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Branding
Logos are about BRAND RECOGNITION
Why?
First impressions       Representation of your product              Authenticity                    People buy brands     ...
•   Pictorial Marks...no need for text
•   Abstract
•   Emblems
•   Characters
•   Words
Logo design
Logo design
Logo design
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Logo design

  1. 1. Branding
  2. 2. Logos are about BRAND RECOGNITION
  3. 3. Why?
  4. 4. First impressions Representation of your product Authenticity People buy brands Showcase
  5. 5. • Pictorial Marks...no need for text
  6. 6. • Abstract
  7. 7. • Emblems
  8. 8. • Characters
  9. 9. • Words

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