Hung shan shan Zara Trend Presentation 2011

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Hung Shan Shan, Zara Store MT Program 2010

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Hung shan shan Zara Trend Presentation 2011

  1. 1. Hung Shan Shan<br />Presents<br />2011 Spring/ Summer Fashion Trend<br />ZARA Store Management Trainee Program<br />18, June 2010<br />
  2. 2. Content<br /><ul><li>Ladies Wear
  3. 3. Menswear
  4. 4. Introduction to inspiration
  5. 5. References</li></li></ul><li>Ladies Wear<br />Eco Fashion<br /><ul><li>Organic fabric </li></ul>E.g. linen, cotton<br /><ul><li>Natural colour palette</li></ul> E.g. nude, earth<br />“Eco Fashion emerges as people care more about the environment. Use of natural organic fabrics express sense of primitivism.” <br />
  6. 6. Ladies Wear<br />Fabrics<br /><ul><li>Sheer
  7. 7. Lace & Embroidery
  8. 8. Creased
  9. 9. Soft & bleached Denim</li></ul>“Combination of modern denim and classic lace and embroidery.<br />Light and soft fabrics create sense of raw and natural.” <br />
  10. 10. Ladies Wear<br />Prints & Patterns<br /><ul><li>Vintage
  11. 11. Abstract & mosaic
  12. 12. Symmetrical
  13. 13. Safari & Floral</li></ul>“Besides the entire apparel prints and patterns tend to appear as embellishment such as waist band, headband, scarf and leggings.”<br />
  14. 14. Ladies Wear<br />“Low-keyed highlights add freshness and ladyhood to naturalness. Classic bow is remarkable this summer.” <br />Details & embellishment<br /><ul><li>Loose hanging collar
  15. 15. Trimming
  16. 16. Bow
  17. 17. Eye-dazzling buttons</li></li></ul><li>Ladies Wear<br />Accessories<br /><ul><li>Headband
  18. 18. Hat
  19. 19. Shawl
  20. 20. Waist belt</li></ul>“Accessories of this season tend to appear in vivid way. Hippie style headband enlightens sense of rebellion upon ladyhood.” <br />
  21. 21. Menswear<br />
  22. 22. Menswear<br />Prints & Patterns<br /><ul><li>Plaid
  23. 23. Stripes
  24. 24. Flower</li></ul>Floral pattern is no longer women’s fashion, shorts and trousers are painted brightly and in a neutral way. <br />
  25. 25. Menswear<br />Footwear<br />.<br /><ul><li>Loafers
  26. 26. Sandals</li></ul>Open toe gladiator sandals are hot picks in this summer. Loafers in canvas and hemp appear to be more colourful.<br />
  27. 27. Menswear<br />Denim<br /><ul><li>Bleached
  28. 28. Distressed
  29. 29. Embellished</li></ul>More details are added to men’s denim products. Folded cuffs and trimmed collar make it remarkab<br />
  30. 30. Menswear<br />Accessories<br />Black framed glasses and casual walking hats are must have items to make you look chic this summer.<br />
  31. 31. Menswear<br />Suit<br /><ul><li>Vivid tie
  32. 32. Short ankle pants</li></ul>Suit is are embellished in a casual and lively way. Colours and patterns are used; ankle pants relieve the summer heat. <br />
  33. 33. INSPIRATION<br />Connection with the nature<br />My collection is inspired by the works of the greatest modern Spanish architect - Antonio Gaudi. The architect expresses his belief in the linkage between the earth and the sky, between people and the God through his extraordinary works. This belief just fits the trend of environmental protection. I would like express my respect to him with this presentation. <br />Gaudi’s Colour palette <br />Divinity in Simplicity<br />
  34. 34. THE ENDThank You!<br />References<br /><ul><li>www.zara.com
  35. 35. www.style.com
  36. 36. design.doitex.org.tw/
  37. 37. trend.taotian.com
  38. 38. http://www.ifashion.co.za/
  39. 39. www.askmen.com/ </li>

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