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PPT on flipkart

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The ppt is all about services provided by flipkart.

Published in: Internet
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PPT on flipkart

  1. 1. SERVICES PROVIDED BY FLIPKART.COM
  2. 2. Flipkart is an e-commerce company founded in 2007 by Sachin Bansal and Binny Bansal. It is registered in Singapore and it operates in India, where it is headquartered in Bangalore, Karnataka.Flipkart has launched its own product range under the name "DigiFlip" with products including tablets, USBs, and laptop bags. In May 2014, Flipkart received $210 million from DST Global, in July 2014 it raised $1 billion led by existing investors Tiger Global and South Africa's media group Naspers and in May 2015 it raised $550 million from some of its existing investors. Flipkart's last fundraising round in May 2015 had pegged its valuation at $15 billion.
  3. 3. SEGMENTATION
  4. 4. TARGETING
  5. 5. POSITIONING
  6. 6. 7 P’S OF FLIPKART’S SERVICES 7 P’s of Services Product Price Place PromotionPeople Process Physical Evidence
  7. 7. SERVICE MARKETING TRIANGLE
  8. 8. TOTAL PRODUCT CONCEPT Augmented Product Formal Product Core Product

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