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Business, STEM, Entrepreneurship: We all need each other!


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Keynote presentation by Shashi Jain for the MBA Research Conclave, 2017 a convening of business education programs for high school students. In this talk, I question siloing of programs for high school students and advocate for blended learning programs teaching entrepreneurial behavior. Lots of examples from TiE Young Entreprenreurs.

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Business, STEM, Entrepreneurship: We all need each other!

  2. 2. Hi, I’m Shashi • Babson MBA (M’10) • Intel Innovation Manager • Entrepreneur • TiE Youth Curriculum Designer, Mentor, Instructor “Life Begins Where your Comfort Zone Ends.” -Neale Donald Walsch
  3. 3. Stop asking for Permission to Innovate
  4. 4.
  5. 5. We’re Not Teaching Students to be Entrepreneurial
  6. 6. Do we specialize students too quickly? Design BusinessSTEM Choose a path. Any path.
  7. 7. Problem Solvers Draw from ALL Disciplines! Design •Who •What Business •Where •When STEM •Why •How
  8. 8. About TYE
  9. 9. TYE is a Focused Program for High Schoolers to Learn Invention, Innovation & Entrepreneurship by Doing, rather than Talking. About TiE Young Entrepreneurs
  10. 10. Oregon Core Instructors Paige Founder - ClientJoy Suresh Software Manager - Intel Shashi IoT Innovation - Intel Travis Director Product Manager - RADAR
  11. 11. I don’t have any Ideas I’m too young I don’t know to start I’m no good at X I’m not a risk taker I need Venture Capital
  12. 12. “TYE seeks to promote risk-taking, leadership skills and innovation among the next generation of earthlings. We use entrepreneurship as a tool to teach fundamentals of building and running a business. Our intent is NOT to create founders out of high school students (although, that may happen). Instead, we believe the skills and traits that make up successful entrepreneurs are essential in any walk of life: taking ownership, building alliances, seeking help and applying feedback, motivating a team without direct authority and above all, working through challenging situations with grace and grit.” TYE Oregon Manifesto
  13. 13. Experiential Entrepreneurial Education in 3 Phases Progressively More Independence, Expectations, Readiness Phase 1 [Crawl] •Entrepreneurial skills building •One Weekend •InventionLab Phase 2 [Walk] •Skills Application •8-10 weekend sessions (3hour) •Local Competition Phase 3 [Run] •One Team •Honed sharp by mentors •6 sessions (2-3 hour) •Global Competition 4 years, ~800 Students
  14. 14. Judging Criteria Customer Validation You Incorporated Feedback ExecutionYou Built Something Business Model Biz Model Canvas or Plan Teamwork You Worked Together Measure the behaviors you want to see.
  15. 15. Curriculum Highlights Customer Validation • Design Thinking • Get out of the Building, Find & Talk to Your Customer • Storytelling Business Model • Lean/Biz Canvas • Product- Market Fit • Startup Math • Financial Models Execution • Minimum Viable Product • Rapid Prototyping • Iterating with customer feedback Teamwork • Team Contract • Delegation • Diversity • Conflict Resolution
  16. 16. Extracurricular Program [Central] Flexible Structure | Higher Skillset | Limitless Possibilities Teamwork Lean Canvas App + Physical Invention Storytelling
  17. 17. Classroom Program [Benson, Reynolds, Rosemary Anderson] Highly Structured | Building Skills | Possibility Deficit Teamwork Staying Organized Physical Invention Presentation Skills
  18. 18. Kickoff: IdeaLab • 40 minutes to create 1 great idea in 4 simple steps • Structured Ideation • Ideate wide -> narrow • Pitch to Parents
