Guerrilla Social Media Marketing for Realtors. Presented by Shane Gibson at the Real Estate Marketing Summit in Toronto, Ontario
http://www.SocialMediaMarketingSummit.ca
17. Free as a Weapon
•Nearby restaurants
•Shopping
•Community workforce breakdown
•Schools
•Housing inventory and stability
•Crime rates
•Past pricing and sales on the home
itself
35. Nano-Cast
• Facebook Groups
• TVertical specific sites
• Linkedin Groups and Sub-groups
• Offline events and seminars (Meetups and Tweetups)
• Webinars and Podcasts
• #tags and Twitter lists
40. PlANNING
AND LAUNCHING
1. Identify Nano-markets
2. Gather Intelligence
3. Build content and conversations for each nano-market
4. Work your social media calendar - PROFIT GOALS
5. Target and connect with influencers and community
6. Constantly refine and augment
41. Guerrilla Social MEdia
Yes I would love to speak at your next
conference!
GuerrillaSocialMediaHq.com
@ShaneGibson