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I did research into female pop 
artists that have a similar 
style of work that we want to 
produce. 
The artists that are similar to 
the artists we created are; 
Taylor Swift, Pixie Lott and 
Ellie Goulding. 
The target audience for these 
artists are mainly females 
around the age group of 15- 
24 year olds. 
The style of music and the 
way the artists looks is what 
influence the target audience.
Demographics 
Gender: Female 
Age:12-25 
Genre of music: Pop. 
Religion: Atheist 
Education:Student 
school/collage/universities 
Occupation: Creative/media industry 
Marital status: single 
Income: Student loan 
Nationality: British 
Founded :2012 by Mercury Records 
Influences: Pixie Lott, Taylor Swift and Ellie 
Goulding 
Psychographics 
She loves the pop genre due to 
most her songs being very pop 
conventional. Youth is important to 
her and she has a very creative 
mind with high fashion sense. She 
has a bubbly personality and is a 
friendly easy-going person. Has a 
professional manner in which she 
brings out her confidence and 
maturity. She loves engaging and 
interacting with her fans through 
posting things via her social media 
sites. 
Likes: making music, singing, 
dancing, shopping and travelling. 
Dislikes: Boring immature people.
Our Target audience are the type of girls that 
are out going, love hanging out with their 
friends and like listening to music especially 
pop. Someone who likes pop music, bright 
colours and dancing.

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Audience profile for izabel beau

  • 1.
  • 2. I did research into female pop artists that have a similar style of work that we want to produce. The artists that are similar to the artists we created are; Taylor Swift, Pixie Lott and Ellie Goulding. The target audience for these artists are mainly females around the age group of 15- 24 year olds. The style of music and the way the artists looks is what influence the target audience.
  • 3. Demographics Gender: Female Age:12-25 Genre of music: Pop. Religion: Atheist Education:Student school/collage/universities Occupation: Creative/media industry Marital status: single Income: Student loan Nationality: British Founded :2012 by Mercury Records Influences: Pixie Lott, Taylor Swift and Ellie Goulding Psychographics She loves the pop genre due to most her songs being very pop conventional. Youth is important to her and she has a very creative mind with high fashion sense. She has a bubbly personality and is a friendly easy-going person. Has a professional manner in which she brings out her confidence and maturity. She loves engaging and interacting with her fans through posting things via her social media sites. Likes: making music, singing, dancing, shopping and travelling. Dislikes: Boring immature people.
  • 4. Our Target audience are the type of girls that are out going, love hanging out with their friends and like listening to music especially pop. Someone who likes pop music, bright colours and dancing.