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10 Things You Should Know
About The Future of Retailing
      @ www.shifttodigital.com
   @ www.twitter.com/shifttodigital
                                   Steve Ramirez | March 2013
       Source: PwC: Understanding how US online shoppers are reshaping the retail experience
Top 5 Reasons Customers
Responses To Shopping Online:

1. Ability to Shop wherever I want
2. Ability To Find Lower Prices
3. It’s Quicker Than Visiting Retail Shops
4. It’s Easier Than Visiting Retail Shops
5. It’s Easier To Compare Products & Offers
So What Are 2 Important Questions
 That Business Owners Need To Be
   Asking Or Trying To Resolve?
Question # 1

How will your customers multichannel
shopping behaviors continue to evolve?
Question # 2

What types of investments need to be
made in order to meet your customer
expectations?
The Problem:

Consumers are leading and shaping
the multichannel trend, with
retailers lagging behind.
What Is Multichannel Shopping?

In summary it’s customers buying
through various distribution channels
(Such as Brick & Mortar, Online, TV
Shopping Networks, Direct Mail, Mobile
Applications, etc.
10 Things You Should Know About The Future Of Retailing
The Challenge:

Is closing the current gap and
aligning the business operating
model with current consumer
multichannel expectations.
The Opportunity:

By 2015, US retail e-commerce sales
are expected to reach $279 billion
and is still open for business.

Source: US Online Retail Forecast, 2010 To 2015, Forrester Research, Inc., February 2011

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10 Things You Should Know About The Future Of Retailing

  • 1. 10 Things You Should Know About The Future of Retailing @ www.shifttodigital.com @ www.twitter.com/shifttodigital Steve Ramirez | March 2013 Source: PwC: Understanding how US online shoppers are reshaping the retail experience
  • 2. Top 5 Reasons Customers Responses To Shopping Online: 1. Ability to Shop wherever I want 2. Ability To Find Lower Prices 3. It’s Quicker Than Visiting Retail Shops 4. It’s Easier Than Visiting Retail Shops 5. It’s Easier To Compare Products & Offers
  • 3. So What Are 2 Important Questions That Business Owners Need To Be Asking Or Trying To Resolve?
  • 4. Question # 1 How will your customers multichannel shopping behaviors continue to evolve?
  • 5. Question # 2 What types of investments need to be made in order to meet your customer expectations?
  • 6. The Problem: Consumers are leading and shaping the multichannel trend, with retailers lagging behind.
  • 7. What Is Multichannel Shopping? In summary it’s customers buying through various distribution channels (Such as Brick & Mortar, Online, TV Shopping Networks, Direct Mail, Mobile Applications, etc.
  • 9. The Challenge: Is closing the current gap and aligning the business operating model with current consumer multichannel expectations.
  • 10. The Opportunity: By 2015, US retail e-commerce sales are expected to reach $279 billion and is still open for business. Source: US Online Retail Forecast, 2010 To 2015, Forrester Research, Inc., February 2011