Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
10 Things You Should Know About The Future Of Retailing
1. 10 Things You Should Know
About The Future of Retailing
@ www.shifttodigital.com
@ www.twitter.com/shifttodigital
Steve Ramirez | March 2013
Source: PwC: Understanding how US online shoppers are reshaping the retail experience
2. Top 5 Reasons Customers
Responses To Shopping Online:
1. Ability to Shop wherever I want
2. Ability To Find Lower Prices
3. It’s Quicker Than Visiting Retail Shops
4. It’s Easier Than Visiting Retail Shops
5. It’s Easier To Compare Products & Offers
3. So What Are 2 Important Questions
That Business Owners Need To Be
Asking Or Trying To Resolve?
4. Question # 1
How will your customers multichannel
shopping behaviors continue to evolve?
5. Question # 2
What types of investments need to be
made in order to meet your customer
expectations?
7. What Is Multichannel Shopping?
In summary it’s customers buying
through various distribution channels
(Such as Brick & Mortar, Online, TV
Shopping Networks, Direct Mail, Mobile
Applications, etc.
9. The Challenge:
Is closing the current gap and
aligning the business operating
model with current consumer
multichannel expectations.
10. The Opportunity:
By 2015, US retail e-commerce sales
are expected to reach $279 billion
and is still open for business.
Source: US Online Retail Forecast, 2010 To 2015, Forrester Research, Inc., February 2011