Water
The Israeli Experience
The National Water Program




1          STATE OF ISRAEL Ministry of Industry Trade and Labo...
Country ID




             Area: 22,000 sqkm
      Population: ~ 7.0 millions
             GDP: $161.8 Billion (2007)
   ...
Main Economic Indicators


                                               2004            2005          2006     2007

   ...
Israel’s Competitive Edge –
 IMD World Report 2007

Country Rank                               1st        2nd          3rd...
Israel’s Competitive Edge –
 WEF Report 2006-2007

Country Rank                                          1st              ...
Foreign Companies Invested in Israel - Some
Examples


          US                     Europe                  Asia

•   ...
Israel Hi-Tech Cluster

                                       “Solid” Infrastructure

                                   ...
NASDAQ Non US listed companies-
Selected countries


  80
  70
  60
  50
  40
  30
  20
  10
   0
       Is


            ...
Israeli Breakthroughs –
 Selected Examples

     “Netafim” was the first to introduce low volume irrigation –
     impacti...
Water Market – Over View




10     STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | ...
The Ice Is Melting


        1979
               Russia
                                                                  ...
Over half the world’s
 population who solves severe of water should
     “The one will face problems
 water shortageaward ...
A Significant and Growing Market


  Global markets’ sizes comparison:                                                    ...
Israeli experience




14    STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investm...
Successful track record in
Innovative solutions




Source: Mr. Assaf Barnea, London 2006
  15               STATE OF ISRA...
National Water Carrier


                                                                                          1964
 M...
Israel Water Industry –
 Noted Strengths

     Culture of Water saving society
     awareness, education, mind set

     A...
Water Saving Society




18     STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Inve...
Israeli Water Technology Highlights


      The largest desalination plant in the world, located in
      Ashkelon. Produc...
Israel: Already a Fertile Source of
Innovative Water Technologies


                                            Unique Pos...
Background –
The Government Decision

     Governmental Decision number 157 on 18.06.2006

     Development of water techn...
Key Elements of the program




                                    Increasing                             Encouraging    ...
Advanced Irrigation Solutions


Market Overview:
     Israeli companies lead the global market with $900m in
     sales, 4...
Water Treatment


Israeli Water Treatment Market:
     27% of Israeli water start-up companies are in the field of water
 ...
Flow Control


 Israeli Flow Control Market:
     In 2006, valves and meters accounted for 27% ($243 million) of
     the ...
IDE desalination plant in
Ashkelon




26      STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Admini...
2007 Highlights




27    STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment...
First Fruits



     Growth of 28% in water technology exports in 2007
 R&D
     Privatization of the “Kinarot” incubator
...
First Fruits



International Cooperation
     Setting cooperation framework with the Ministry of Water in China
     Wate...
First Fruits:
 International Recognition


     The Independent (S. Africa):                                              ...
First Fruits:
 International Recognition


               Nacion (Costa Rica):
     “Israel is a world-leader in Water Tec...
www.israelnewtech.gov.il
     oded.distel@moital.gov.il
     moria.porat@moital.gov.il
     PHONE: +972-2-6662632
       F...
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Water the Israeli experience

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Water the Israeli experience

