STAND

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STAND

  1. 1. Never Again?
  2. 2. STAND is astudent-ledmovement tostop and preventgenocide andmass atrocities.
  3. 3. Never doubt that a small groupof thoughtful, committedcitizens can change the world.
  4. 4. A lack ofpolitical willCreating an anti-genocide constituency
  5. 5. From once chapter to over 600
  6. 6. It’sstudentledy’all!
  7. 7. CommunicationsstrategyWhat is their motivation?Who are they targeting?How are they targeting them?
  8. 8. STAND envisions a world in which the international community protects civilians from genocidal violence.At its core, our mission is to empower individuals and communities with the tools to prevent and stop genocide.
  9. 9. Strong social media presence
  10. 10. PositivesUses appropriate languageto target its audienceNot exploitative ormanipulativeUses social media like aboss
  11. 11. Not so positiveSocial Media is notenough…Better videosBetter graphicsBetter rhetoric!But most importantly…
  12. 12. Get rid of that godforsaken website

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