IMBA Trip to Shanghai


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IMBA Trip to Shanghai

  1. 1. Shanghai <br />Business Trip<br />
  2. 2. Why International Companies Locate Business in Shanghai ?? <br /><ul><li> With its GDP averaging 9.5% </li></ul>since 1978, China has the fastest growing economy in the world.<br /><ul><li> Shanghai is the fastest growing city in the world. Capital growth has increased from 15% in 2002, to 25.5% in 2003. In 2004 it stabilized at 19%. </li></li></ul><li> Why International Companies Locate Business in Shanghai ?? <br /><ul><li> The Chinese currency - the RMB is currently stated to be undervalued (by up to 40%) and is currently pegged to the US Dollar. It is expected that the RMB will be de-pegged in the next few months which should revalue the RMB at a much higher rate meaning that investing in property in Shanghai should be extremely lucrative.
  3. 3. Friendly, educated and well-mannered, the Chinese are very welcoming to foreigners.
  4. 4. Shanghai is a very safe city with an extremely low crime rate by Western standards and build quality and furnishings is all built to high Western standards.
  5. 5. Shanghai is the "gateway to china" and Chinese government encourages foreign investment. </li></li></ul><li>Administrative staff<br />Professor<br />IMBA batch4 student<br />In Depth Interview<br />“Students should get knowledge from trip. They should get what they expected.”<br />“I wants to do everything as a group and should highlight more on academic side.”<br />“This trip is worth my money with 5 star hotel and luxury food but not for academic.”<br />
  6. 6. “I don’t like some Chinese behavior e.g. spitting saliva on the street.”<br />“I want something more than I go by myself.”<br />“Could we get 10 installation payments with 0% interest??”<br /> “If we know Chinese friends who can hang out with us and may be a future connection, that’s would be great!!”<br /> “I want to know how to do business in China and how to deal with Chinese business culture.”<br /> “Can we pay less??”<br />Focus group : IMBA #7<br />
  7. 7. What will you get from this trip ???<br />3 I’s<br />This trip was designed around the IMBA principal of 3 I’s : Innovation, Impact and International<br /><ul><li>Innovation: Li & Fung is a century-old company , which developed an advanced supply chain management system, while keeping an entrepreneurial structure. Furthermore, the visit at the Shanghai Solar Energy Science and Technology Center gives insights about the role of environmental friendly technologies in Shanghai
  8. 8. Impact: Visit at CP Shanghai-As the first foreign firm registered in China, CP had big impact on the following movement of businesses into China
  9. 9. International: As Chinese customs and etiquette are still of importance in China’s business world, but mostly unknown to foreign businesspeople, the cross-cultural training at Red Carpet will provide a valuable insight into these matters in order to facilitate the creation and maintenance of business relations to China.</li></ul>Experiencing Shanghai<br />The rest of the trip aims to establish a better understanding of the Chinese history, culture and present way of life, in an interesting and entertaining way. Besides the planned activities the students will have time to roam the city on their own and make their own experiences. <br />
  10. 10. Shanghai <br />Business Trip<br /> Place: shanghai, China<br /> Hotel: The Bund Hotel ****<br /> Duration: 6 Nights / 7 Days<br /> No. Of people : 40 persons<br /> Price : USD 2,100 / person<br />
  11. 11. Shanghai <br />Business Trip<br />Pay by KTB credit card gets <br />10 Installments <br />with 0% interest for 10 months !!<br /> Place: shanghai, China<br /> Hotel: The Bund Hotel ****<br /> Duration: 6 Nights / 7 Days<br /> No. Of people : 40 persons<br /> Price : USD 2,100 / person<br />Promotion<br />
  12. 12. Travel Info…<br />Geography<br />The city is divided into two parts by the Huangpu River: Puxi(west of the Huangpu River) and Pudong (east of the Huangpu River). Puxi is the older part of the city and hosts the majority of shops, restaurants and museums. Pudong is the modern part, and is recognized for its rather unusual yet extremely impressive high-rises such as Shanghai's tallest buildings, the Shanghai International Financial Center, Jinmao<br />Building and the Oriental Pearl TV Tower.<br />Climate <br />Temperate in December average high and low is 17-7 Celsius.<br />Local Currency Renminbi (RMB) its unit is Yuan, Jiao and fen (1 Yuan = 10 Jiao =100 Fen). <br /> 1 RMB = 4.5 THB<br />Voltage <br />Electricity is supplied at 220 volts. Please bring your own adapter.<br />