  19. 19. Phase I [2018] – Invention Lab • ~48 Hour BootCamp • 30 hours instruction + work • one weekend • 10+ Mentors • 7 Workshops • Deliverables • Build a new Team • Find your Role • Form a Lean Canvas • 5-minute Pitch • Low-Resolution Prototype Bugs, Passions, Ideation
  20. 20. Phase 2 – Apply, On your idea Workshop 1 Team Contract / Roles / Expectations Teamwork Workshop 2 D. Thinking / Product-Market Fit Execution Workshop 3 Customer Interviews Customer Validation Workshop 4 MVP & Product Development Execution Workshop 5 Business / Financial Model Business Model Workshop 6 Tying it all Together / Storytelling Presentation Workshop 7 90% Presentation Practice Presentation
  21. 21. Our Inventions Ayur Aid Concussion Block Dishes or Don’t eMDream Dreamkit Sobek Body Armor DroneON Cleat Elite
  22. 22. Phase 3 – Idea to Opportunity • Global Competition Prep with top team(s) • Hands-on Weekly Meetings with coaches • Focused discussion with investors, domain experts (using TiE network) • Professional presentation review, practice • Full Lean Canvas development with 50+ additional end user, customer interviews • MVP, physical prototype development
  23. 23. Global Competition Top Teams from 20+ US, Canada, India TYE Chapters Students must raise their game - $10k in prizes is at stake! We reward the behaviors we want to see.
  24. 24. Some Advice
  25. 25. Imperative 1: Talk to Customers • Much easier to solve a problem for someone • This is the hardest thing to learn, but the most valuable skill • Listen as much as you talk. Hear between the lines • Humility to let go of ideas
  26. 26. Persona Lifeline • Characterize your customer • Find someone in your network that matches • Call them on the spot • Ask them open-ended questions
  27. 27. “There is no Data Inside these Walls.” - Steve Blank, creator, Customer Development methodology 48 Students | 10 Teams | 129 Interviews | One Day
  28. 28. Imperative 2: Build Something with STEM Programs • Low-Resolution Prototype • Minimum Viable Product • No excuses for Minimum Viable Powerpoint • Tip: Work with Robotics, Electronics, Art clubs. DECA too.
  29. 29. Rapid Prototyping Apps Web 3D Printing Fusion 360 IoT Arduino / Raspberry Pi
  30. 30. The Unexpected Seamster
  31. 31. Imperative 3: Wear Many Hats, But Have a Favorite • Social, Bizdev, Developer, Designer, Customer Czar • Show them the options, try until one fits • Grade Level doesn’t matter • What do you want to do? • What do you bring to the table? • How do you want to grow?
  32. 32. Be Unexpected • “Capstone” – wrap a business model around STEM projects, Robotics • Exchange students between programs • Bring in Entrepreneurs (Teach for America) • Customer Validation field trip • Build an in-school business
  33. 33. A Seed has everything it needs to Grow. Design •Who •What Business •Where •When STEM •Why •How Turn your students into seeds. Seed 85% of TYE Students/Seeds want to start a business
  34. 34. Thank You! Connect with me! | @skjain2
  35. 35. Backup
  36. 36. Where to get Material DEVELOPED IN-HOUSE • Bug List / Passion List • IdeaLab • Team Contract • Customer March • InventionLab CUSTOMER DEVELOPMENT • Customer Development : • Design Thinking : 1/tie-youth-entrepreneurs-tye- design-thinking
  37. 37. Everything Else STORYTELLING • Six Pitches (including Pixar Pitch): content/uploads/2013/01/sixpitches.pdf • Amazing Google Stories • akwiU6MG8 • vkVHijdQk BUSINESS MODEL • Lean Canvas • Business Model Canvas http://www.businessmodelgeneratio
  38. 38. Everything Else PRESENTATIONS • Timer with Alerts: • The only 10 slides you need: slides-you-need-in-your-pitch/ • How to Storyboard a presentation: to-storyboard-powerpoint- presentation-product-launch-ppt/ TEAMBUILDING • Sample Team Contract: /1RzzIhq1kSLsQq46SC9vBz44ZuF2b bEYfm6dhzjJdOVc
  39. 39. Our Students are on a Journey It’s our privilege to be guiding them