SlideShare a Scribd company logo
PRESENTED BY
NAEEM FAYYAZ 0040
AHTISHAM UMER 0088
HARIS SARWAR 0098
EHTISHAM ARIF 0135
Chaudhary Muhammad Nawaz Chattha, the Founder
and Chairman of Gourmet. He started his journey in
1987 with the unique concept of hygienic and healthy
food. He made his own coat of arm for trademark and
that is simply a love for fine food and He Introduce
Gourmet
Gourmet Means : “A person like having good and quality food”
MISSION STATEMENT
The mission of Gourmet is to
provide quality products at a
low price and to be the
market leader.
VISION STATEMENT
We are a company with one goal in mind
to meet the needs of our customers we
focus on our customers as our clients
• Headquarter: Lahore
• No. of Locations 120+
• No. of employees 1500+
GOURMET IN FAISALABAD
• NO. OF LOCATIONS 23
• NO. OF EMPLOYEES 37O+
• NO. OF CUSTOMERS 10000+ per Day
PRODUCTS
• BAKERY
• SWEETS
• MILK
• POWDER MILK
• ICE CREAM
• BREAD
• JAMS
• CANDIES & TOFFEES
• KETCHUP
• COLD DRINKS
• MINERAL WATERS
GOURMET COLD DRINKS
• ORANGE
• LEMON UP
• GOURMET COLA
• BON VIVANT PREMIUM COLA
EMPLOYEE COMPENSATION
• SALARY SCALES
• WAGES
• BONUSES
• COMMISSION
EMPLOYEE BENEFITS
• MEDICAL ALLOWANCE
• Conveyance Allowance
• Discounts card of 15% and 25% their staff ac
CUSTOMER RETENTION
1.BAKERY
2.DISTRIBUTER
PRICING STRATEGY
• The Gourmet is having
Market penetration strategy
by purposingLow price
than Pepsi and Coca cola
• In Beverages Industry
there was a gap left by
Pepsi and Coca
cola,Gourmet fill that gap
with low prices
CHANNEL OF DISTRIBUTION
• Well Gourmet has a great Supply chain.
Which is also aUnique plus point of it
• But Gourmet is Serving its Beverages in
all over theCountry
• The Company has its own Distributional
Structure by which they serve there
customer effectively and efficiently.
CHURN
MANAGEMENT
CHURN
MANAGEMENT
1. Analyze why churn occur
2. Engage with your customers
3. Educate the customers
Know
who is at
risk
Front and Back office application
THANK YOU

More Related Content

What's hot

25752405 supply-chain-comparison-mcdonalds-dominos-pizza-hut-india-1009180810...
25752405 supply-chain-comparison-mcdonalds-dominos-pizza-hut-india-1009180810...25752405 supply-chain-comparison-mcdonalds-dominos-pizza-hut-india-1009180810...
25752405 supply-chain-comparison-mcdonalds-dominos-pizza-hut-india-1009180810...Priyanka Singh
 
Nirala final project presentation
Nirala final project presentationNirala final project presentation
Nirala final project presentationtayyabaways
 
Fast food industry
Fast food industryFast food industry
Fast food industryEkta2407
 
Peter Vogt, Halal-A Key Compenent of Nestle's Business Model_IHMC 2010, Day 1
Peter Vogt, Halal-A Key Compenent of Nestle's Business Model_IHMC 2010, Day 1Peter Vogt, Halal-A Key Compenent of Nestle's Business Model_IHMC 2010, Day 1
Peter Vogt, Halal-A Key Compenent of Nestle's Business Model_IHMC 2010, Day 1bruneimipr
 
Marketing Management
Marketing ManagementMarketing Management
Marketing ManagementNaseer Ahmed
 
Ayesha & ammar
Ayesha & ammarAyesha & ammar
Ayesha & ammarNasir Abbas
 
McDonald's Supply Chain
McDonald's Supply ChainMcDonald's Supply Chain
McDonald's Supply ChainHarsh Narula
 
