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kellogg's 09

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It about kellogg's marketing stategies

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kellogg's 09

  1. 1. CONCEPT:- To introduce a healthy breakfast food for kids age between 6 to 12 years. LOCATION:- Manufacturing plant at Taloja
  2. 2. PRODUCT:- Honey Loops STORING:- 4 Metropolitan cities OBJECTIVE:- Bring new users in category
  3. 3. Research and Development food Quality control team PRICING Trial pack Rs.10/- Fortnight pack Rs.45/- Monthly pack Rs.99/-

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