Show.Me Investor Relations Presentation


Published on

Published in: Business, Technology
  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Show.Me Investor Relations Presentation

  1. 1. December 2009 ™ ™
  2. 2. WHO ARE WE? Show.Me ™ ( , a global real estate platform powered by Ask.Me ™ Ask.Me ™ is an interactive agency specialized in vertical markets (real estate, automotive…) Show.Me ™ is designed not only to address, but to solve the specific complexities of the real estate market. ™
  3. 3. OUR CONCEPT IS: 1. Compelling 2. Realistic 3. Profitable 4. Solve issues 5. Meaningful 6. World changing ™
  4. 4. <ul><li>FOR WHOM? </li></ul><ul><li>Show.Me ™ is designed for the ENTIRE real estate market </li></ul><ul><li>Residential & Commercial Real Estate </li></ul><ul><li>Homeowners </li></ul><ul><li>Renters and Landlords </li></ul><ul><li>Buyers and Investors </li></ul><ul><li>Sellers </li></ul><ul><li>Brokers and Realtors </li></ul><ul><li>Banks, Mortgage Brokers, Financial Services </li></ul><ul><li>Service Providers (Landscaping, Design, Plumbing, Roofing…. companies) </li></ul>™
  5. 5. <ul><li>TREMENDOUS CUSTOMER VALUE </li></ul><ul><li>We give them more of what they want </li></ul><ul><li>We track their references and show them what they are looking for </li></ul><ul><li>Profiling is a key element to keep recommending new content, features and tools </li></ul><ul><li>Web customers want everything for free without intrusive advertising. We give them more for free than anyone else </li></ul><ul><li>Today, customers want everything immediately, 24hrs a day and 7 days a week. Show.Me ™ ’s infrastructure is scaled to handle millions unique visitors simultaneously </li></ul>™
  6. 6. A growing and changing market ™
  7. 7. <ul><li>MARKET SIZE AND GROWTH POTENTIAL </li></ul><ul><li>A $3 billon online industry </li></ul><ul><li>The online real estate market grew by 38% in 2008 and is forecast to grow by another 23% in 2009 </li></ul><ul><li>The $11.6 billion real estate ad market is experiencing a shift from print to the Internet and newspapers are shifting their focus to the Internet to retain their classified ads. </li></ul><ul><li>95% of people saying that specialist real estate websites were “ useful or very useful” as compared to just 49% for newspapers </li></ul><ul><li>70% of buyers begin their search for a house on the Internet on sites like,, Yahoo! Real Estate, etc. </li></ul><ul><li>Online ad spending on realty sites is forecasted to reach 32.1% of overall Real Estate ads in 2010 </li></ul><ul><li>Potential home buyers between the ages of 25 and 34 were 29 percent more likely to visit the top real estate sites and those with no children were 32 percent more likely to check out these sites in July. </li></ul>™
  8. 8. USEFULNESS OF MEDIA FOR REAL ESTATE RESEARCH Source: Nielsen Media Ratings ™
  10. 10. MAJOR COMPETITORS AND PARTICIPANTS Source: Exoerian Hitwise ™
  11. 11. Start - UP ™
  12. 12. <ul><li>Foundation: September 2008 </li></ul><ul><li>Legal Form: LLC – Show.Me is a Registered Trademark </li></ul><ul><li>Headquarters: Sunrise, Florida USA </li></ul><ul><li>Team Members: 40 </li></ul><ul><li>Global Company: Workforce located in USA, Eastern Europe, South America and South East Asia </li></ul><ul><li>The first segmented real estate platform addressing more than 500 needs clearly identified. </li></ul><ul><li>Can potentially index 70% of the world’s real estate listings with its actual technology </li></ul><ul><li>Show.Me ™ is powered by Ask.Me ™ , a vertical interactive agency </li></ul><ul><li>The first real estate Valuation tool shared with an online community </li></ul>FACTS AND FIGURES ™
  13. 13. <ul><li>Integrity </li></ul><ul><li>Passion </li></ul><ul><li>Experience </li></ul><ul><li>Knowledge </li></ul><ul><li>Skills </li></ul><ul><li>Leadership </li></ul><ul><li>Commitment </li></ul><ul><li>Vision </li></ul><ul><li>Realism </li></ul><ul><li>Coachability </li></ul>OUR TEAM ™
