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Referral-Based Marketing Statistics


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Referral-Based Marketing Statistics

  1. 1. Referral-Based Marketing Statistics You Need to Know
  2. 2. 65% of New Business Comes From Referrals Referrals Other - Source: The New York Times
  3. 3. People Are 4x More Likely to Buy When Recommended By a Friend - Source: Nielsen
  4. 4. 49% of U.S. consumers say friends and family are their top sources of brand awareness Friends and Family Other - Source: Jack Morton
  5. 5. Offering a reward increases referral likelihood, but the size of the reward does not matter - Source: American Marketing Association
  6. 6. 85% of fans of brands on Facebook recommend brands to others. - Source: Syncapse
  7. 7. 83% of consumers are willing to refer after a positive experience… …yet only 29% actually do- Source: Texas Tech
  8. 8. Learn More About the Power of Referrals with…