  1. 1. Water The Israeli Experience The National Water Program 1 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  2. 2. Country ID Area: 22,000 sqkm Population: ~ 7.0 millions GDP: $161.8 Billion (2007) Main Cities: Jerusalem, Tel-Aviv, Haifa, Be’er Sheva Maps: Wikipedia
  3. 3. Main Economic Indicators 2004 2005 2006 2007 GDP (current prices, B$) 123.6 131.2 142 161.8 GDP Growth Rate (%) 5.2 5.3 5.2 5.3 GDP/Capita (Current 18,000 18,700 19,900 21,000 Prices) GDP/Capita (based on 27,289 29,044 30,464 70.65 purchasing power parity) Exports (goods & 52.8 57.9 62.6 70.65 services, B$) Imports ($ billion) 52.3 57.5 61.7 73.7 Inflation (CPI, %) 1.2 2.4 -0.1 3.4 Unemployment (%) 10.4 9 8.4 7.5 Sources: Bank of Israel, Ministry of Finance, International Monetary Fund
  4. 4. Israel’s Competitive Edge – IMD World Report 2007 Country Rank 1st 2nd 3rd 4th Sweden Finland Japan BUSINESS EXPENDITURE ON R&D Israel TOTAL EXPENDITURE ON R&D Sweden Finland Japan Israel AS A PRECENTAGE OF GDP AVAILABILITY OF QUALIFIED Israel Singapore Iceland India ENGINEERS VENTURE CAPITAL AVAILABILITY U.S.A Israel Denmark Netherlands INFORMATION TECHNOLOGY SKILLS Iceland Israel Singapore Korea Hong FLEXABILITY & ADAPTABILITY OF Israel Iceland Ireland Kong THE WORKFORCE Singapore Israel HIGHER EDUCATION ACHIEVEMENTS Canada Japan Israel Ranks 21 Out of 125 Countries Source: IMD World Competitiveness Yearbook - 2007
  5. 5. Israel’s Competitive Edge – WEF Report 2006-2007 Country Rank 1st 2nd 3rd 4th AVAILABILITY OF SCIENTISTS AND Japan Finland India Israel ENGINEERS Finland VENTURE CAPITAL AVAILABILITY Israel U.S.A Netherlands New JUDICIAL INDEPENDENCE Israel Germany Netherlands Zealand Singapore Iceland TECHNOLOGICAL READINESS Israel Sweden QUALITY OF RESEARCH Switzerland U.S.A U.K Israel ORGANIZATIONS Israel Ranks 17 Out of 125 Countries “Israel does spectacularly well on those indicators that capture technology innovation, education, human capital and this accounts for the very rapid movement of the Israeli Economy .” (Augusto Lopez-Claros, Chief Economist, World Economic Forum, December 2006) Source: WEF – The Global Competitiveness Report 2006 – 2007
  6. 6. Foreign Companies Invested in Israel - Some Examples US Europe Asia • • • Microsoft British Telecom Sony • • • Epix SAP Toyo Ink • • • AOL Time Warner Philips Medical Fuji • • • Intel Alcatel Honda • • • IBM Siemens Sumitomo Trading • • • Perrigo Cable & Wireless Nomura • • • Cisco Systems Deutsche Telekom Samsung Electronics • • • GE Healthcare Telecom Italia Daewoo • • • Lucent Generali LG Group • • • 3Com Nestle Hyundai • • • Hewlett Packard L’Oreal Acer Computers • • • Stryker Danone Macronix • • • Motorola Unilever Winbond • • • Sun Microsystems Vilmorin Hutchison Telecomm • • • Johnson & Johnson Veolia Scigen • • • Dentsply Ferring Jain Irrigation • • • Kodak MERCK Serono Sun Pharmaceutical
  7. 7. Israel Hi-Tech Cluster “Solid” Infrastructure Government Incubators Support Experienced 2nd time entrepreneurs Defense Availability of Existing Global University Technical Corporate Computer Technology Hi-tech People & R&D Science Infrastructure Companies Management Students Expertise Leading Academic Institutions Foreign & Research Technology Corporate Firms Spin- Offs Seasoned VC Community Entrepreneurial Culture Immigration “Soft” Infrastructure Source: IVA
  8. 8. NASDAQ Non US listed companies- Selected countries 80 70 60 50 40 30 20 10 0 Is C B A Ja N M Fr C U H Si an er us et ay ni on ra ar an ng pa he m te el sh a tr m g ce ap n da ud d al rla an K al or ia K on a lI nd in Is e sl g la gd s an nd om ds s Source: NASDAQ (2007) Analysis Invest in Israel
  9. 9. Israeli Breakthroughs – Selected Examples “Netafim” was the first to introduce low volume irrigation – impacting irrigation practices around the world Given Imaging – First ingestible video camera used to view the small intestine and diagnose disorders Intel’s Centrino and Pentium 4 microprocessors M System’s Disk on Key and Disk on Chip flash memory GE Healthcare’s portable cardiac ultrasound system The Phillips Brilliance CT Scanner IP Telephony invented by founders of Vocal Tec AOL Instant Messenger ICQ Zip compression technology
  10. 10. Water Market – Over View 10 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  11. 11. The Ice Is Melting 1979 Russia North Pole Greenland Canada Alaska ( USA) 2004 Russia North Pole Greenland Alaska ( USA) Canada National Geographic, 2004 11 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  12. 12. Over half the world’s population who solves severe of water should “The one will face problems water shortageaward 2 Noble prizes: be in the next One for Science 50 years Second for Peace” J.F. Kennedy 12 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  13. 13. A Significant and Growing Market Global markets’ sizes comparison: Expected growth rates 2004-2008: $600-800B $600-650B 7-8% $500-600B $400-450B $400B $300B $200-250B 10-12% 10- 12% 6-7% $40B Med growth High growth Semi Biotech Electric IT Cellular Pharma Water Telecom rate segments rates segments Equipment conductor Power (E) (utility, basic infrastructure) (desalination, membrane, security) Source: SAM ,GE ,Global water intelligence 13 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  14. 14. Israeli experience 14 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  15. 15. Successful track record in Innovative solutions Source: Mr. Assaf Barnea, London 2006 15 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  16. 16. National Water Carrier 1964 Mekorot’s Water Supply System 2007 16 16 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  17. 