Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Membership dev & retention


Published on

Membership Development & Retention presentation is prepared for Rotarians to show at their meetings to improve its membership.

Published in: Leadership & Management
  • Be the first to comment

  • Be the first to like this

Membership dev & retention

  1. 1. Rtn. Mian Shaukat Masud District Chair (2014-15) District 3272 (Pakistan) Join Leaders:
  2. 2.  Rotary club members are part of a diverse group of professional leaders working to address various community and international service needs. Through community service and other means, Rotary club members help promote peace and understanding throughout the world. Our members are our most important asset. They are the force that allows Rotary to carry out its many humanitarian efforts and achieve its mission.
  3. 3.  Why is membership important? Imagine if your club were to lose 10 percent of its members.  How would that affect your service program? What projects might not get finished? Which ones might never have been started?  Now consider what your club could accomplish with 10 percent or five percent or even two percent more members. Think about the professional expertise you could add to your club's overall profile simply by filling all open classifications.  Think about the new ideas and new club service projects that could be initiated.  Think about the additional people to take on leadership and committee roles. Every new Rotarian brings a range of personal and professional resources and knowledge that can greatly strengthen your club's ability to serve throughout the community and the world.
  4. 4.  The three essential elements of membership growth are:  the proposal of new members;  the retention of existing members;  and the extension of Rotary through the formation of new clubs.  The Process for developing a Rotary Club member often includes the following stages:  Identify  Introduce  Induct  Inform & Orient  Involve  Educate
  5. 5.  The Board of Directors of RI has adopted the following definition of an effective Rotary club. Effective clubs:  sustain and/or grow their membership base;  implement successful projects that address the needs of their communities and communities in other countries;  support The Rotary Foundation through program participation and financial contributions;  develop leaders capable of serving in Rotary beyond the club level.
  6. 6.  We often talk about Rotary as an extended family, we value our youth (Rotaract & Interact) as our future asset. The youngest generation is the future and absolutely true for us in Rotary.  We should invite these young ones to our Rotary clubs more often to attract young professionals to Rotary.
  7. 7.  Let’s meet our membership goals with proven formulas...
  8. 8.  Identify members of your community through classification survey & diversity assessment to determine how well your club represents the professional diversity.  Introduce prospective members to Rotary by describing what your club does, what Rotary International do & its programs.  Invite prospective members to join the club & if the candidate meets qualification as may be mentioned in club By Laws then your club committee or proposer submit the proposal to club’s
  9. 9.  Induct new member in a dignified and meaningful way. Ensure that all members personally introduce themselves to each new member and provide following items:  Rotary Lapel Pin  Membership Card  Club Information  Club Name Badge  The Rotarian (Magazine)  List of local clubs for make up meetings & fellowship
  10. 10.  An effective orientation to Rotary begins as soon as a qualified prospective member is identified. Learning the expectations and benefits of Rotary membership early in the process helps prospective members make well-informed decisions to accept the formal invitation, when it is extended.  Clubs have a responsibility to provide an in-depth informational program that teaches new members about Rotary, engages them in club activities, and welcomes them to the organization. This formal orientation plays a vital role in helping new members internalize what it means to be a Rotarian.
  11. 11.  Ensure that all club members are involved in club projects, committees, activities, fundraisers, board meetings & social activities. An involved member will feel part of the club & make Rotary a priority in his or her life.  Members who are involved in club projects and are well informed of Rotary activities are more likely to be retained for longer periods and remain actively engaged in club programs.
  12. 12.  Members are the life line of a Rotary Club  Your club’s most valued asset is its members  Nurture and grow your membership!  Try to retain your young generation and talk why they don’t stay.
  13. 13. • Developing long-range goals that address the elements of an effective club  Setting annual goals that support long-range goals  Keeping all members involved and informed  Communicating effectively with club members and district leaders  Ensuring continuity in leadership from year to year  Customizing the bylaws to reflect club operations  Providing regular fellowship opportunities  Actively involving all club members  Offering regular, consistent training  Assigning committees that support your club’s operational needs, including: administration, membership, public relations, service projects, and The Rotary Foundation.
  14. 14.  Rotarians join and stay with their clubs primarily because they seek opportunities for community service, fellowship, and friendship. Many of the non-Rotarians you know are looking for the same things. Invite them to help with your service projects, attend a networking night, or participate in a club get-together and help them see for themselves how Rotary connects leaders to make a positive change.  Here are some potential candidates to consider for membership:  Friends and family members  Business acquaintances  Professional colleagues  Younger community leaders who are already connected to Rotary through Rotaract, RYLA, peace fellowships, Youth Exchange, and other programs
  15. 15.  Provide for continuity in leadership to ensure development of future leaders.  Because Rotary club leadership changes annually, every club needs a continual supply of potential leaders; those leaders must work together from year to year. There are many ways to achieve continuity, including making appointments for multiple years; having a current, incoming, and past chair on all committees; and having the current club president work closely with the president-elect, president-nominee, and immediate past president.
  16. 16.   ment/618  ment/573  ment/556  ment/572  c-relations  SID=SV_9nQ4qhGGIJMjYup  bership-resources  ment/531  ship-Development- Retention/273723322802896
  17. 17.  When Thomas Edison invented the light bulb, he tried over 2000 experiments before he got it to work...  /myrotary/en/learning- reference/learn- topic/rotaryorg- resources
  18. 18.  “I never failed once. It just happened to be a 2000-step process.” - Thomas Edison
  19. 19. Light up your club with new members!
  20. 20.  Sponsors will also have opportunities to be acknowledged in the Membership Recognition Gallery that will soon appear on, as well as in regional magazines and other Rotary publications. Members who earn gold backers and beyond and who are in attendance at the Rotary International Convention will be invited to join the RI president for a special recognition event.  An email address is necessary so that sponsors can receive messages about their recognition items and achievement levels.  Additional information  It’s important that new members be entered into club records as soon as possible after being inducted.  Clubs using a synchronized club administration software application should enter new members into that system and identify their sponsors where indicated. Confirm that an email address is present for both members, and submit the record to Rotary.  Every week, Rotary will send clubs a packet containing the names of newly-identified sponsors along with Rotary pins and backers. Club presidents are asked to set aside time during club meetings to honor sponsors’ achievements by presenting them with their pins and backers.  Club presidents, district governors, and district governors-elect will have access to summary reports that show an overview of all new members and their sponsors.  If sponsors don’t want to receive recognition, they can decline the pins and backers and the other recognition components of the program by selecting that option in the email message from Rotary that congratulates them for sponsoring new members.  Questions about this program can be directed to  1 NEW MEMBER  Blue backer  2-3 NEW MEMBERS  Bronze backer  4-5 NEW MEMBERS  Silver backer  6+ NEW MEMBERS  Gold backer
  21. 21.  Clubs as on 01 Jul’14 SAR are 25 or less have to achieve and retain 25 members as on 01 Jan’15. (Proof of payment required) if more than one club achieve this then a draw will be held among them to receive the highest award.  Highest induction of new members during the Rotary Year (2014-2015) by any club of the district will get the highest award and the deadline for that is 01 March’15. (Proof of reporting all members to RI along with pro rata dues are required) (New Chartered clubs are not part of this challenge)  All the clubs with most new members will be recognized with shields and certificates.
  22. 22.  The pious man will give alms. His gifts will return to him. Allah loves the giver. As Allah has been generous to man, so should he be generous to his fellow beings.  Light Up with new members, contribute to TRF & End Polio Now. THIS IS ROTARY!!