  14. 14. Juan Carlos Arzola – President & Chief Executive Officer Successful entrepreneur with online and real estate projects. Owner of South Florida’s largest landscaping company. Benoit Duverneuil – Chief Operating Officer Web entrepreneur. Web analyst and consultant for Fortune 500 companies. Initiator of the largest worldwide incubator and event dedicated to Internet creativity. Doug Bachelor – Chief Technology Officer 25 years of senior and executive experience in developing technology . He is also the CTO of eSpendwise . He has also held those same positions at VantagePoint Technology and SinglePoint Financial . Carmen Cunha – VP of Business Development Licensed real estate broker in the State of Florida, and is owner of a realty firm specializing in working with distressed properties. BOARD OF DIRECTORS ™
  15. 15. <ul><li>Leadership </li></ul><ul><li>Integrity is non-negotiable </li></ul><ul><li>Pushing innovation beyond the limits </li></ul><ul><li>Everything is possible </li></ul><ul><li>Taking individual talents to the next level </li></ul><ul><li>Efficiency </li></ul><ul><li>Do more with less </li></ul><ul><li>Do not reinvent the wheel, focus on new experiments </li></ul><ul><li>Identify resources where there are and compose with them </li></ul><ul><li>Deliver, deliver, deliver </li></ul><ul><li>Flexibility </li></ul><ul><li>A fast business in a changing economy </li></ul><ul><li>Adapting one’s style to each individual customer and strategic partner </li></ul><ul><li>Maximum transparency and interaction with our customers and partners </li></ul>OUR VALUES ™
  16. 16. Punctuated equilibrium: Balance team focus, management visibility and adaptability FAST ITERATION CYCLES Any new application, features or standalone site can be developed and fully tested within two weeks ™
  17. 17. Unique ™
  18. 18. 1. Segmentation 2. Delivering the most value to our users 3. User Experience 4. Social Capabilities 5. Global Presence A UNIQUE APPROACH TO ONLINE REAL ESTATE ™
  19. 19. <ul><li>Our platform allows a maximum of interaction between our members. Investors can talk with property owners and other investors. Agents and realtors can advise their clients and engage conversation with leads. Bankers and mortgage brokers can explain the benefits of their products and answers questions publicly. Renters can review landlords ratings and comments let by previous tenants. Homeowners can contact their neighbors and host an open house… </li></ul><ul><li>A Facebook or a Twitter account are enough to create an account or login on Show.Me ™ . In addition, our users can invite their own contacts and share their experience on the site </li></ul><ul><li>We provide custom-blogs to the Real Estate professional community </li></ul><ul><li>We do not connect people who do not want to be connected to each other in real life. We value privacy and can help our visitors avoid these contacts </li></ul>REAL ESTATE GONE SOCIAL ™
  20. 20. <ul><li>Searching real estate should be easy . Typing one word and clicking once is enough to find properties that meet our user’s search criteria. </li></ul><ul><li>Coverage. 60% - 75% - 99% of the market? Does that really make a difference when users already have access to millions of properties? </li></ul><ul><li>Listing acquisition is not the key anymore, Meta Search allow us to index 99% of the global real estate offer overnight. </li></ul><ul><li>Search for realtors shouldn’t be a key feature. Providing help to pick the right one has much more value </li></ul><ul><li>Should we, shouldn’t we be part of the real estate transactions? Customers know what they want, they are online and they need solutions. </li></ul>WE ANSWER REAL NEEDS ™
  21. 21. <ul><li>Sellers </li></ul><ul><li>Show.Me ™ helps sellers reach millions of potential buyers and real estate agents to facilitate the sale of a property. Through Show.Me ™ , they can: </li></ul><ul><li>Expose existing listings to a large local, national and international audience. </li></ul><ul><li>Get contact information of potential clients. </li></ul><ul><li>Publish listings on more than 200 websites using our Syndication platform. </li></ul><ul><li>Get direct offers online and manage most of the transaction directly from their computer… </li></ul><ul><li>Brokers and Realtors </li></ul><ul><li>Show.Me helps brokers and realtors increase the visibility of their listings and get pre-qualified leads. Through Show.Me ™ , they can: </li></ul><ul><li>Expose existing listings to a large local, national and international audience. </li></ul><ul><li>Collect intelligence on prospects. </li></ul><ul><li>Convert more leads into buyers. </li></ul><ul><li>Manage contacts with a custom lead management dashboard. </li></ul><ul><li>Acquire new skills and knowledge through our e-learning platform. </li></ul>WE ANSWER REAL NEEDS ™
