The Game Industry And You [Cal Poly 102111]


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Slides from my talk at Cal Poly to their Game Development Club about getting in, getting involved, and staying in the industry.

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The Game Industry And You [Cal Poly 102111]

  1. 1. The Game Industry And You Tips and Tricks for How to Get in and Get Involved Cal Poly Game Development Club October 21st, 2011
  2. 2. Obligatory “About Me” Slide • 15 year veteran of the game industry • 12 years in video games • Run Design Direct Deliver • Active in the IGDA since 1999 • WIGI Steering Committee Member • Over 30 game credits from Golden Tee Golf to Mr. Biscuits: The Case of the Ocean Pearl
  3. 3. What I Do • Run Design Direct Deliver – a customer experience consultancy • Help clients improve customer experience • Educate on customer support best practices
  4. 4. Why I Am Here To give you some tips and tricks if you want to: • enter the video game industry, • stay in the video game industry, • and get involved in the video game industry.
  5. 5. Who You Are If you’re here, you’re hopefully… • in the industry • plan to be in the industry • or thinking of trying to be in the industry (along with smart, skilled, and passionate)
  6. 6. Topics We Will Cover 1. 2. 3. 4. 5. 6. Basic Roles In The Industry WIGI IGDA Networking Branding Yourself Are You Sure?
  7. 7. Basic Roles In The Industry Art Animator, Character Modeler, VFX, Concept, Environment, Lighting, UI, Texture, Object, “Artist”, Technical, Junior, Senior, Lead Artist/Animator/Etc., Art Director, etc.
  8. 8. Basic Roles In The Industry Audio SFX, Music, Engineering, Audio Design, Composer, “Sound”, VO, Junior, Senior, Audio, Lead Audio, Audio Director, etc.
  9. 9. Basic Roles In The Industry Design Level, Scripter, Quest, UI/UX, Content, Story, World, Systems, NPC, Narrative, Junior, Senior, Lead Designer, Design Director, Creative Director, etc. EC: So You Want To Be A Game Designer?
  10. 10. Basic Roles In The Industry Programming Audio, AI, VFX, Tools, Gameplay, Network, Certification, Platform (e.g. PS3), UI, Online, Quest, E-Commerce, Server, Scripter, SDET, Automation, Software Engineer, Junior, Senior, Lead Programmer, Programming Director, Director of Engineering, Tech Director, CTO, etc.
  11. 11. Basic Roles In The Industry Production Assistant, Associate, Production Assistant, Junior, Producer, Senior, Project Manager, Development Director, Executive Producer, Creative Director EC: So You Want To Be A Producer?
  12. 12. Basic Roles In The Industry Quality Assurance Tester, QA, Junior, Senior, SDET, Automation, Web, Server, Platform, Localization, Usability, Playtest, Gameplay, Publisher, Developer, First-Party, Lead Tester, Lead QA, QA Manager, Director of QA, etc.
  13. 13. Basic Roles In The Industry Writing Storyteller, Narrative Designer, Lead Writer, Content Writer, Quest Writer, Designer (not joking), Jr. Designer (again not joking), Writer, Junior Writer, Senior Writer, Architect, Lead Architect, etc.
  14. 14. Basic Roles In The Industry And many more…
  15. 15. WIGI • WAMs • DLCs • Mixers • Conferences
  16. 16. IGDA • SIGs • Chapters • Events • Breaking In
  17. 17. Effective Networking
  18. 18. Branding Yourself • The 5 Phrase Exercise • Figure out what your brand is • Make sure your actions match your brand • Go to
  19. 19. Are You Sure? • ea_spouse letter • IGDA QoL survey • Work/Life (life?) balance • Perception of games you play
  20. 20. Key Points To Remember Let me ask you….
  21. 21. Obligatory “Questions” Slide Questions? I am happy to sit here and talk for awhile.
  22. 22. How You Can Reach Me Email: Website: Twitter: @SheriRubin
  23. 23. Obligatory Thank You Slide Thanks!