s How it Works:
  7. 7. Here’s How it Works:
  8. 8. Here’s How it Works:
  9. 9. Foreign Language Searching:
  10. 10. Here’s How it Works:
  11. 11. Topsy.com: Easy Twitter Search
  12. 12. Here’s How it Works:
  13. 13. Bing.com: Live Twitter Search
  14. 14. Spezify.com: Biz Searches and Ego-Surfing
  15. 15. Here’s How it Works:
  16. 16. Google’s Twitter Search
  17. 17. Here’s How it Works:
  18. 18. Twubs.com: Understanding Hashtags
  19. 19. Here’s How it Works:
  20. 20. WeFollow.com: Search by Subject
  21. 21. Here’s How it Works:
  22. 22. Here’s How it Works:
  23. 23. MuckRack.com: Find Specialists by Topic
  24. 24. Here’s How it Works:
  25. 25. Here’s How it Works:
  26. 26. Spezify.com: Biz Searches and Ego-Surfing
  27. 27. Here’s How it Works:
  28. 28. Pipl.com Company Searches
  29. 29. Here’s How it Works:
  30. 30. LocalTweeps.com Searching by Geography
  31. 31. Here’s How it Works:
  32. 32. Hootsuite.com: Managing Twitter:
  33. 33. Here’s How it Works:
  34. 34. Gist.com Incorporating Multiple Accounts
  35. 35. Search Twitter Stats
  36. 36. Here’s How it Works:
  37. 37. TweetStats.com Your Twitter Stats
  38. 38. Here’s How it Works:
  39. 39. Here’s How it Works:
  40. 40. Tweetstats.com Tag Cloud
  41. 41. Search Facebook.com
  42. 42. Here’s How it Works:
  43. 43. Here’s How it Works:
  44. 44. Here’s How it Works:
  45. 45. Here’s How it Works:
  46. 46. Search LinkedIn.com
  47. 47. Search LinkedIn.com
  48. 48. Search LinkedIn.com
  49. 49. Quora.com Answers from Your Network
  50. 50. Quora.com Answers from Your Network
  51. 51. Hunch.com Answers from Your Network
  52. 52. Vark.com Ask Questions – Quick Answers
  53. 53. A Closing Word…
  54. 54. Q&A
  55. 55. Thank You E-Mail: jeremy@jeremycaplan.com with questions, comments or suggestions

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