  13. 13. Arrive Shanghai!!<br />Arrive Shanghai in the morning and take the Maglev Train, the super speed of 430 km per hour, then interchange to subway to get to The Bund Hotel.<br />
  14. 14. Day 1 <br />Morning : Orientation & Explore French concession area<br />After taking some rest at The Bund Hotel, we will have a mini-orientation to inform everyone the plan and needed information, provided in brochure Then, we will explore the French concession area-the European town nearby where has good shopping, plenty of cafes, no massive crowds, a pretty rose garden and park, and a marvelous section of boutiques for art, custom jewelry, and clothes. <br />
  15. 15. Take this Shanghai business trip brochurewith you. It will help you enjoy this trip and not get lost !!<br /><ul><li> Trip Itinerary
  16. 16. Needed Chinese conversation
  17. 17. Must seeing places
  18. 18. Hotel address in Chinese
  19. 19. Additional information</li></li></ul><li>Day 1 : Overview of guanxi-based business practice<br />Lecture by Shanghai University of Finance and Economics<br />In the afternoon, you will be assigned a Chinese volunteer student as a buddy, who will join in and out class activities, resulting in building the connection with Chinese friends. Further, you will get the great opportunity to attend the overview of guanxi-based business practice course- encourage you understand their unique customs, practices and perspective that make their decisions and behavior different from others. <br />
  20. 20. Day1 : Dining Cruise<br />from Renaissance Yangtze Shanghai hotel<br />First night in Shanghai, cruising down Huangpu River the Shanghai's mother river is a wonderfully romantic experience for visitors to Shanghai. For 3.5 hours takes you up to the junction with the Yangzi River and back.<br />
  21. 21. Day 2 : How to do business in China ?<br />Lecture from CP & The Thai Chamber of Commerce and Board of Trade of China<br />Our whole-day visit at CP will be split into two parts; In the morning we learn more about the way CP conducts business in the unique Chinese political, legal and business environment. After the lunch break and a little recreation time, The Thai Chamber of Commerce and Board of Trade of China will provide us the talk about how to enter the Chinese market, what obstacles have to be overcome, and which methods and entry strategies have proven.<br />
  22. 22. Day 2<br />Dining @ Jade Crystal Gardens<br />Possibly the best dim sum place in Shanghai, Crystal Jade serves up delicious and delicate Cantonese and Shanghainese dish. Don't miss the roasted duck, dimsumandxiaolongboa.<br />
  23. 23. Day 3<br />Morning : Cross Cultural Training and Chinese Business Etiquette<br />This training course will provide you with optimum strategies and skills to maximize benefits from Chinese social and business environment. It will also increase foreigners’ business performance by giving you positive insight and awareness needed to negotiate the complex Chinese business world and its hidden philosophies, psychologies and hidden agendas.<br />
  24. 24. Day 3<br />Afternoon: Visit Li & Fung limited<br />Getting the chance to visit Li & Fung limited, professionally manage the entire supply chain-from product design and development, through raw material and factory sourcing, production planning and management, quality assurance and export documentation to shipping control. Let’s find out how they become the world's leading consumer goods sourcing company.<br />
  25. 25. Shanghai Acrobatic<br />Acrobatics is a popular form of entertainment throughout China. Shows feature a mixture of acrobatics, gymnastics, magic acts, juggling and clowns. It is an art of body movement. You can enjoy gravity-defying contortionism, unicycling, chair-stacking, and plate-spinning act.<br />
  26. 26. Day 4<br />Morning : Visiting @ Silk Factory <br />you can get the knowledge for the whole life of silk worm, how amazing that the silkworm create its cocoon out of a single silk thread approximately 1900 meters continuously. Then you will see how people produce silk with old style machine and making of silk quilt.<br />
  27. 27. Day 4 Afternoon : Shanghai Old street<br />An ideal place to discover what Shanghai<br />was like in the old days<br />
