What is Social Media?

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What is Social Media?

  1. 1. WHAT ISSOCIALMEDIA?Shuttl Social Media www.shuttl.co.uk
  2. 2. SOCIAL MEDIA is the term usedto describe communication onlinethrough text, photos, videos, linksand other media forms. Socialmedia combines moderntechnology and social interactionin a way never before possible. Shuttl Social Media www.shuttl.co.uk
  3. 3. This is basically: HOW PEOPLE TALK TO EACHOTHER ONLINE. Shuttl Social Media www.shuttl.co.uk
  4. 4. Where is Social Media?o Twittero Facebooko LinkedIno Wikipediao YouTube This is just a few ofo Vimeo the most popular...o Flickro Heelloo Windows Liveo Yahoo!o BlackBerry Messengero Bloggero Tumblr Shuttl Social Media www.shuttl.co.uk
  5. 5. WHY ISSOCIAL MEDIA IMPORTANTTO ME AND MY BUSINESS?
  6. 6. Firstly...SOCIAL MEDIA SITES AREPROBABLY THE MOST VISITEDSITES ON THE INTERNET.(If we ignore one giant searchengine...) Shuttl Social Media www.shuttl.co.uk
  7. 7. YOUTUBE ALONE HAS OVER100,000,000 VIDEOS AVAILABLEONLINE.Basing on the assumption that each video had1000 views, that‟s an astonishing100,000,000,000,000 views! Shuttl Social Media www.shuttl.co.uk
  8. 8. What about blogs? ...BLOGGER HOSTS AROUND200,000,000 BLOGS.If each blog had just 10 unique readers per day,that‟s 200,000,000,000 reads. What if thesepeople were reading about your business? Shuttl Social Media www.shuttl.co.uk
  9. 9. Did you know? 73%of online users have read a blog. Shuttl Social Media www.shuttl.co.uk
  10. 10. Did you know? 57%of online users have joined a social network. Shuttl Social Media www.shuttl.co.uk
  11. 11. Did you know? 83%of online users have watched a video clip. Shuttl Social Media www.shuttl.co.uk
  12. 12. SOCIAL MEDIA IS A FUNDAMENTAL CHANGE IN THE WAY WE COMMUNICATE. Shuttl Social Media www.shuttl.co.uk
  13. 13. In 2008 it was estimated that... 18%of TV ads generated a positive ROI. Shuttl Social Media www.shuttl.co.uk
  14. 14. People are talking about your brandonline right now. Shuttl Social Media www.shuttl.co.uk
  15. 15. “Kids today are the „digital natives‟ – making them theonline consumers of the future.” Shuttl Social Media www.shuttl.co.uk
  16. 16. HOW DO I GET MY SHARE OF SOCIAL MEDIA EXPOSURE FOR MY BUSINESS? Shuttl Social Media www.shuttl.co.uk
  17. 17. Social > media.It‟s about sharing andsocializing, not advertising. Shuttl Social Media www.shuttl.co.uk
  18. 18. REMEMBER: IT‟SA DIALOUGE NOTA MONOLOUGE.TALK TO CUSTOMERS. MAKE THEM YOUR „FRIEND‟.EXAMPLE (ON A FACEBOOK PAGE):CUSTOMER: “I HAD GREAT FUN AT BOB‟S KO-KARTING TODAY!”BOB‟S GO-KARTING: GREAT! WE HOPE YOU‟LL COME BACK ANDSEE US AGAIN SOON!” Shuttl Social Media www.shuttl.co.uk
  19. 19. GIVE THEM SOMETHIG TO TALK ABOUT.SHARE NEWS, PHOTOS, VIDEOS, BLOG POSTS AND EXCLUSIVE OFFERS ABOUT YOUR BUSINESS. Shuttl Social Media www.shuttl.co.uk
  20. 20. THAT‟SWHERE WE COME IN. Shuttl Social Media www.shuttl.co.uk
  21. 21. SHUTTL MANAGES YOUR SOCIAL MEDIA FOR YOU.THIS WAY YOU CAN GET ON WITH OTHER THINGS, LIKE KEEPING THE TAX MAN HAPPY. Shuttl Social Media www.shuttl.co.uk
  22. 22. WE HAVE THE TECHNICAL KNOW-HOW. OUR DEDICATED TEAM OF YOUNG, ENERJECTIC SOCIAL MEDIAENTHUSIASTS DO ALL THE HARD WORK FOR YOU, SO YOU DON‟T HAVE TO. FROM CREATING A SOCIAL MEDIA PRECENCE TO MANAGING DAY-TO-DAY TASKS, SHUTTL IS THERE. Shuttl Social Media www.shuttl.co.uk
  23. 23. WE‟RE OPEN ALL HOURS.OUR STATE-OF-THE-ART SOCIAL MEDIA TECHNOLOGY ALLOWS US TO MANAGE YOUR SOCIAL MEDIA 24/7. THIS MEANS YOUR CUSTOMERS CAN ALWAYS REACH YOU. Shuttl Social Media www.shuttl.co.uk
  24. 24. WE ALWAYS WORK WITH YOU.WE WORK HOW YOU WANT US TO. DUE TO THE VERSATILITY OF THE SERVICES WE OFFER, EACH CLINET HAS DIFFERENTSPECIFICATIONS. THIS MEANS THAT WE WORK AROUND YOU – JUST TALK TO ONE OF US TO SEE HOW WE CAN HELP YOUR BUSINESS THRIVE THROUGH SOCIAL MEDIA. Shuttl Social Media www.shuttl.co.uk
  25. 25. THANK YOU.IF YOU HAVE ANY QUESTIONS OR WOULD LIKE TO SEE HOW SHUTTL CAN HELP YOUR BUSINESS FIND A MEMBER OF STAFF (WITH THE BLUE BIRDS ON OUR T-SHIRT).IF YOU WOULD LIKE A FREE CUP OF TEA OR COFFEE PLEASE ASK A MEMBER OF STAFF, THEY‟LL BE HAPPY TO HELP. Shuttl Social Media www.shuttl.co.uk

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