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With 100 million twitter updates per day, 600 million Facebook members “liking brands” and 90 million professionals updating their networks on LinkedIn the world of real-time business intelligence is here. If you’re still waiting on market research reports from data gathered last month by a research firm; your marketing, sales and customer engagement strategy is most likely outdated before it’s launched.
Today’s consumer and business decision makers are collaborating, researching and communicating in real-time. With the right tools and strategy you can capitalize on this and get ahead of the competition.
In this Socialized! Lunch Shane Gibson co-author of Sociable! and Guerrilla Social Media Marketing will share:
1. The top sources for real-time business intelligence on the web
2. Free or nearly free social media and web monitoring tools you can use
3. The 5 steps of gaining consent to market to your stakeholders and customers online