23. LinkedIn: 10 Things You Can Do to Brand Yourself as an Expert (Choose 3) Presented by Laura Short Communications Specialist [email_address] (715) 232-2384
Today I will give you 10 ideas on how to brand yourself as an expert on LinkedIn, a professional networking site. From these ideas, I hope you glean at least 3 you can use. And I will explain why only 3 in a minute. You may be more familiar and comfortable with social networking sites like Facebook and MySpace, but as you begin to think ahead to building your career networks, this less glitzy, more straightforward LinkedIn site can help position you as a thought leader in your industry. A thought leader is someone who can think critically and thoughtfully about the trends affecting their industry. As a student at Stout, you already may be practicing your role as a thought leader when you discuss class assignments in courses related to your major. Use this to your advantage, and let potential employers know that, as a thought leader, you may be the uniquely qualified candidate they are looking for.