  22. 22. <ul><li>Buyers and Investors </li></ul><ul><li>Show.Me ™ helps buyers and investors make the best decisions, and optimize their return over investment. Through Show.Me ™ , they get: </li></ul><ul><li>Free customized searches of our international database and of our hundred millions of indexed properties. </li></ul><ul><li>Access to multimedia data showing interior and exterior photos, video and virtual tours, 3D floor plans and in-depth textual detail for each listing (if available). </li></ul><ul><li>Detailed local maps, driving directions, demographics and community infos. </li></ul><ul><li>Access to contact information of property managers, owners, landlords, agents… </li></ul><ul><li>Homeowners </li></ul><ul><li>Show.Me ™ helps homeowners manage their property, save money and maintain their investment’s value. Through Show.Me ™ , they can: </li></ul><ul><li>Save and manage all property documents online. </li></ul><ul><li>Add their property’s history to existing listings. </li></ul><ul><li>Estimate the value of their property. </li></ul><ul><li>Get anonymous quotes from local vendors and manage their interventions… </li></ul>WE ANSWER REAL NEEDS ™
  23. 23. <ul><li>Mortgage Brokers / Banks </li></ul><ul><li>Show.Me ™ helps mortgage brokers and bankers get pre-qualified leads and connect with customers. Through Show.Me ™ , they can: </li></ul><ul><li>Get free leads. </li></ul><ul><li>Interact with an active community of prospects. </li></ul><ul><li>Easily update loan rates… </li></ul><ul><li>Real Estate Pros </li></ul><ul><li>Show.Me ™ helps real estate professionals increase their visibility and acquire new customers. Through Show.Me ™ , they can: </li></ul><ul><li>Join the first real estate professional’s directory. </li></ul><ul><li>Get request for quote from local prospects. </li></ul><ul><li>Get recommended by previous customers… </li></ul>WE ANSWER REAL NEEDS ™
  24. 24. Design and Marketing are often neglected by online real estate players. We pay a lot of attention to these two fields in order to deliver the best user experience as possible. <ul><li>Top Design Team </li></ul><ul><li>Usability Tests </li></ul><ul><li>Functionality Tests </li></ul><ul><li>Web Analytics </li></ul><ul><li>SEO Optimization </li></ul><ul><li>Mobile Interface </li></ul><ul><li>and more! </li></ul>THE RIGHT PACKAGING ™
  25. 25. <ul><li>Consumers expect information </li></ul><ul><li>They want compelling content that is to the point </li></ul><ul><li>Well organized, logical, uncomplicated </li></ul><ul><li>Graphics, videos and photos are very important </li></ul><ul><li>Testimonials </li></ul><ul><li>Video Tutorials </li></ul><ul><li>Blogs written by industry experts </li></ul><ul><li>Q&A, forums where the real estate population can interact easily </li></ul><ul><li>FAQs and Live Assistance </li></ul><ul><li>Webinars and Online Classes </li></ul><ul><li>Resources Center: Hundreds of guides, articles and tips covering most of the aspects of the real estate universe </li></ul>CONTENT RICH ™