17. Israel Water Industry – Noted Strengths Culture of Water saving society awareness, education, mind set Accumulated experience water shortage management, integration of water sources, research Established local industry $1.1B export New water technology companies 70 start up companies, emphasis on water treatment Entrepreneurial nature Capital recruitment platform, reputation, knowledge and experience 17 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  18. 18. Water Saving Society 18 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  19. 19. Israeli Water Technology Highlights The largest desalination plant in the world, located in Ashkelon. Produces a cubic meter of water for about 60 cents. With 75% of the country’s water reused, Israel is the world leader in its percentage of recycled water. (The second largest water recycler is Spain at 12%) Israel’s revolutionary drip and low pressure irrigation systems helped achieve the highest rate of water efficiency in agriculture in the world, at 70-80% 19 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  20. 20. Israel: Already a Fertile Source of Innovative Water Technologies Unique Position Unique Position Global Leadership Water water management reuse Desalination Irrigation 20 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  21. 21. Background – The Government Decision Governmental Decision number 157 on 18.06.2006 Development of water technology in Israel Israel's position as a global leader for water solutions in the water market industry depends on the recognition of the latent potential that water technology could have on the Israeli economy; and on the importance and centrality that government and private companies have in this market, in Israel and in the exporting industry. It is equally important to examine the methods and the means that different governmental offices can use to support the development of water technology, from the R&D stage to the manufacturing and exporting stages…. 21 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  22. 22. Key Elements of the program Increasing Encouraging Penetrating Strengthening Human R&D Innovation World Capital Activities Market 22 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  23. 23. Advanced Irrigation Solutions Market Overview: Israeli companies lead the global market with $900m in sales, 40% of total international commerce Market has high-growth levels (10% US -60% China) More than 80% of Israel's irrigation production is exported Israeli Irrigation Control: Irrigation control systems: home and municipal gardening and agricultural purposes Advanced computerization of irrigation systems and sensors 23 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  24. 24. Water Treatment Israeli Water Treatment Market: 27% of Israeli water start-up companies are in the field of water purification and improvement Israeli Specialties in Water Treatment: ultra-violet light bulbs electro-magnetic sensors laser based analyzers UV light combined with bioluminescent bacteria Filters and membranes Spotlight – Desalination: The largest seawater reverse osmosis desalination center in the world at the lowest cost in the world 24 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  25. 25. Flow Control Israeli Flow Control Market: In 2006, valves and meters accounted for 27% ($243 million) of the total water industry exports, while filters and pipes accounted for 12% of exports ($108 million) Israeli Specialties in Water Treatment: Control Valves Fluid control technology Air Valves Corrosion-resistant material Check Valves Light-weight valves Water meters Tailor-made valves that optimize pressure management 25 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  26. 26. IDE desalination plant in Ashkelon 26 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  27. 27. 2007 Highlights 27 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  28. 28. First Fruits Growth of 28% in water technology exports in 2007 R&D Privatization of the “Kinarot” incubator Water activities in Ashkelon & Sde Boker incubators quot;Katamon”- cooperation program between Academia and Industry Confirmation of “Magnet” program Investments & Strategic Relations Technology Giants: Siemens, GE, ABB, Dow Chemicals, Jain Irrigation Systems Formation of V.C. for Water Technologies: 10 funds – $250 Million 28 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  29. 29. First Fruits International Cooperation Setting cooperation framework with the Ministry of Water in China Water Authorities: Beijing, Madrid, Melbourne, Sao Paulo & Buenos Aires Standardization Authorities: India, China and Taiwan WATEC 2007 - 2000 foreign visitors, 90 delegations from all over the world, 23 ministers and VIP’s. Agreement with the Water Commissionership of Mexico 29 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  30. 30. First Fruits: International Recognition The Independent (S. Africa): Figaro (France): quot;Israel is a world-leader in Water “Israel is the Silicon Valley of Water Desalination” Technology” H20 (Holland): “Israel – Silicon Valley of Water Technologyquot; 30 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  31. 31. First Fruits: International Recognition Nacion (Costa Rica): “Israel is a world-leader in Water Technology” CNBC : quot; Israel is a source for innovation in Water Technologies” 31 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center
  32. 32. www.israelnewtech.gov.il oded.distel@moital.gov.il moria.porat@moital.gov.il PHONE: +972-2-6662632 FAX: +972-2-6662638 32 STATE OF ISRAEL Ministry of Industry Trade and Labor | Foreign Trade Administration | Investment Promotion Center

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