Nirala sweets final project report
Nirala sweets final project reportNirala sweets final project report
Nirala sweets final project reporttayyabaways
 
chinese foods in savour foods
chinese foods in savour foodschinese foods in savour foods
chinese foods in savour foodsAroosa Rajput
 
Supply chain of Shezan Tomato Ketchup
Supply chain of Shezan Tomato KetchupSupply chain of Shezan Tomato Ketchup
Supply chain of Shezan Tomato KetchupAli Raza Khan
 
Relaunch of Dead Product
Relaunch of Dead ProductRelaunch of Dead Product
Relaunch of Dead ProductWajeeha Azam
 

What's hot (20)

KFC Analysis
KFC Analysis KFC Analysis
KFC Analysis
 
25752405 supply-chain-comparison-mcdonalds-dominos-pizza-hut-india-1009180810...
25752405 supply-chain-comparison-mcdonalds-dominos-pizza-hut-india-1009180810...25752405 supply-chain-comparison-mcdonalds-dominos-pizza-hut-india-1009180810...
25752405 supply-chain-comparison-mcdonalds-dominos-pizza-hut-india-1009180810...
 
Kfc pakistan
Kfc pakistanKfc pakistan
Kfc pakistan
 
D.promise
D.promiseD.promise
D.promise
 
Nirala final project presentation
Nirala final project presentationNirala final project presentation
Nirala final project presentation
 
Fast food industry
Fast food industryFast food industry
Fast food industry
 
Oscar Cash & Carry - Who We Are
Oscar Cash & Carry - Who We AreOscar Cash & Carry - Who We Are
Oscar Cash & Carry - Who We Are
 
Peter Vogt, Halal-A Key Compenent of Nestle's Business Model_IHMC 2010, Day 1
Peter Vogt, Halal-A Key Compenent of Nestle's Business Model_IHMC 2010, Day 1Peter Vogt, Halal-A Key Compenent of Nestle's Business Model_IHMC 2010, Day 1
Peter Vogt, Halal-A Key Compenent of Nestle's Business Model_IHMC 2010, Day 1
 
Marketing Management
Marketing ManagementMarketing Management
Marketing Management
 
Ayesha & ammar
Ayesha & ammarAyesha & ammar
Ayesha & ammar
 
Kfc presentation
Kfc presentationKfc presentation
Kfc presentation
 
Mc donald's SCM (ppt)
Mc donald's SCM (ppt)Mc donald's SCM (ppt)
Mc donald's SCM (ppt)
 
McDonald's Supply Chain
McDonald's Supply ChainMcDonald's Supply Chain
McDonald's Supply Chain
 
Nirala sweets final project report
Nirala sweets final project reportNirala sweets final project report
Nirala sweets final project report
 
Kfc
KfcKfc
Kfc
 
Mcdonald
Mcdonald Mcdonald
Mcdonald
 
chinese foods in savour foods
chinese foods in savour foodschinese foods in savour foods
chinese foods in savour foods
 
Shanfood
ShanfoodShanfood
Shanfood
 
Supply chain of Shezan Tomato Ketchup
Supply chain of Shezan Tomato KetchupSupply chain of Shezan Tomato Ketchup
Supply chain of Shezan Tomato Ketchup
 
Relaunch of Dead Product
Relaunch of Dead ProductRelaunch of Dead Product
Relaunch of Dead Product
 

Similar to Crm presentation on Gourmet

Business policy and strategy project on gourmet by muhammad talha
Business policy and strategy project on gourmet by muhammad talhaBusiness policy and strategy project on gourmet by muhammad talha
Business policy and strategy project on gourmet by muhammad talhaMuhammad Talha
 
Mbi prjct
Mbi prjctMbi prjct
Mbi prjctHiral30
 
Sub-way project
Sub-way project  Sub-way project
Sub-way project Ali Hassan
 
Gourmet pakistan Presentation
Gourmet pakistan PresentationGourmet pakistan Presentation
Gourmet pakistan PresentationAbdullah Khosa
 
Cadbury presentation
Cadbury presentationCadbury presentation
Cadbury presentationAshik11
 
