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Optmyzr Overview

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An overview of how Optmyzr helps search marketing professionals drive more results for their Google Ads and Bing Ads campaigns using the best of machine learning and human account management techniques.

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Optmyzr Overview

  1. 1. Google Confidential and Proprietary 11@Optmyzr Optmyzr Overview Optimizations, Data Insights, Reports, Audits
  2. 2. Google Confidential and Proprietary 22@Optmyzr OPTMYZR Award-Winning PPC Management and Reporting Tools for PPC Rockstars
  3. 3. Google Confidential and Proprietary 33@Optmyzr PPC results can be optimized by combining the best of human and machine-based techniques. Optmyzr adds artificial intelligence to your management techniques, making for better results.
  4. 4. Google Confidential and Proprietary 44@Optmyzr One-Click Optimizations™ Artificial Intelligence recommends changes but Optmyzr always leaves you in control. ● Bids ● Budgets ● Bid Adjustments ● Campaign Builds ● Ad Testing ● Keywords ● Placements ● Audiences
  5. 5. Google Confidential and Proprietary 55@Optmyzr Additional Capabilities Scripts Shopping Ads Reports
  6. 6. Google Confidential and Proprietary 66@Optmyzr Founded in 2013 by Googlers involved in the creation of the AdWords Editor, Google Analytics, and Quality Score, because they found existing tools in the market were too expensive and clunky to help them grow a PPC agency.
  7. 7. Google Confidential and Proprietary 77@Optmyzr Optmyzr is for Marketing Professionals Optmyzr is a good fit for: • Marketing agencies • In-house marketing teams • Marketing consultants
  8. 8. Google Confidential and Proprietary 88@Optmyzr Why Choose Optmyzr “We have a 40+ SEM team and Optmyzr has proven itself one of our biggest assets in scaling up our productivity and drastically improving our overall performance. The pricing is pretty fair and we recommend it as a worthy substitute to more expensive solutions such as Marin, Wordstream, Kenshoo, etc.” -Bruno Ferrante, i-Cherry, a WPP group company
  9. 9. Google Confidential and Proprietary 99@Optmyzr For PPC Experts (or those learning to become one) Advanced, customizable workflows with suggestions driven by machine learning You remain in control Full automation when you want
  10. 10. Google Confidential and Proprietary 1010@Optmyzr For One Account or Hundreds Agencies, consultants, and multi-account advertisers need the ability to scale their strategies. Optmyzr lets you optimize one campaign or entire accounts in the same amount of time.
  11. 11. Google Confidential and Proprietary 1111@Optmyzr Optmyzr is Affordable and Powerful Powerful Generic Enterprise tools SMB tools $$$ Expensive Affordable $
  12. 12. Google Confidential and Proprietary 1212@Optmyzr Situations Where Optmyzr Excels You have a well-defined optimization process that you want to do faster or for more accounts. You want to try some advanced optimizations you read about but you haven’t had the time or technical ability to execute. You want to get all your client reports out more quickly.
  13. 13. Google Confidential and Proprietary 1313@Optmyzr Use Cases One-Click Optimizations™ Specialty workflows to streamline common PPC management tasks Data Insights Visualizations that instantly highlight insights about performance. Report Engine Reports to keep stakeholders automatically informed. Enhanced Scripts™ Easy user interfaces to build advanced automations with AdWords Scripts.
  14. 14. Google Confidential and Proprietary 1414@Optmyzr
  15. 15. Google Confidential and Proprietary 1515@Optmyzr
  16. 16. Google Confidential and Proprietary 1616@Optmyzr Getting Started With Optmyzr
  17. 17. Google Confidential and Proprietary 1717@Optmyzr Get started today with a 2 week free trial
  18. 18. Google Confidential and Proprietary 1818@Optmyzr Pricing

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