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This month's topic is social media ROI.
We believe that organizations must see social media communications as an integrated part of all major business functions. Jumping into this space without laying the groundwork is like giving your kid the keys to your car without a driving lesson or a curfew, and then wondering why things went bad.
This monthly social media lunch is focused on helping senior executives and team leaders tackle the challenge of socializing their company, and maximizing return on effort in your social media communications and marketing efforts.