Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Looping Content is DEAD Get dynamic or go home 5 th  May 2010 @ 12:00
Jason Cremins CEO/Co-founder
 
40 million iPhone’s sold
content  >  scheduling  >  playback
content
Media RSS
RSS Ticker in action
RSS Media RSS
content  >   scheduling  >   playback :  user generated :  licensed  :  advertising
content  >   scheduling  >   playback user generated
<ul><li>Flypaper </li></ul><ul><li>Piknik </li></ul><ul><li>Signagelive  </li></ul>
 
 
content  >   scheduling  >   playback licensed
 
 
content  >   scheduling  >   playback advertising
 
 
content   >  scheduling  >   playback
 
 
 
 
content   >   scheduling   >  playback
Media RSS for digital signage = SMIL
 
content  >  scheduling  >  playback
content  >  scheduling   >  playback what next ?
content  >  scheduling   >  playback Internet TV
 
 
 
 
Internet TV powered by  >   Media RSS
what else?
 
 
 
 
conclusions
conclusions  : :  open standards enables choice :  replace resources with rules  :  looping content is  DEAD
questions ?
Thank You! Come see us on stand F10
Upcoming SlideShare
Loading in …5
×

Looping Content Is Dead - Get Dynamic Or Go Home

2,670 views

Published on

The world of digital signage has changed, display technology has evolved and no longer do we have to put up with dumb screens waiting for you to tell them what to do next, running endless loops of content that no one is watching or cares about.

Today’s displays are intelligent, just give them some simple rules and they will intelligently displaying dynamic up to date content, where and when you require.

This exciting and knowledge-rich presentation will explore the new generation of digital signage solutions from dynamic media content and content management systems, through to the latest in intelligent playback and display technology. Learn how Open Standards and the Internet are changing the way we create and manage digital signage networks forever!

This presentation will draw on several examples of where other technologies and approaches have contributed to the development of open standards for Digital Signage from content providers to content management solution providers including Yahoo!, SMIL, Sky, Signchannel, Adtech, Google TVads, Flypaper, IAdea, Samsung and Viewsonic to name but a few.

Learning outcomes:

This presentation will ensure delegates have a better understanding of the following key points:

* That you do not have to choose and stick to one supplier for the different parts of your DS system, open standards allow you to choose you content, CMS and players/screens from different vendors and they will all work together.
* That you do not have to rely on expensive programme and scheduling resources to create a dynamic digital signage network that is always ‘on message’
* This is just the beginning, every day new content platforms, CMS platforms and playback/display devices are being launched providing more choice and competition will ensure you [the customer], wins.

Published in: Technology
  • Be the first to comment

Looping Content Is Dead - Get Dynamic Or Go Home

  1. 1. Looping Content is DEAD Get dynamic or go home 5 th May 2010 @ 12:00
  2. 2. Jason Cremins CEO/Co-founder
  3. 4. 40 million iPhone’s sold
  4. 5. content > scheduling > playback
  5. 6. content
  6. 7. Media RSS
  7. 8. RSS Ticker in action
  8. 9. RSS Media RSS
  9. 10. content > scheduling > playback : user generated : licensed : advertising
  10. 11. content > scheduling > playback user generated
  11. 12. <ul><li>Flypaper </li></ul><ul><li>Piknik </li></ul><ul><li>Signagelive </li></ul>
  12. 15. content > scheduling > playback licensed
  13. 18. content > scheduling > playback advertising
  14. 21. content > scheduling > playback
  15. 26. content > scheduling > playback
  16. 27. Media RSS for digital signage = SMIL
  17. 29. content > scheduling > playback
  18. 30. content > scheduling > playback what next ?
  19. 31. content > scheduling > playback Internet TV
  20. 36. Internet TV powered by > Media RSS
  21. 37. what else?
  22. 42. conclusions
  23. 43. conclusions : : open standards enables choice : replace resources with rules : looping content is DEAD
  24. 44. questions ?
  25. 45. Thank You! Come see us on stand F10

×