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Business process reengineering


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Business process reengineering

  1. 1. Business Process Reengineering“A Tool for Managing in aComplex & ChangingWorld!” - Jane Cochrane
  2. 2. BPR is… “Reengineering is the Fundamental Rethinking and Redesign of Business Processes to achieve Dramatic Improvements in critical, contemporary measures of performance such as Cost, Quality, Service and Speed.”- (Hammer & Champy, Reengineering the Corporation: A manifesto for Business Revolution, 1993)
  3. 3. Objective of BPR Initiate… • To give him • To meet it enhanced successfully value Customer Competition Cost Change • To reduce it • To manage efficiently it strategicallyBPR basically aimed at maintaining long term profitability and strengthening thecompetitive edge of banks in conforming with transforming market realities.
  4. 4. BPR in ICICI…• CentralizationTo make its services available nationwide, ICICI Bank had tomove away from the branch-centric model.• Legacy SystemThe banking transactions were limited to the respective branchoffices as customer data was not available in other branches.• Centralized Data RepositoryICICI realized the importance of offering nation wide banking.
  5. 5. Team Involved in Implementing BPR… Designed to address Design to Provided Core banking software to Integrate the E-banking manage, analyze, Online Banking Treasury and mobilize for the information, Wealth management Customers using relational CRM requirements databases
  6. 6. Impact of BPR…• BPR has completely revolutionized the operations of ICICI and provided it an edge over other banks.• Scalability in a project of this size is an obsession.• Using the support of companies like Infosys, Oracle, SYBASE, SAS it implemented ‘Anywhere Banking.• The core solution allows ICICI to move many front-office functions into the back office and free up branch resources to focus on banking sales and customer service.