Game Outsourcing Summit 2006 Keynote

2,208 views

Published on

Shiraz Akmal's opening keynote presentation for the the Game Developers Conference inaugural Outsourcing Summit 2006.

Published in: Technology, Business
0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
2,208
On SlideShare
0
From Embeds
0
Number of Embeds
15
Actions
Shares
0
Downloads
0
Comments
0
Likes
2
Embeds 0
No embeds

No notes for slide

Game Outsourcing Summit 2006 Keynote

  1. 2. Outsourcing -The Next Stage of Evolution in Game Development <ul><li>By Shiraz Akmal </li></ul>
  2. 3. <ul><li>Evolution of Development </li></ul><ul><li>Shift to Distributed Development </li></ul><ul><li>Overall Benefits </li></ul>
  3. 4. and….
  4. 5. E3 “Evolves” <ul><li>No Longer Efficient </li></ul><ul><li>Impact of Globalization </li></ul><ul><li>Expanding Global Market </li></ul>
  5. 6. Evolution Of Game Development
  6. 7. Back in the day <ul><li>Simple, primitive 2D </li></ul><ul><li>First Home Systems </li></ul><ul><li>Teams in the same room </li></ul><ul><li>Budgets in the $100,000’s </li></ul>
  7. 8. and then… <ul><li>3D Graphics </li></ul><ul><li>Mostly CD Based </li></ul><ul><li>Specialists, Larger Teams </li></ul><ul><li>Budgets in the millions </li></ul>
  8. 9. Today <ul><li>Advanced 3D Graphics </li></ul><ul><li>Mega Teams </li></ul><ul><li>High Capacity Disc Storage </li></ul><ul><li>Online integration </li></ul><ul><li>Budgets in the tens of millions </li></ul>
  9. 10. Game Outsourcing Trends <ul><li>60% of game studios outsource today* </li></ul><ul><li>Common </li></ul><ul><ul><li>Localization </li></ul></ul><ul><ul><li>Cinematic </li></ul></ul><ul><ul><li>Sound & Music </li></ul></ul><ul><ul><li>Testing </li></ul></ul><ul><ul><li>Engineering/ Middleware </li></ul></ul><ul><ul><li>Art </li></ul></ul>* http://www.screendigest.com/reports/
  10. 11. Gaming = Big Business <ul><li>$42 billion worldwide by 2010* </li></ul><ul><li>Asia and Europe </li></ul><ul><li>Expanding Demographics </li></ul><ul><li>New Platforms </li></ul><ul><li>Downloadable content, in-game ads </li></ul>*Source: DFC Intelligence
  11. 12. A Closer Look at Globalization
  12. 13. Global Development Transformation Map Source: http://gamedevmap.com/
  13. 14. The Law of More People
  14. 15. Worldwide Game Development
  15. 16. Game Schools & Universities Are Everywhere 
  16. 17. Gaming Gets a Degree USC Gamepipe BS, MS Programs Source http://gamepipe.usc.edu/
  17. 18. Government Economic Incentives
  18. 19. Convergence <ul><li>Growing Market </li></ul><ul><li>Rising Development Costs </li></ul><ul><li>Globalization and the Internet </li></ul><ul><li>Worldwide Development Talent </li></ul><ul><li>Government Economic Incentives </li></ul>
  19. 20. Overall Benefits of Outsourcing
  20. 21. A More Efficient Game Industry <ul><li>Most Dramatic Transformation </li></ul><ul><li>Revising our production model </li></ul><ul><li>Project and Resource Management </li></ul>
  21. 22. “ Outsourcing Rattles the Skeletons in the Closet” – Rick Gibson (Screen Digest)
  22. 23. “ Outsourcing Rattles the Skeletons in the Closet” – Rick Gibson (Screen Digest) <ul><li>Core Competencies Reinforced </li></ul><ul><li>Improved Time Management </li></ul><ul><li>Maximize Cost Efficiencies </li></ul><ul><li>Magnify resource capabilities </li></ul><ul><li>24/7/365 production pipeline </li></ul>
  23. 24. BLATANT MARKETING PLUG
  24. 32. Outsourcing – Not So Easy
  25. 33. Embracing Outsourcing
  26. 35. Outsourcing Variations? <ul><li>User Content </li></ul><ul><li>Crowd Sourcing </li></ul><ul><li>Peer-to-Peer </li></ul>
  27. 36. Connecting the dots
  28. 37. Shiraz Akmal Vice President | THQ Get Connected: http://xdg.thq.com

×