Sales And Distribution of Cadbury
Sales And Distribution of CadburySales And Distribution of Cadbury
Sales And Distribution of CadburyBhavin Agrawal
 
Presentation on a business plan
Presentation on a business planPresentation on a business plan
Presentation on a business planIsmam Shawon
 
Business model canvas of kibsons international llc
Business model canvas of kibsons international llcBusiness model canvas of kibsons international llc
Business model canvas of kibsons international llcOkiljon Kholmamatov
 
Presentation Meas Development Holding copy.compressed-2
Presentation Meas Development Holding copy.compressed-2Presentation Meas Development Holding copy.compressed-2
Presentation Meas Development Holding copy.compressed-2Daumantas Seduikis
 
obppt-coca-cola-group2-200314141113.pdf
obppt-coca-cola-group2-200314141113.pdfobppt-coca-cola-group2-200314141113.pdf
obppt-coca-cola-group2-200314141113.pdfManishaBharti52
 
Study of Organisational behavior of Coca cola Company
Study of Organisational behavior of Coca cola CompanyStudy of Organisational behavior of Coca cola Company
Study of Organisational behavior of Coca cola CompanyAbishekMU
 

Similar to Crm presentation on Gourmet (20)

Business policy and strategy project on gourmet by muhammad talha
Business policy and strategy project on gourmet by muhammad talhaBusiness policy and strategy project on gourmet by muhammad talha
Business policy and strategy project on gourmet by muhammad talha
 
Mbi prjct
Mbi prjctMbi prjct
Mbi prjct
 
Sub-way project
Sub-way project  Sub-way project
Sub-way project
 
Business plan
Business planBusiness plan
Business plan
 
Gourmet pakistan Presentation
Gourmet pakistan PresentationGourmet pakistan Presentation
Gourmet pakistan Presentation
 
Mc Donalds
Mc DonaldsMc Donalds
Mc Donalds
 
Cadbury presentation
Cadbury presentationCadbury presentation
Cadbury presentation
 
Pom project ppt
Pom project pptPom project ppt
Pom project ppt
 
Sales And Distribution of Cadbury
Sales And Distribution of CadburySales And Distribution of Cadbury
Sales And Distribution of Cadbury
 
Chicken master
Chicken masterChicken master
Chicken master
 
Mc donald's case study
Mc donald's case studyMc donald's case study
Mc donald's case study
 
McDonals's
McDonals'sMcDonals's
McDonals's
 
Presentation on a business plan
Presentation on a business planPresentation on a business plan
Presentation on a business plan
 
Mcdonalds ppt......
Mcdonalds ppt......Mcdonalds ppt......
Mcdonalds ppt......
 
Cadbury
CadburyCadbury
Cadbury
 
Business model canvas of kibsons international llc
Business model canvas of kibsons international llcBusiness model canvas of kibsons international llc
Business model canvas of kibsons international llc
 
Mc donald's
Mc donald'sMc donald's
Mc donald's
 
Presentation Meas Development Holding copy.compressed-2
Presentation Meas Development Holding copy.compressed-2Presentation Meas Development Holding copy.compressed-2
Presentation Meas Development Holding copy.compressed-2
 
obppt-coca-cola-group2-200314141113.pdf
obppt-coca-cola-group2-200314141113.pdfobppt-coca-cola-group2-200314141113.pdf
obppt-coca-cola-group2-200314141113.pdf
 
Study of Organisational behavior of Coca cola Company
Study of Organisational behavior of Coca cola CompanyStudy of Organisational behavior of Coca cola Company
Study of Organisational behavior of Coca cola Company
 

Recently uploaded

The impact of social media on mental health and well-being has been a topic o...
The impact of social media on mental health and well-being has been a topic o...The impact of social media on mental health and well-being has been a topic o...
The impact of social media on mental health and well-being has been a topic o...sanghavirahi2
 
