Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
The Responsive Design
replatform of telegraph.co.uk
Alex Watson
@sifter
Every Roadmap
is a Story
We need more
headcount!
Act I
Challenges
X
I’m not afraid
You Will Be
Act II
Failures
Act III
Successes
Beginning
Middle
End
Thesis
Reversal
ThesisAnti
Reversal
Syn
77
“Clean”
“Instinctive”
“A step change”
“A joy”
“Will save me hours
a day”
vision
“We tell ourselves stories
in order to live”
1. Audience first
2. Remind people of the thesis
3. What is your motivation?
4. Involvement in planning and
process
5. Buil...
@sifter
alex.watson@telegraph.co.uk
We’re hiring.
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
The Telegraph Responsive Redesign - every roadmap is a story
Upcoming SlideShare
Loading in …5
×

The Telegraph Responsive Redesign - every roadmap is a story

2,200 views

Published on

Behind the scenes of a complex, rapid and responsive replatforming of one of the UK's largest news websites. How to communicate internally about big projects, from keeping stakeholders on side to make sure multiple technical teams are all aware of what's happening, and how roadmaps, planning sessions and metrics all play a role.

Published in: Mobile
  • Be the first to comment

The Telegraph Responsive Redesign - every roadmap is a story

  1. 1. The Responsive Design replatform of telegraph.co.uk Alex Watson @sifter
  2. 2. Every Roadmap is a Story
  3. 3. We need more headcount!
  4. 4. Act I Challenges
  5. 5. X
  6. 6. I’m not afraid You Will Be
  7. 7. Act II Failures
  8. 8. Act III Successes
  9. 9. Beginning Middle End
  10. 10. Thesis Reversal ThesisAnti Reversal Syn
  11. 11. 77
  12. 12. “Clean” “Instinctive” “A step change” “A joy” “Will save me hours a day”
  13. 13. vision
  14. 14. “We tell ourselves stories in order to live”
  15. 15. 1. Audience first 2. Remind people of the thesis 3. What is your motivation? 4. Involvement in planning and process 5. Build the understanding
  16. 16. @sifter alex.watson@telegraph.co.uk We’re hiring.

×