  28. 28. Oriental Pearl TV tower<br />Since its completion in 1995, the tower has been the outstanding landmark of Shanghai with 468 m high. Give yourself a chance to witness fast growing of China and appreciate modern architecture. In the evening when the colorful lights are on, the various buildings are just like crystal palaces.<br />
  29. 29. Day 5 Morning : Visit Shanghai Solar Energy Science & Technology <br /> Getting chance to discover a high-tech enterprise engaging in research and manufacture of terrestrial solar cells and relative power supply system. SSEC, relying on advanced space technology, commits itself to cleaner resources. <br /> You will gain insights about the role of environmental friendly technologies and innovations in Shanghai. <br />
  30. 30. Day 5 <br />Afternoon : Tongli Ancient Water Town<br />Tongli where can experience traditional Chinese culture is an age-old but very well preserved water township with a history of more than 1,000 years. Here you will get a chance to choose to lunch at local Chinese tea house and don't miss to taste fresh fish, smoked fish, dried bean curd, glutinous rice cake. We can also take Chinese home style at Mingquing jie street as a small dinner.<br />
  31. 31. Day 6 : Business rally at Yiwu Commodity City!!<br />Move into action!<br />Try to use Chinese etiquette, and all you have learn earlier in this trip to make business connection in Yiwu market.<br />In the evening, after business rally competition, present what you've done. Each importer team vote for exporter team and vise-versa. The winner team will get big souvenir from Ajarn Ed.<br />
  32. 32. Exporter<br />(5 members/team)<br />Importer<br />(5 members/team)<br />40 Students<br />As importer, you are going to import garment to Thailand. Find supplier, way to delivery goods to Thailand at the best price and good quality<br />As exporter, you are going to export garment to China, Find the reliable client, who want to pay the best price<br />Present to the judges next morning<br />Present to the judges next morning<br />
  33. 33. 8,000 Foreigners from more than 100 countries become residence for business purpose <br />Yiwu Market<br />
  34. 34. Yiwu Market<br /><ul><li>Only 3 hours from shanghai
  35. 35. Well known to the world for its large commodities wholesaling markets and tremendous goods
  36. 36. Has 50,000 stores, collects 28 categories and about 200,000 varieties of daily goods
  37. 37. 400,000 containers are being exported every year
  38. 38. Over 20,000 foreign buyers are living in Yiwu permanently for sourcing.
  39. 39. International trade and information center for consumer goods
  40. 40. A Place for importer and exporter to meet!</li></li></ul><li> Last Day <br />Relaxed and Ready for going back!!<br />On our last day in Shanghai, we will let you have all free day. Just relax and get ready for going back to Bangkok !! We will meet at the hotel on 5 PM to put the luggage into the coach. Let’s enjoy our party with your buddy atLost Heaven Restaurant on The Bund where will brings you to the heart of Shanghai traditional cuisine. Then, we will leave Shanghai city around 7 PM to Pudong international airport.<br /> <br />
  41. 41. The Bund is a famous waterfront and regarded as the symbol of Shanghai for hundreds of years. It is on the west bank of Huangpu River . This most famous and attractive sight will given you a wonderful impression and memorization of Shanghai, the most lively city in China.<br />
  42. 42. SWOT analysis<br />Strength<br />Weakness<br /><ul><li>Exclusive trip with delicate care!!</li></ul> We concern every step of your <br /> travel e.g. needed Chinese <br /> conversation, hotel address in <br /> Chinese in our brochure.<br /><ul><li> Our trip provides information </li></ul> including training courses<br /> about all important basics needed <br /> to understand the Chinese <br /> business environment.<br /><ul><li> We answer the customer needs as </li></ul> much as we can e.g.<br /> - Installments promotion<br /> - Cheaper in trip cost, compared <br /> to 80,000 baht of last year<br /> - Scope more educate side etc.<br /><ul><li> Some people don’t like Chinese </li></ul> culture e.g. spitting saliva on <br /> the street<br />
  43. 43. SWOT analysis<br />Opportunities<br /> Students have a great chance <br /> to…<br />- get to know more Shanghai, the <br />world fastest- growing economy <br /> city.<br /> - find theconnections with <br /> Chinese through buddy program.<br />Threats<br /><ul><li>Language barrier
  44. 44. Tight schedule may reduce </li></ul> the overall learning experience<br />