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Market Monitor<br />
451 Research is focused on the business of enterprise IT innovation. The company’s analysts provide critical and timely in...
Agenda<br /><ul><li>Market Monitor background & team
Product Overviews
Taxonomies
Product deliverables
Methodology/process
Q&A</li></li></ul><li>Background<br /><ul><li>Gathering market intelligence is the core competency of the company</li></li...
John Abbott, Founder/Principal Analyst (26 yrs)
Rachel Chalmers, Research Director, Infrastructure Computing (15 yrs)
Henry Baltazar, Senior Analyst, Storage (13 yrs)
Dennis Callaghan, Senior Analyst, Enterprise Software (13 yrs)
Karin Kelley, Analyst, Infrastructure Computing (13 yrs)
Antonio Piraino, VP & Research Director,Tier1 Research (13 yrs)
Simon Robinson, Research Director, Storage (13 yrs)
Sean Hackett, Research Director. Cloud, InfoPro (10 years)
Agatha Poon, Research Manager, Tier1 Research (12 years)</li></ul>Market Monitor Analysts:<br /><ul><li>Greg Zwakman, Rese...
Elizabeth Nelson, Analyst, Quantitative Services
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Market Monitor Overview

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Market Monitor is a new market-sizing service from The 451 Group and Tier1 Research, offering a five-year, bottom-up market size, share and growth forecast for key segments of the enterprise technology marketplace.

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Market Monitor Overview

  1. 1. Market Monitor<br />
  2. 2. 451 Research is focused on the business of enterprise IT innovation. The company’s analysts provide critical and timely insight into the competitive dynamics of innovation in emerging technology segments.<br />The 451 Group<br />Tier1 Research is a single-source research and advisory firm covering the multi-tenant datacenter, hosting, IT and cloud-computing sectors, blending the best of industry and financial research. <br />The Uptime Institute is ‘The Global Data Center Authority’ and a pioneer in the creation and facilitation of end-user knowledge communities to improve reliability and uninterruptible availability in datacenter facilities.<br />TheInfoPro is a leading IT advisory and research firm that provides real-world perspectives on the customer and market dynamics of the enterprise information technology landscape, harnessing the collective knowledge and insight of leading IT organizations worldwide.<br />ChangeWave Research is a research firm that identifies and quantifies ‘change’ in consumer spending behavior, corporate purchasing, and industry, company and technology trends. <br />
  3. 3. Agenda<br /><ul><li>Market Monitor background & team
  4. 4. Product Overviews
  5. 5. Taxonomies
  6. 6. Product deliverables
  7. 7. Methodology/process
  8. 8. Q&A</li></li></ul><li>Background<br /><ul><li>Gathering market intelligence is the core competency of the company</li></li></ul><li>Market Monitor Analyst Team<br />Industry Analysts:<br /><ul><li>William Fellows, Founder/Principal Analyst, CloudScape (21 yrs)
  9. 9. John Abbott, Founder/Principal Analyst (26 yrs)
  10. 10. Rachel Chalmers, Research Director, Infrastructure Computing (15 yrs)
  11. 11. Henry Baltazar, Senior Analyst, Storage (13 yrs)
  12. 12. Dennis Callaghan, Senior Analyst, Enterprise Software (13 yrs)
  13. 13. Karin Kelley, Analyst, Infrastructure Computing (13 yrs)
  14. 14. Antonio Piraino, VP & Research Director,Tier1 Research (13 yrs)
  15. 15. Simon Robinson, Research Director, Storage (13 yrs)
  16. 16. Sean Hackett, Research Director. Cloud, InfoPro (10 years)
  17. 17. Agatha Poon, Research Manager, Tier1 Research (12 years)</li></ul>Market Monitor Analysts:<br /><ul><li>Greg Zwakman, Research Director, Quantitative Services
  18. 18. Elizabeth Nelson, Analyst, Quantitative Services
  19. 19. Swapna Subramani, Analyst, Quantitative Services</li></li></ul><li>451 Research<br />Cloud Related Coverage<br />
  20. 20. Market Monitor Products<br /><ul><li>Cloud Computing: Cloud As a Service
  21. 21. 200+ Tracked Vendor Participants
  22. 22. 15 Market Segments
  23. 23. Cloud Enabling technologies: Virtualization and On-Premise
  24. 24. 120+ Tracked Vendor Participants
  25. 25. 6 Market Segments & 9 Sub-Segments
  26. 26. Revenue segmented by Geography, Vertical & Customer Size
  27. 27. Desktop Virtualization Ecosystem
  28. 28. 50+ Tracked Vendor Participants
  29. 29. 4 Market Segments</li></li></ul><li>Cloud As a Service Taxonomy<br />
  30. 30. Cloud Enabling Technologies Taxonomy<br />
  31. 31. Desktop Virtualization Taxonomy<br />
  32. 32. Unique value delivered through Market Monitor<br />Best data on emerging tech with revenue models for EACH vendor<br />True bottom-up process<br />Geographic, vertical and customer size<br />Breakdowns<br />2/yr Bi-Annual Overview Reports<br />10/yr Segment Focused Reports<br />Reports<br />Provides insight into growth factors and dynamics<br />Market Inhibitors & Accelerators<br />Detailed market insight, trend analysis and forecasting<br />Key Points & Market Dynamics<br />
  33. 33. Market Monitor Process<br />Step 4:<br />Step 1:<br />Step 2:<br />Step 3:<br />Estimate Confirmations<br />Create revenue model for EACH vendor<br />Cloud & Virtualization Survey Results<br />Industry Analyst Insight<br />Group vendors by segment<br />Financial Data<br />Vendor Participants<br />M&A Data<br />Analysts<br />Vendor Briefings<br />End Users<br />End User Feedback<br />
  34. 34. Larger Public Vendor Example<br /><ul><li>Use publicly available information as foundation
  35. 35. Estimate process similar to private vendors
  36. 36. M&A & contacts within emerging segment of vendors</li></li></ul><li>Market Monitor: Bi-Annual Market Overview Report<br />
  37. 37. Market Monitor: 10/yr Segment Focus Report<br />
  38. 38. Market Monitor: Data Files<br />
  39. 39. Market Monitor: Analyst Time<br />‘Spot’ Access to Analysts:<br />Unlimited quick inquiry by email or phone to Market Monitor Analysts<br />In-Depth Access to Analysts:<br />Structured consultation with Market Monitor Analysts<br />
  40. 40. Q&A<br />Greg Zwakman <br />Greg.zwakman@the451group.com<br /> 415-989-1555 x122<br />Tim Miller<br />tim.miller@the451group.com<br />  415-989-1555 x110<br />Elizabeth Nelson<br />Elizabeth.nelson@the451group.com<br /> 415-989-1555 x144<br />Swapna Subramani<br />Swapna.subramani@the451group.com<br /> 415-424-4451<br />Or sales@the451group.com<br />

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