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Shania Sukhu

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Target Audience

  1. 1. Shania Sukhu
  2. 2. Age Range Our production is aimed at individuals between the ages of 15 and 35. We chose to have the minimum age limit at 15 due to the sexual nature of the film. We believed this age range would be suitable for our short film as our main character, Suki D is a teenager similar to a selection of our target audience. We therefore thought they may be able to relate to Suki D’s situation and will possibly build a relationship with his character.
  3. 3. Gender Our production is aimed at both genders, male and female. We chose to focus the production on both genders as we believe they would both be able to relate to the overall plot of our short film which is about a teenager losing his virginity. Although, when discussing our gender target audience we discussed how we believe males may find Suki D’s situation more comical compared to females who may feel more sympathetic for Suki D due to his lack of luck and desperation to lose his virginity.
  4. 4. Socio-economic groups Our short film will be aimed at socio-economic groups C1, C2, D and E. These groups consist of individuals in supervisory, administrative and manual work, as well as the unemployed. We have chosen these groups as we believe the members will be able to relate to Suki D’s situation and will enjoy the comical aspect’s of the production compared to the more sophisticated groups, A and B.
  5. 5. BBFC Our film has the BBFC of a 15. We have chosen this BBFC as although there is no strong language or nudity, the storyline of the production is about a teenager losing his virginity to an escort which we believe would not be appropriate or relatable to younger audiences. We also chose this certification as throughout the short film there are portrayals of sexual activity which may be uncomfortable for individuals under the age of 15 to watch which is why we have restrained from giving the film a BBFC of 12A.

Shania Sukhu

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