Communicating in-2-minutes

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  • Communicating in-2-minutes

    1. 1. COMMUNICATINGIN 2 MINUTES
    2. 2. COMMUNICATINGIN 2 MINUTES
    3. 3. COMMUNICATING IN 2 MINUTES David Moore Sebastianna SkaliskySenior Web Communication Developer Web Communication Designer
    4. 4. COMMUNICATING IN 2 MINUTES Moore & sskaliskA New Crime drama coming this fall to FX
    5. 5. A New Crime drama coming this fall to FX
    6. 6. CONTENTFIRST
    7. 7. Designers may no longer control the visual experience. Jeffrey Zeldman - 2012 Web Standards Pioneer
    8. 8. Designers may no longer control the visual experience. (And maybe we never did.) Jeffrey Zeldman - 2012 Web Standards Pioneer
    9. 9. How long will users stay on a Web page before leaving? NOT LONG
    10. 10. How long will users stay on a Web page before leaving?2012: 806,074 approx. 1-10 seconds
    11. 11. RIGHT
    12. 12. RIGHT User
    13. 13. RIGHT
    14. 14. RIGHT Content
    15. 15. RIGHT
    16. 16. RIGHT Time
    17. 17. By 2015 more U.S. Internet users will accessthe Internet through mobile devices thanthrough PCs or other wireline devices. http://www.idc.com/getdoc.jsp?containerId=prUS23028711
    18. 18. Losing 80% of your screen space forces youto focus...You need to know what mattersmost. Luke Wroblewski - 2010 http://www.lukew.com/ff/entry.asp?1117
    19. 19. START NOW
    20. 20. START NOW
    21. 21. START NOWPut Your Content First.
    22. 22. START NOWPut Your Content First. Audit Your Content.
    23. 23. START NOW Put Your Content First. Audit Your Content.Regularly Review Content.
    24. 24. If you had 2 minutes*TO COMMUNICATE what would you say?*12 times longer than 58.61% of visitors spend on pages at haverford.edu

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