One fine body…
- Ireland, Ireland
- Work Senior Planner (Communications & Experience) / Freelance Journalist / Lecturer
- Industry Advertising / Marketing / PR
- Website www.shaneoleary.me
- About I work within one of Ireland’s leading advertising agencies Target McConnells as a strategist specialising in channel and experience planning. In an time when distribution, platform choice and channel planning are increasingly important, complicated areas, I operate across departments (planning, creative, interactive) helping to ensure the most effective rendition of a campaign. I also work sporadically on wider brand planning. Previously, I’ve worked in agency & on client side across numerous BTL & ATL areas. One of my specialities is helping brands understand how to execute sponsorships effectively across multiple channels. Brands I’ve worked with include Vodafone (sponsorship, ent...