  26. 26. <ul><li>Advanced Real Estate Search </li></ul><ul><li>Meta Search (browse most of the online real estate market) </li></ul><ul><li>Search by persona (filter by profile type) </li></ul><ul><li>Search by Neighborhood or custom area </li></ul><ul><li>Side by side comparison (up to 12 properties simultaneously) </li></ul><ul><li>Photos, videos, slideshow, virtual tours integration </li></ul><ul><li>ESRI, Microsoft Bing, OpenStreetMap and Google Earth Integration </li></ul><ul><li>Custom alerts: Save properties or search criteria and get notified by email or RSS feed </li></ul><ul><li>Valuation tool: Enter a property address or select one from our listing and get an immediate estimation </li></ul><ul><li>User Generated Content (resources center+blogs) </li></ul><ul><li>Questions and Answers, Forums </li></ul><ul><li>Feeds Aggregator (all the real estate info in one place) </li></ul><ul><li>Facebook Application </li></ul><ul><li>Mobile Interface, iPhone Application (GPS enable mobile real estate search) </li></ul><ul><li>Member’s transactions can be managed online </li></ul><ul><li>Professional Lead Generation dashboard… </li></ul>MAIN FEATURES ™
  27. 27. <ul><li>Main orientation: Do not rely on Ad Revenue. Favor regular and recurring transactions. Monthly cash flow is key for a startup </li></ul><ul><li>Traffic Monetization: Behavioral Advertising </li></ul><ul><li>Sponsoring: Custom advertising for Fortune 500 companies and top brands </li></ul><ul><li>Multichannel: On-Site, RSS Feeds, Widgets, Apps… </li></ul><ul><li>Services: Tenants screenings, data analysis, coaching… </li></ul><ul><li>For Professionals: Based on Performance (leads and conversions) </li></ul><ul><li>Subscriptions: Powerful marketing tools for professionals </li></ul><ul><li>Education: Webinars, online classes, certifications </li></ul><ul><li>Transactions: Certified agents, premium leads and retro-commissions </li></ul>BUSINESS MODEL ™
  28. 28. <ul><li>Focus on the right metrics and optimize </li></ul><ul><li>Apply engineering to marketing </li></ul><ul><li>Early execution is critical </li></ul><ul><li>Acquire and Convert Traffic </li></ul><ul><li>Positioning is based on perceived value (user feedbacks) </li></ul><ul><li>Viable Economics – Solid business model </li></ul>GROWTH STRATEGY ™
  29. 29. <ul><li>Viral / Referral </li></ul><ul><li>Email </li></ul><ul><li>Blogs </li></ul><ul><li>SEO </li></ul><ul><li>Widgets </li></ul><ul><li>Business Development / Strategic Partners </li></ul><ul><li>Domains </li></ul><ul><li>API </li></ul><ul><li>PR </li></ul><ul><li>SEM </li></ul><ul><li>Contests </li></ul><ul><li>Affiliate and Lead Generation </li></ul><ul><li>Radio </li></ul><ul><li>TV </li></ul><ul><li>User Generated Content </li></ul>MULTICHANNEL MARKETING ™
  30. 30. <ul><li>Co-branded blogs with Real Estate Experts </li></ul><ul><li>Blogger Engagement </li></ul><ul><li>The platform is Social Media / Networks compatible . Our content is not supposed to be solely available through the site </li></ul><ul><li>Facebook and Twitter users can leverage their experience on Show.Me ™ interacting with their own community </li></ul><ul><li>Community Engagement: Forums/Blogs/Twitter </li></ul><ul><li>Buzz engagement: Real time conversations based on keywords across multiple mediums </li></ul><ul><li>Show.Me ™ is also a social network. Leveraging our members will help us increase our capacity to reach </li></ul><ul><li>We hold contests based on User Generated Content </li></ul><ul><li>Show.Me™ support 4 national causes related to housing </li></ul><ul><li>We generated controversy: First public valuation tool algorithm (crowdsourcing) </li></ul>MARKETING = SOCIAL INTERACTIONS ™
  31. 31. Going Global ™
  32. 32. <ul><li>Investors </li></ul><ul><ul><li>Business Angels </li></ul></ul><ul><ul><li>Venture Capitalists </li></ul></ul><ul><li>Entrepreneurs </li></ul><ul><ul><li>Web Entrepreneurs </li></ul></ul><ul><ul><li>Real Estate Experts </li></ul></ul><ul><li>Real Estate Firms </li></ul><ul><ul><li>Brokerage companies </li></ul></ul><ul><ul><li>National networks </li></ul></ul><ul><li>Technology Companies </li></ul><ul><ul><li>Startups </li></ul></ul><ul><ul><li>Internet Brands </li></ul></ul><ul><ul><li>Online newspapers </li></ul></ul>WHO ARE OUR PARTNERS OVERSEAS? ™
  33. 33. Juan Carlos Arzola President & CEO Show.Me [email_address] Tel: +1 954 315 4616 Fax: +1 954 315 4617 Direct: +1 954 494 4318 Ask me Corporation | 1580 Sawgrass Corporate Parkway Suite 130 Sunrise, Florida 33323-2860  USA CONFIDENTIALITY NOTICE   The information contained in this document is  confidential  and may be legally privileged. CONTACT ™