Basic phrases for greeting and assisting costumers
Basic phrases for greeting and assisting costumersBasic phrases for greeting and assisting costumers
Basic phrases for greeting and assisting costumersPedroFerreira53928
 
ppt your views.ppt your views of your college in your eyes
ppt your views.ppt your views of your college in your eyesppt your views.ppt your views of your college in your eyes
ppt your views.ppt your views of your college in your eyesashishpaul799
 
[GDSC YCCE] Build with AI Online Presentation
[GDSC YCCE] Build with AI Online Presentation[GDSC YCCE] Build with AI Online Presentation
[GDSC YCCE] Build with AI Online PresentationGDSCYCCE
 
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxStudents, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxEduSkills OECD
 
How to Create Map Views in the Odoo 17 ERP
How to Create Map Views in the Odoo 17 ERPHow to Create Map Views in the Odoo 17 ERP
How to Create Map Views in the Odoo 17 ERPCeline George
 
Jose-Rizal-and-Philippine-Nationalism-National-Symbol-2.pptx
Jose-Rizal-and-Philippine-Nationalism-National-Symbol-2.pptxJose-Rizal-and-Philippine-Nationalism-National-Symbol-2.pptx
Jose-Rizal-and-Philippine-Nationalism-National-Symbol-2.pptxricssacare
 
Sectors of the Indian Economy - Class 10 Study Notes pdf
Sectors of the Indian Economy - Class 10 Study Notes pdfSectors of the Indian Economy - Class 10 Study Notes pdf
Sectors of the Indian Economy - Class 10 Study Notes pdfVivekanand Anglo Vedic Academy
 
MARUTI SUZUKI- A Successful Joint Venture in India.pptx
MARUTI SUZUKI- A Successful Joint Venture in India.pptxMARUTI SUZUKI- A Successful Joint Venture in India.pptx
MARUTI SUZUKI- A Successful Joint Venture in India.pptxbennyroshan06
 
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTelling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTechSoup
 
The Art Pastor's Guide to Sabbath | Steve Thomason
The Art Pastor's Guide to Sabbath | Steve ThomasonThe Art Pastor's Guide to Sabbath | Steve Thomason
The Art Pastor's Guide to Sabbath | Steve ThomasonSteve Thomason
 
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General QuizPragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General QuizPragya - UEM Kolkata Quiz Club
 
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17Celine George
 
GIÁO ÁN DẠY THÊM (KẾ HOẠCH BÀI BUỔI 2) - TIẾNG ANH 8 GLOBAL SUCCESS (2 CỘT) N...
GIÁO ÁN DẠY THÊM (KẾ HOẠCH BÀI BUỔI 2) - TIẾNG ANH 8 GLOBAL SUCCESS (2 CỘT) N...GIÁO ÁN DẠY THÊM (KẾ HOẠCH BÀI BUỔI 2) - TIẾNG ANH 8 GLOBAL SUCCESS (2 CỘT) N...
GIÁO ÁN DẠY THÊM (KẾ HOẠCH BÀI BUỔI 2) - TIẾNG ANH 8 GLOBAL SUCCESS (2 CỘT) N...Nguyen Thanh Tu Collection
 
Application of Matrices in real life. Presentation on application of matrices
Application of Matrices in real life. Presentation on application of matricesApplication of Matrices in real life. Presentation on application of matrices
Application of Matrices in real life. Presentation on application of matricesRased Khan
 
Instructions for Submissions thorugh G- Classroom.pptx
Instructions for Submissions thorugh G- Classroom.pptxInstructions for Submissions thorugh G- Classroom.pptx
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
 
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...Nguyen Thanh Tu Collection
 
size separation d pharm 1st year pharmaceutics
size separation d pharm 1st year pharmaceuticssize separation d pharm 1st year pharmaceutics
size separation d pharm 1st year pharmaceuticspragatimahajan3
 

Recently uploaded (20)

The impact of social media on mental health and well-being has been a topic o...
The impact of social media on mental health and well-being has been a topic o...The impact of social media on mental health and well-being has been a topic o...
The impact of social media on mental health and well-being has been a topic o...
 
