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Enterprise

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Enterprise - Rent a Car
Company Analysis

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Enterprise

  1. 1. By, Anirudh R Kolle Mohamed Ajmal Sai Sarkar Shriti Chhajed Thato Kebaetse
  2. 2. <ul><li>Started in St. Louis in 1957 by Jack Taylor. </li></ul><ul><li>CEO & Chairman– Andy Taylor </li></ul><ul><li>Strength – 75000 employees, fleet of 1 million vehicles. </li></ul><ul><li>Principle – Take Care of your customers and employees </li></ul><ul><li>and profits will follow. </li></ul><ul><li>Service oriented business. </li></ul><ul><li>Main objective – Satisfy customers and get repeat business </li></ul>Business Objectives Customer Satisfaction Fleet Growth Employee Development Profitability
  3. 3. <ul><li>Focus on customers </li></ul><ul><li>Focus on employees (Maslow’s </li></ul><ul><li>needs) </li></ul><ul><li>Blend of management styles </li></ul><ul><li>Employee Recognition </li></ul><ul><li>Environmental Committee </li></ul><ul><li>ESQi </li></ul><ul><li>Lack of centralized feedback system </li></ul><ul><li>Customer services may differ across offices </li></ul><ul><li>Laissez faire </li></ul><ul><li>Family hierarchy </li></ul><ul><li>Convenient public transport </li></ul><ul><li>options </li></ul><ul><li>Drop in automobile prices </li></ul><ul><li>Hike in fuel prices </li></ul><ul><li>Enter the car resale industry </li></ul>
  4. 4. <ul><li>Lead without title </li></ul><ul><li>Businesses should be customer centric </li></ul><ul><li>Business models should be flexible </li></ul><ul><li>Employee development should be encouraged </li></ul><ul><li>Employees should be given ownership </li></ul><ul><li>Different styles of management </li></ul><ul><li>Maslow’s hierarchy of needs </li></ul><ul><li>Laissez faire </li></ul>
  5. 5. 1. Difference between Leadership & Management ? Management is a process to run a business and Leadership is a vital component to excel in business. 2. Practice of Autocratic leadership style? Situations demanding quick and tough actions need to be addressed autocratically. For example during economic downturn, to maintain profitability autocratic decisions have to be taken.
  6. 6. <ul><li>3. Motivation from democratic style of leadership ? </li></ul><ul><li>Democratic style of leadership empowers employees to take ownership. It ensures: </li></ul><ul><ul><li>Satisfaction and motivation to Employees </li></ul></ul><ul><ul><li>Attaining innovation </li></ul></ul><ul><li>4. Laissez-faire style? </li></ul><ul><li>Each customer is unique </li></ul><ul><li>Policy remains same but execution differs with customers </li></ul><ul><li> </li></ul>

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