• A ________ is "an idea, behaviour, or style that spreads
from person to person within a culture”. A ______acts as a
unit for carrying cultural ideas, symbols, or practices that
can be transmitted from one mind to another through
writing, speech, gestures, rituals, or other imitable
phenomena. Supporters of the concept regard them as
cultural analogues to genes in that they self-replicate,
mutate, and respond to selective pressures.
• The word _________ is a shortening (modelled on gene)
of a certain Greek word meaning ‘to imitate’ and it was
coined by the British evolutionary biologist Richard
Dawkins in The Selfish Gene (1976) as a concept for
discussion of evolutionary principles in explaining the
spread of ideas and cultural phenomena. Examples of it are
given in the book included melodies, catch-phrases,
fashion, and the technology of building arches.
The eyeconic photograph
• Sharbat Gula (Pashto:
) born ca. 1972) is an
_______ woman who was the subject of a famous
photograph by journalist _______. Gula was living as
a refugee in Pakistan during the time of the Soviet
occupation of ________ when she was photographed. The
image brought her recognition when it was featured on the
cover of the June 1985 issue of National Geographic
Magazine at a time when she was approximately 12 years
old. Gula was known simply as “_____________" until she
was formally identified in early 2002. The photograph has
been likened to Leonardo da Vinci's painting of the Mona
Lisa and is sometimes popularly referred to as "the
_________ Mona Lisa"
The English word _______ was developed in 14th
century as a special usage of the plural of English
world “X” whose equivalent Slovak word is Novinay
or the Russian Novosti.
It is communication of selected information on
current events to a third-party or mass audience
presented in many forms of “Mass-presentation
ways”. Earliest forms of these were in Ancient Rome
where Acta Diuma or the annoucement of
government bulletins read out from stones or
Little lesser known facts about Mr.X:
• He is currently on leave from the University of Chicago, where he is
the Eric J. Gleacher Distinguished Service Professor.
• He admits that he is poor in Hindi, he said he started learning Hindi
in 7th grade and of course passed the examination. He plans to
master the national language soon.
• He also starred in a movie called Inside Job directed by Charles H.
Ferguson, along side Matt Damon. Inside Job was well received by
film critics who praised its pacing, research, and exposition of
complex material. The film was screened at the 2010 Cannes Film
Festival in May and won the 2010 Academy Award for the category
it belonged to.
• His younger brother, Mukund, is the Group Spokesperson and Chief
Ethics Officer of the Tata group.
• ID Mr.X
• Gstaad, an alpine ski resort, is famous for its cheese industry.
In 2003, to extend the reputation of Gstaad cheese around
the world, an entrepreneur named Hanspeter Reust
engineered a marketing plan which had an 800 kg gift as its
• But, this invited criticism 2 years later because the gift had to
be decommissioned due to its inadequate output. Prominent
among the critics was A, a part time Gstaad resident, who
attributed his talents and strengths to the interaction with the
class gift was a part of. However in July 2013, the Gstaad
authorities reworked the idea and got another similar gift
• What are we talking about? Also, identify A after whom a
famous location in Gstaad is named after.
The cow that was gifted to Roger Federer after
his 2003 Wimbledon victory was slaughtered for
Description of what?
• The original specifications for the it called for a circular gold
medal, 35 mm in diameter, with the sun and the legend
“________ _________" above and a floral wreath below. The
reverse was to carry the state emblem and motto. It was to be
worn around the neck from a white ribbon. There is no
indication that any specimens of this design were ever
produced and one year later the design was altered. The
decoration is in the form of a peepal leaf, about 5.8 cm long,
4.7 cm wide and 3.1 mm thick. It is of toned bronze. On its
obverse is embossed a replica of the sun, 1.6 cm in diameter,
below which the words ________ ________ are embossed
in Devanagari script. On the reverse are State emblem and the
motto, also in Devanagari. The emblem, the sun and the rim
are of platinum. The inscriptions are in burnished bronze.
The origins of what I’m talking about lie in an incident on a bear
hunting trip in Mississippi in November 1902, to which president
Roosevelt was invited by Mississippi Governor Andrew H. Longino.
There were several other hunters competing, and most of them had
already killed an animal. A suite of Roosevelt's attendants, led by Holt
Collier, cornered, clubbed, and tied an American Black Bear to a willow
tree after a long exhausting chase with hounds. They called Roosevelt
to the site and suggested that he should shoot it. He refused to shoot
the bear himself, deeming this unsportsmanlike, but instructed that
the bear be killed to put it out of its misery, and it became the topic of
a political cartoon by Clifford Berryman in The Washington Post on
November 16, 1902. While the initial cartoon of an adult black bear
lassoed by a handler and a disgusted Roosevelt had symbolic
overtones, later issues of that and other Berryman cartoons made the
bear smaller and cuter. Morris Michtom used this incident as an
opportunity to start off something that has become an everyday thing
in people’s livelihoods. What? Pic on next slide
Specifications of ..?