Basic phrases for greeting and assisting costumers
Basic phrases for greeting and assisting costumersBasic phrases for greeting and assisting costumers
Basic phrases for greeting and assisting costumers
 
ppt your views.ppt your views of your college in your eyes
ppt your views.ppt your views of your college in your eyesppt your views.ppt your views of your college in your eyes
ppt your views.ppt your views of your college in your eyes
 
[GDSC YCCE] Build with AI Online Presentation
[GDSC YCCE] Build with AI Online Presentation[GDSC YCCE] Build with AI Online Presentation
[GDSC YCCE] Build with AI Online Presentation
 
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxStudents, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
 
How to Create Map Views in the Odoo 17 ERP
How to Create Map Views in the Odoo 17 ERPHow to Create Map Views in the Odoo 17 ERP
How to Create Map Views in the Odoo 17 ERP
 
Jose-Rizal-and-Philippine-Nationalism-National-Symbol-2.pptx
Jose-Rizal-and-Philippine-Nationalism-National-Symbol-2.pptxJose-Rizal-and-Philippine-Nationalism-National-Symbol-2.pptx
Jose-Rizal-and-Philippine-Nationalism-National-Symbol-2.pptx
 
Sectors of the Indian Economy - Class 10 Study Notes pdf
Sectors of the Indian Economy - Class 10 Study Notes pdfSectors of the Indian Economy - Class 10 Study Notes pdf
Sectors of the Indian Economy - Class 10 Study Notes pdf
 
MARUTI SUZUKI- A Successful Joint Venture in India.pptx
MARUTI SUZUKI- A Successful Joint Venture in India.pptxMARUTI SUZUKI- A Successful Joint Venture in India.pptx
MARUTI SUZUKI- A Successful Joint Venture in India.pptx
 
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTelling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
 
B.ed spl. HI pdusu exam paper-2023-24.pdf
B.ed spl. HI pdusu exam paper-2023-24.pdfB.ed spl. HI pdusu exam paper-2023-24.pdf
B.ed spl. HI pdusu exam paper-2023-24.pdf
 
NCERT Solutions Power Sharing Class 10 Notes pdf
NCERT Solutions Power Sharing Class 10 Notes pdfNCERT Solutions Power Sharing Class 10 Notes pdf
NCERT Solutions Power Sharing Class 10 Notes pdf
 
The Art Pastor's Guide to Sabbath | Steve Thomason
The Art Pastor's Guide to Sabbath | Steve ThomasonThe Art Pastor's Guide to Sabbath | Steve Thomason
The Art Pastor's Guide to Sabbath | Steve Thomason
 
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General QuizPragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
 
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17
 
GIÁO ÁN DẠY THÊM (KẾ HOẠCH BÀI BUỔI 2) - TIẾNG ANH 8 GLOBAL SUCCESS (2 CỘT) N...
GIÁO ÁN DẠY THÊM (KẾ HOẠCH BÀI BUỔI 2) - TIẾNG ANH 8 GLOBAL SUCCESS (2 CỘT) N...GIÁO ÁN DẠY THÊM (KẾ HOẠCH BÀI BUỔI 2) - TIẾNG ANH 8 GLOBAL SUCCESS (2 CỘT) N...
GIÁO ÁN DẠY THÊM (KẾ HOẠCH BÀI BUỔI 2) - TIẾNG ANH 8 GLOBAL SUCCESS (2 CỘT) N...
 
Application of Matrices in real life. Presentation on application of matrices
Application of Matrices in real life. Presentation on application of matricesApplication of Matrices in real life. Presentation on application of matrices
Application of Matrices in real life. Presentation on application of matrices
 
Instructions for Submissions thorugh G- Classroom.pptx
Instructions for Submissions thorugh G- Classroom.pptxInstructions for Submissions thorugh G- Classroom.pptx
Instructions for Submissions thorugh G- Classroom.pptx
 
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
 
size separation d pharm 1st year pharmaceutics
size separation d pharm 1st year pharmaceuticssize separation d pharm 1st year pharmaceutics
size separation d pharm 1st year pharmaceutics
 

Crm presentation on Gourmet