1.5GHz quad-core processor
13MP rear camera, 5MP front camera
3,150mAh battery and dual-sim functionality
5-inch IPS screen with 1920x1080p resolution and 441ppi pixel
Other Version: 6.5-inch screen, making it one of the biggest
smartphones in the world
16 and 32GB variants priced at Rs 18,000 and Rs 23,000
The company is offering an extra battery, a leather case, as well as
another dual-sim feature phone worth Rs 1,111 free with this
Hint: Was recently in the news for being first of its kind in India
• X is a very popular restaurant and hangout which
is a meeting point for journalists, artists, theatre
persons, students and foreigners. Known for a
British snack, it’s an institution that has a
reputation for serving the city’s intelligentsia.
Founded in 1940, it retains an old-world charm
with huge pillars and large fans. It is said that
Prime Minister Jawaharlal Nehru, Nikita
Khrushchev, Queen Elizabeth II are some of the
dignitaries to have dined there. It has also won
MTV's award for the Most Stylish Place in
Bangalore. Id X.
• The previous logo was in the shape of a ring.
The reason why the company decided to go
for the black and white colour combination
was that the agency had sent a coloured logo
but since the company had a black and white
fax machine hence they received it in black
and white and thought it to be selected by the
agency. The design and colours both were
liked and approved and hence they had a
black and white Logo. Which company?
• The earliest _____ were used at the end of the sixteenth century,
and Queen Elizabeth I of England was one of the first to own one.
• The first detached, and therefore collectible kind began to appear in
the 1850s. One of the first references to these is found in Mary
Russell Mitford's Recollections of a Literary Life (1852)
• Modern versions of this are available in a huge variety of materials
in a multitude of designs and styles. Many are made of cardboard
or heavy paper, but they are also constructed of leather, ribbon,
fabric, felt, steel, wire, tin, beads, wood, plastic, vinyl, silver, gold,
and other precious metals, some decorated with gemstones.
• Woven pictorial versions produced by Thomas Steven, a 19thcentury English silk weaver, starting around 1862, are called
• A Facebook/Twitter chatwala, the
famous Google Gola and ________ has
trumped them all with a real _______ nagar
in UP. That is, ________ has adopted a village
called Shiv Nagar, in Uttar Pradesh. In
appreciation of __________’s efforts for Shiv
Nagar, the residents have decided to rename
the village to “____________ Nagar”. Pic in
• The instrument, which is cracked, water stained and only has
two strings, is said to have belonged to Wallace Hartley,
whose band continued to play – most famously, the
hymn “Nearer, My God, To Thee”. It was thought the violin
had been lost when Hartley and the rest of his band faced the
obvious consequences. But in 2006 an unnamed man found
the instrument in a leather suitcase in the attic of his mother’s
• Recently, it was bought by an British collector at the sale in
Devizes, Wiltshire. When the buyer’s premium is added, the
total paid was £1.1 million.
• Why the hype? (picture follows)
The violin played by the bandmaster in
• •In 1941, the first of Max Fleischer's Superman
cartoons depicted Superman fighting a mad
scientist named ___Y____. They are now in the public
domain and can be viewed in various locations, including
the Internet Archive.
• •The Secret of __X__ __Y___, a 1980 Yugoslav film directed
by Krsto Papid, notable for its inclusion of Orson Welles as
banking baron J.P. Morgan, touches on ____Y___'s psychic
powers and lost vision of the future.
• • In 2006 David Bowie portrayed ___Y___ in the movie The
Prestige in which one of the main characters of the film
gets him to develop a remarkable electro replicating device
Dozen to dozen and half a dozen”
Hopping peacefully at four and two
Clothed, unclothed behold they cleansing thy
Confluence for “pot” watch out watch out
carnival of carnival behold thy no bigger than
What am I talking about?
What became ____ _______ was originally formulated in the 1960s in
Germany by dermatologist Dr. Christine Schrammek to protect her patients'
skin after surgery. Introduced to South Korea and Japan in 1985 – where
healthy-looking, porcelain skin is heavily prized – the cream was hailed as "the
secret of Korean actresses," and was heavily endorsed by Korean celebrities.
It is promoted as an all-in-one facial cosmetic product to replace serum,
moisturizer, primer, foundation and sunblock. It can be worn alone as a tinted
moisturizer, over serum and moisturizer as a regular foundation, and under
powder, depending on the desired amount of coverage.
Western cosmetics companies began to launch ___ ________in the Western
market in 2012, though some of these have been criticized for lacking the skincaring functions that it normally supposed to have, and for being no more
than tinted moisturizer. Early arrivals included Boscia, Clinique, Dior, Estée
Lauder, Garnier, Marcelle, Maybelline, Omorovicza, Natura
Bisse, Revlon and Smashbox. Lab Series makes a _____ ________for men.
Certain ____ _________have been tailored for Western markets: Estée Lauder,
for example, has not included the whitening properties in their formulation for
A public room or building where gambling games are played.
Hard solid non-metallic mineral matter used as a building material.
A person whose job is to take people in a car to the place they want to go to in
return for money.
A game in which a child covers his eyes while the other players hide then tries to
A man who sponsors a person at baptism
A cluster of stars too distant to be seen individually, resembling a dimly luminous
Largest country in both South America and the Latin American region
A broad, heavy knife used as an implement or weapon, originating in Central
America and the Caribbean
Without any imperfections or defects
Robert De Niro
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